Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Timeline
Hi, I’m

Ahmad Asad

Motorsport, Entertainment & Desert Sport Event Manager
Riyadh,Riyadh
Ahmad Asad

Summary

I’m an Event organizer with passion of all things motoring, I have a particular interest to bring the motoring community together, having worked over the past for Motorsport, Off-Road and classic cars communities.

With the current drive towards more events in KSA, I am very optimistic about the future of car events in Saudi.

Passionate about Overland and excursions.

Nature enthusiast, keen to explore new places and roles.

Overview

11
years of professional experience
4
years of post-secondary education
2
Languages

Work History

Soul Events and Entertainment
Riyadh, Riyadh

Special Events Director
04.2022 - Current

Job overview

  • Coordinated florists, photographers and musicians during for events.
  • Managed administrative logistics of events planning, event booking and event promotions.
  • Solicited feedback from clients to assess event success and uncover opportunities for improvement.
  • Selected and ordered refreshments, decor and event materials.
  • Attended bridal industry events to promote services and build relationships with prospective vendors.
  • Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
  • Organized logistics and materials for each meeting, arranged spaces and took detailed notes for later dissemination to key stakeholders.
  • Interviewed clients to understand event scopes of work, establish budgets and determine timelines for venue selection, guest list finalization and rehearsal, ceremonies and receptions.

Extreme Events
Riyadh, Saudi Arabia, Saudi Arabia

Commercial Sales Manager
11.2021 - Current

Job overview

  • Closed and ran brand activation deal for Petromin-Jeep at AlUla, 70 Jeeps and over three hundred attendees
  • Planned and ran Car & Bike club management, Motoring schedule and crowd control at Autoville Riyadh, ten clubs, five hundred members, and over two thousand visitors per day for 7 days long event
  • Motivated team to meet and exceed sales goals
  • Developed strategic initiatives based upon company objectives aimed at accelerating growth
  • Traveled to different destinations and companies to negotiate large scale events and meet client values
  • Set production goals to exceed budget expectations
  • Consulted with sales, marketing, and management teams to develop solutions and accomplish shared objectives


Engine Giants est
Riyadh, Saudi Arabia

Assistant Director of Events
06.2018 - Current

TMD3
Riyadh, Saudi Arabia

Special Event Manager
06.2016 - 06.2018

Speed Junkies est
Riyadh, Saudi Arabia

Special Events Coordinator
06.2014 - 06.2016

Dirab Motorpark
Riyadh

PR Event Manager
05.2012 - 05.2014

Education

Limkokwing University of Technology

Bachelor of Computer Science from Computer Software and Media Applications
06.2005 - 06.2009

Ibn Senna High School

High School Diploma
05.2004 - 05.2004

Skills

Corporate account management

undefined

Affiliations

Co-Founder of Mopar Arabia. Official spokesperson of Mopar Arabia club. Founder of RAM Club KSA. RAM brand ambassador in Saudi Arabia. Diggin.it brand ambassador.

Accomplishments

- Achieved the Guinness work record of the most cars doing a Burnout simultaneously – at National Motor Festival – Dirab Motorpark- Saudi National Day 2017 - GEA

- Established a racing team to represent the brand Dodge in the motorsport events and races, Saudi Arabia & the, . Ran a brand related annual events for 8 years straight, with rapidly increasing audience, participants, sponsors, and visitors every year. Major enrollment in the media production, social media hype programs and the overall enhancement of event appearance.

Timeline

Special Events Director

Soul Events and Entertainment
04.2022 - Current

Commercial Sales Manager

Extreme Events
11.2021 - Current

Assistant Director of Events

Engine Giants est
06.2018 - Current

Special Event Manager

TMD3
06.2016 - 06.2018

Special Events Coordinator

Speed Junkies est
06.2014 - 06.2016

PR Event Manager

Dirab Motorpark
05.2012 - 05.2014

Limkokwing University of Technology

Bachelor of Computer Science from Computer Software and Media Applications
06.2005 - 06.2009

Ibn Senna High School

High School Diploma
05.2004 - 05.2004
Ahmad AsadMotorsport, Entertainment & Desert Sport Event Manager