Persistent leader eager to lead and grow organizations. Skilled in strategic planning, problem-solving, and communication with good understanding of business principles, project management and team leadership. Collaborative with relentless work ethic.
Overview
22
22
years of professional experience
26
26
years of post-secondary education
Work History
Ceo
Space Media Activation Agency
Riyadh, Riyadh
08.2018 - 08.2023
Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress.
Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
Built productive relationships with industry partners and competitors to support strategic business objectives.
Developed key operational initiatives to drive and maintain substantial business growth.
Directed market expansions to propel business forward, meet changing customer needs.
Negotiated with suppliers and delivery workers and ordered materials according to forecasted customer demand.
Updated business processes, products and team makeups to generate more business opportunities and cater to audience needs.
Established and maintained strong relationships with customers, vendors and strategic partners.
CEO
MOA Out Of Home Advertsing
Riyadh, Riyadh
09.2007 - 05.2018
Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
Built productive relationships with industry partners and competitors to support strategic business objectives.
Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress.
Developed key operational initiatives to drive and maintain substantial business growth.
Reviewed individual department performance and worked with leadership to improve processes, procedures, and practices.
Engaged positively with staff and leadership colleagues, soliciting and encouraging feedback and collaborative spirit.
Negotiated terms of business acquisitions to increase business base and solidify market presence.
Analyzed and tracked business metrics and made appropriate adjustments to meet supply and demand needs.
Directed market expansions to propel business forward, meet changing customer needs.
Identified new revenue generation opportunities to maximize bottom-line profitability.
Made large-scale financial decisions and supervised company spending to reduce material losses and maximize profits.
Cultivated forward-thinking, inclusive and performance-driven company culture to lead industry innovations.
Coached and guided senior managers to improve employee job satisfaction and achieve higher performance levels.
Negotiated with suppliers and delivery workers and ordered materials according to forecasted customer demand.
Updated business processes, products and team makeups to generate more business opportunities and cater to audience needs.
Addressed employee and managerial concerns and implemented corrective actions to promote compliance.
Shaped solutions and approaches by leveraging trends in customer marketplaces and industries.
Formulated and executed strategic initiatives to improve product offerings.
Maintained P&L and shouldered corporate fiscal responsibility.
Directed technological improvements, reducing waste and business bottlenecks.
Managed financial, operational and human resources to optimize business performance.
Initiated strategy to drive company growth and increase market share and profitability.
Represented organization at industry conferences and events.
Cultivated company-wide culture of innovation and collaboration.
Communicated business performance, forecasts and strategies to investors and shareholders.
Founded performance- and merit-based evaluation system to assess staff performance.
Sales Manager
MOA Out Of Home Advertsing
Riyadh , Riyadh
09.2001 - 08.2007
Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
Closed lucrative sales deals using strong negotiation and persuasion skills.
Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
Met with clients, delivering presentations, and educating on product and service features and offerings.
Established and cultivated solid business relationships with new or existing customers.
Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.
Handled customer relations issues, enabling quick resolution, and client satisfaction.
Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
Evaluated performance against goals and implemented appropriate development plans.
Recruited and hired top-level talent to add value and expertise to sales department.
Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Delivered recommendations to long-term accounts to promote brand awareness to key audience.
Managed revenue models, process flows, operations support and customer engagement strategies.
Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
Drove sales by developing multi-million dollar contract sales.
Organized promotional events and interacted with community to increase sales volume.
Prepared sales presentations for clients showing success and credibility of products.
Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
Compiled and analyzed data to determine approaches to improve sales and performance.
Directed sales support staff in administrative tasks to help sales reps close deals.
Resolved problems with high-profile customers to maintain relationships and increase return customer base.
Managed accounts to retain existing relationships and grow share of business.
Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
Facilitated business by implementing practical networking techniques.
Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
Implemented systems and procedures to increase sales.
Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
Built relationships with customers and community to establish long-term business growth.
Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
Assistant Director/Head Project Management Office at National Space Research & Development Agency, Obasanjo Space Centre km 17 Musa Yaradua expresswayAssistant Director/Head Project Management Office at National Space Research & Development Agency, Obasanjo Space Centre km 17 Musa Yaradua expressway
PR & Media Relations Consultant at Government Media Office, Abu Dhabi Space DebatePR & Media Relations Consultant at Government Media Office, Abu Dhabi Space Debate