Abdullah Alhunity

Manage all marketing activities (offline & online ) for Four Company.
- F&B Company
- Ajwaad Travel and tourism company
- Amaaria Village resort.
- Adventure Company.

• Overseeing company's marketing and sales budget.
• Developing marketing strategy for company in line with company objectives.
• Managing all marketing activities for company within marketing department.
• Preparing Weekly and Monthly sales Report for General manager.
• Monitor competitor marketing activities and report monthly to General manager.
• Coordinating marketing campaigns with sales activities.
• Overseeing and publication of all POS in line with marketing plans.
• Planning and implementing promotional campaigns.
• Measuring campaigns results ROI.
• Overall responsibility for brand management and corporate identity.
• Preparing online and print marketing campaigns.
• Creating wide range of different marketing Tools.
• Identify new business opportunities - including new Sites, growth areas, customers, services.
• Understand customer's needs, and How to meet these needs.
• Liaise with finance team, warehousing and logistics departments as appropriate.
• Creation new new sales channels by Looking for new sources and opportunities.
• Drafting and reviewing contracts with new partners.
• Briefed senior executives on monthly projections, product launches and other marketing plans.
• Implemented new SEO and SEM strategies, and Google analytics to increase conversion rates.
• Make corporate website and social media platforms to be more Engagement with customers to increase sales.
• Created tens of marketing campaigns, which resulted in 5 - 10 % increase in revenue.
• Developing and create creative sales tools, including presentations, trend reports, kitted assets, and product data sheets.
• Implemented marketing strategies which resulted in 75% growth of customer base.
• Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.
• Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.
• Helped incorporate product changes into marketing message to drive customer engagement and firm profits.
• Managed 2.8M SAR marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for Entertainment business segments.

• Working closely with design agencies and assisting with new product launches to be according to brand Guideline
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives according to Brand Guidelines.
• Analyzing potential strategic partner relationships for company marketing to increase brand awareness.
• Always Looking for new opportunity to increase brand awareness.
• Planned, implemented and tracked sales and marketing strategies to promote brand products.
• Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications.
• Monitored online advertising and social media campaigns to assess success of different strategies.
• Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach.
• Cooperated and worked closely with communications team to develop marketing strategies to boost brand awareness.
• Oversaw preparation of marketing copy, images, videos, emails and other collateral.

• Ensure all marketing activities are planned and organized with appropriate lead times.
• Execution of marketing plans and programs to achieve stated strategies and goals related to revenue, profitability and market share.
• Conducting market research activities to identify market characteristics, size, segmentation.
• Monitor competitor marketing activities and report monthly to sales and marketing manager.
• Approach big companies to have special deals.
• Assist and take part on managing website content, monitoring ongoing evolution, proposing strategies and features as appropriate, and working with web designer to update as needed.
• Monitor conversations on Social Web, any official/unofficial pages, Blogs, Wikipedia, Facebook, Twitter, LinkedIn, YouTube, Instagram, etc., To Integrate Social Media with Website and Mobile Technologies.
• Administrator of Redemption policy to improve revenue of redemption games and to improve quality of products” selecting, purchasing, distributing, …etc.
• Coordinated with internal business divisions, agency partners and local vendors to guarantee on time, cost-effective delivery of all marketing communications materials.
• Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
• Compiled product, market and customer data to forecast accurate sales and profit projections.
• Worked with marketing teams to create, deploy and optimize effective campaigns.
• Provided feedback to all departments on brand consistency in outbound communications.
• Defined and tracked campaign effectiveness and adjusted strategies accordingly.

• Interpreting data, analyzing results using statistical techniques and providing ongoing reports.
• Developing and implementing databases, data collection systems, analytics and other strategies that optimize statistical efficiency and quality.
• Acquiring data from primary or secondary data sources and maintaining databases/data system.
• Analyzed SAP transactions to build logical business intelligence model for real-time reporting needs.
• Identified and documented detailed business rules and use cases based on requirements analysis.
• Designed and developed schema data models.
• Corrected any data entry error to prevent later issues such as duplication or data degradation.
• Created various Excel documents to assist with pulling metrics data and presenting them to give concise understanding of best placement for needed resources.
• Researched and resolved issues regarding integrity of data flow into System databases.
• Developed database objects, including tables, views and materialized views using SQL.

• Create and develop marketing plans and strategies.
• Monitor promotions and campaigns.
• Create and review reports illustrating target achievement and year on year performance.
• Hire and train marketing staff and evaluating their performance, Address complaints and resolve problems.
• Manage Cooperation with other departments to achieve top client satisfaction.

• Acquire new clients and upsell existing clients
• Build pipeline and targets for potential business.
• Ensure accurate implementation and service delivery of sold services.
• Present new services and build rapport with potential clients.

• Manage public relations activities.
• Improve relationship with government departments.
• Create offers and proposals for estate sales.
• Work with clients and investors to review business cases and maximize returns.