Accomplished professional with extensive international experience in business strategy formulation and implementation, specialising in paints and coatings. Demonstrates expertise in cross-functional collaboration, research and development, and change management to drive operational excellence and performance management. Proven track record in new business development, project lifecycle management, and revenue and profit optimisation. Adept at product development and positioning, client service and satisfaction, with a focus on process improvements. Committed to leading teams through mentoring to achieve organisational goals.
Overview
16
16
years of professional experience
1987
1987
years of post-secondary education
1
1
Certification
Work history
Senior Advisor
Rayat Consultations
Riyadh
11.2020 - 07.2025
A management consulting company, providing Business Consultations, Project Management Consultations, Financial Consultations, Risk Management, IT Consultations, and Training Consultations.
Lead, develop, and retain a team of consultants to execute company assignments in both private and public sectors
Partner with leadership teams to design and execute business strategies that drive growth, efficiency, and innovation
Guide organizations through transformational change, aligning operations, technology, and talent with strategic goals
Build internal capabilities and support decision-making through expert consulting and hands-on implementation support
Leverage strategy & advisory experience to assist the companies navigate their transformation journeys, unlocking new business value, and disrupting the industry with technology
VP – Planning and Development
Colleges of Excellence (CoE)
Riyadh
04.2017 - 08.2020
Recruited to architect strategic and development plans for the organization which in turn supported the development of long-term business growth plans and profitability goals. Led all facets of project management from conception to completion within time and set budgets.
Organizational Transformation Specialist, strategized & developed “added value” departments i.e. The Program Management Office, Strategy Management Office, and Corporate Quality and Performance Departments
Driven the company to a growth trajectory beyond the existing operational footprint, achieved critical strategic goals, the number of students by three-folds, and boosted $x revenue from non-corporate projects
Benchmarked operational plans and process improvement initiatives in line with the company’s objectives and serving its vision, leading to operational excellence
Core member in global search and selection of international college operators
Acted as an Influencer to all stakeholders and key decision-makers across various departments for optimizing operational efficiency
Repositioned the company as one of the market leaders through sales & marketing, communications, and public relations programs, and a diversified business portfolio
Collaborated directly with different private & public sector organizations to identify requirements, implement game changing solutions, and improve the functionality of vocational/practical training while optimizing their business profitability
Growth Path: Nov'16-Mar'17: Director - Research & Development and Marketing
Director - Global R&D Performance
Tasnee/Cristal Global
Riyadh
10.2015 - 10.2016
Led the performance of all ongoing research and development projects in the areas of Technology and Innovation (T&I) across geographies
Provided unique blend of techno-functional expertise with strong business acumen; served as a vital bridge between business and IT thus streaming the business process and tools required for ongoing research and development projects
Owned intellectual property portfolio of T&I for maximum protection and effective commercial usage
Created ground-breaking global R&D governance and reporting systems to enhance operational efficiency
Crafted Stage Gate methodology and championed operational excellence initiatives
Growth Path: Dec'09-Mar'14: General Manager - R&D and Technical Services, Cristal Global Apr'14-Sep'15: Director - R&D, TSS and Quality, Cristal Global
General Manager - R&D and Technical Services
Cristal Global
Riyadh
12.2009 - 03.2014
Structured all aspects of R&D and Technical Sales Services, contributing to efficient operations at the Yanbu site
Launched workflow management system for Technical Sales Services Teams ensuring “on-time” quality support to Production and Commercial Teams
Advocated all R&D programs at Yanbu facility related to products’ development and enhancement, processes’ streamlining, hence optimizing quality, safety and cost reduction
Chaired the Global Quality Improvement Team; slashed 30% customer complaints by implementing improvement strategies and improved 23% customer retention rate through the implementation of latest techniques (Voice of the Customer, CRM, and Customer Satisfaction Surveys)
Civil 3D Modular (Infrastructure Wet & Dry Utilities) at M/s. China Harbour Engineering (CHEC)Civil 3D Modular (Infrastructure Wet & Dry Utilities) at M/s. China Harbour Engineering (CHEC)