Dynamic and results-driven professional with a strong customer-oriented mindset and expertise in e-commerce platform management. Demonstrates proficiency in AI and chatbot implementation, online merchandising tactics, and digital consumer behaviour insights. Skilled in data-driven sales forecasting, pay-per-click campaigns, and mobile commerce strategies. Adept at enhancing online branding concepts and streamlining online payment processing. Committed to leveraging communication skills to drive business growth and optimise digital consumer engagement. Holds in-depth knowledge of cloud-based retail environments, particularly in dark store implementations.