Abdulaziz AlHumidani
Riyadh,Saudi Arabia
Summary
Content Writer with over 4 years of experience in crafting compelling content for government and private sectors. Expertise in content development, communication campaigns, and digital platforms, delivering impactful materials for national and international projects. Committed to distilling complex information into clear, engaging communications tailored to diverse audiences.
Overview
2
2
Languages
4
4
years of post-secondary education
5
5
years of professional experience
Work history
Content specialist
General Organization for Social Insurance (GOSI)
RIYADH, Saudi Arabia
2025.06 - Current
- Develop and optimize content across GOSI’s digital channels, including the website, mobile app, SMS, notifications, and other client-facing communications.
- Improved GOSI’s social media content and official communications, ensuring consistency in messaging, tone of voice, and brand standards.
- Humanize and simplify institutional communications to make complex social insurance information clearer, more accessible, and client-friendly.
- Collaborated with internal departments and project teams to review and develop content, enhancing clarity and engagement across the organisation.
- Represented Content Department on cross-functional committees to enhance client experience and improve communication across key touchpoints.
Copywriting Specialist
Nuss
RIYADH, Saudi Arabia
2024.05 - 2025.06
- Developed creative and corporate content for government and private-sector clients, enhancing social media presence, press releases, campaigns, and official communications.
- Created aligned content for senior officials and government entities, reinforcing institutional messaging and communication objectives.
- Collaborated with creative, strategy, and account teams to transform communication objectives into clear and engaging content.
- Contributed strategic and creative content for major international projects, effectively representing Saudi Arabia.
- Provided Arabic–English translation and localisation for a wide range of communications and campaigns.
Content writer
SMARTKOM
RIYADH, Saudi Arabia
2022.03 - 2024.05
- Developed concepts, messaging, and content for integrated advertising and communication campaigns.
- Managed content development across projects, collaborating with creative, design, and account teams to ensure cohesive messaging from concept to delivery.
- Produced content tailored to different audiences, platforms, and communication objectives while maintaining each client’s brand identity.
- Supported campaign development and execution across digital and traditional communication channels, aligning strategies with client objectives.
- Led creative projects for government and private-sector clients across Saudi Arabia, enhancing brand visibility and engagement.
Media Office Intern
Office of the Governor of Riyadh Region
RIYADH, Saudi Arabia
2021.10 - 2021.12
- Prepared and organised daily media monitoring reports for Governor of Riyadh Region, enhancing decision-making with timely information.
- Reviewed and summarised key news stories to provide accurate and concise reporting for internal stakeholders.
- Monitored daily news coverage on Riyadh Region and relevant government affairs to stay informed on significant developments.
- Supported the Media Office in tracking media coverage and identifying relevant daily developments.
Education
Bachelor's degree - Public Relations
King Saud University
Riyadh, Riyadh Region 2017.07 - 2021.12
Skills
- Content strategy
- Social media management
- Content management systems
- SEO understanding
- Editorial judgment
- Brand development
- Client engagement
- Time management efficiency
Languages
Arabic
Native
English
Advanced
Timeline
Content specialist
General Organization for Social Insurance (GOSI)
2025.06 - Current
Copywriting Specialist
Nuss
2024.05 - 2025.06
Content writer
SMARTKOM
2022.03 - 2024.05
Media Office Intern
Office of the Governor of Riyadh Region
2021.10 - 2021.12
Bachelor's degree - Public Relations
King Saud University
2017.07 - 2021.12