Ahmed Mohamed Saied Kamel

Responsible for leading the overall product vision, innovation pipeline, strategy, and execution for the skin care brand. This role oversees product development, formulation, packaging, branding alignment, and lifecycle management to ensure the company delivers breakthrough products that meet consumer needs, regulatory requirements, and market trends. plays a key role in driving brand growth, customer loyalty, and competitive differentiation in the beauty and skin care industry.

• People Management: Provide the needed coaching and enhancing the rep skills and knowledge
• Conduct coaching visits with the reps to support the team
• Suggest and approve the service for customers based on business case review
• Continuous reinforcement of the activities and motivate the Team
• Provide KPIs for Team team
• Territory management activities: Oversee the DGM’s and other activities involves med reps
• Make sure and support reps in the customer segmentations
• Produce the SF analysis and identify gaps in performance and advice for improvement
• Make sure a monthly plan of visit is designed and allocate the call rate and rep target per specialty
• Retail Business Follow up: Be responsible for effectively and efficiently management commercial team (Key account sales, Pharmacy reps and promoters) plus monitor and evaluate their KPIs
• Work closely, productively and supportively with the Rx Sales Teams by providing the best executing planning and tactics that deliver merchandise goals
• Management of the promotional campaigns and mechanics of consumer offers
• Implement space management on store levels to secure spaces for brands plus Planograms implementation
• Coordinate with the marketing team for the best trade marketing plans and efficient promotions
• Advise and review on the POSM material used
• Manage the DTC events and the like plus POS staff training, launches, staff incentive,…
• Target & Sales Analysis: Achieve and exceed the private target
• Design the target per rep and assist in breaking down target per account and per range following the product cycles
• Conduct and present the needed sales analysis for the reps and advise on their performance
• To use information to target businesses with highest potential for growth
• Built good relation with the decision makers in private & institution Hosp
• Performance management: Communicate to the reps the expectations in terms of targets, territory management requirement, knowledge and attitude
• Frequent assessment of the performance and identify good and underperformance and provide the appropriate rewards or disciplinary actions
• Marketing materials & Admin: Manage sample allowance and distribution among reps monthly
• Provide the reps with the needed marketing tools as DA and premiums
• Authorize the extra bonus and sample request by the reps
• Coordinated & approve the team holidays and leaves
• Make sure attendance sheet is sent and authorized at a timely manner

• Responsible for effectively and efficiently management commercial team (Key account sales, Pharmacy reps and promoters) plus monitor and evaluate their KPIs
• Management of the promotional campaigns and mechanics of consumer offers
• Implement space management on store levels to secure spaces for our brands plus Planograms implementation
• Ensure correct levels of stock on customer store levels and in warehouse to meet customer demand and monitor inventory movement
• People Management: Share in the recruitment of commercial field force, Promoters and pharmacy rep
• Provide needed technical and professional support
• Performance appraisal for the commercial field force and Coach for performance improvements
• Incentive and commission calculation for the team reflecting their level of matching versus predefined KPI’s
• Liaise for POS sales and stock management
• Liaise with the distributor sales rep on supporting the brand and making orders and delivery in timely manner
• Make sure the commercial conditions are followed and implemented from the distributor sales rep
• Account Management: Analyze the account performance and provide solution for business improvement and filling performance gaps
• Negotiate annual deals with retailers for floor plans to make sure Ego products are at the forefront of the store visibility within the category
• Assess the execution of the in stores plan
• Provide the needed support for the retailers as promoters, skin analysis for optimum performance toward a sustainable pull strategy
• Define the best sales strategy per accounts that match with the company policies
• Budget Management: Recommend the needed budget for the POS activities for the year
• Partial control on the POS spending and follow that the investment is versus an implemented agreement
• Follow the payments as per the agreements with the retail chains periodically

• Company Overview: Member of Global Healthcare Group (GHB)
• Create and implement effective direct sales and lead sales team toward achievement of Target sales objectives
• Preparing monthly, quarterly and annual sales forecasts
• Provide sales management, budget control, compensation programs and incentive planning for a Sales team
• Developed the key-Account customer’s relationship and provide problem solving to external
• Negotiate K-account yearly contracts and reach agreements with the Chain Account Managers regarding the Yearly rebate, visibility renting space and any other demands
• Participating actively in the planning and sales process for launching a new product
• Coordinate with the Marketing Managers on brands, demand generation and activation plans and successfully Implementing all launched activities
• Establish effective relationships and collaborations with other departments
• Had a proven record of sales analysis figures relative to the market figures when needed in decision making
• Overall control over the past due balance for big K-Account customers, involve is solving issues related to that Matter and implementing a strong system to control the collection process

• Helping with training and development
• Handling complaints (from both staff and customers)
• Financial responsibilities
• Ordering stock (where applicable)
• Helping with promotional events

• Maintain policies and procedures relating to pharmacy operations and professional practice standards and coordinates budgetary needs for pharmacy services
• Compile statistical data and prepare reports relating to operating costs and services rendered
• Develop and implement policies and procedures relating to pharmacy operations and professional practice standards
• Review and approve performance evaluations, disciplinary actions, and other issues affecting all pharmacy personnel
• Monitor and evaluate existing service levels, systems, procedures and practices, and makes appropriate changes or additions as required