Ashraf Harb
Riyadh
Summary
Experienced and driven Sales Professional specializing in lighting solutions with 3 years of experience in the Saudi Arabian market. Proven success in achieving sales targets, managing key accounts, and delivering innovative lighting solutions for commercial, residential, and industrial projects. Strong background in client relationship management, technical product knowledge, and energy-efficient lighting systems. Adept at working with architects, consultants, and contractors to ensure project success from concept to completion.
Overview
2
2
years of professional experience
1
1
Certification
2
2
Languages
Work History
Lighting Sales Executive
Vialighting Lighting Solutions
11.2023 - Current
- Increased company sales revenue by 30% through strategic business development and client retention initiatives.
- Managed key accounts across hospitality, retail, and construction sectors, ensuring high client satisfaction and repeat business.
- Collaborated with architects, consultants, and contractors to specify lighting products that met design and energy standards.
- Conducted product demonstrations and technical presentations for clients and contractors.
- Prepared detailed quotations, and project proposals for large-scale projects.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
Education
Bachelor of Business Administration (BBA) -
Modern University of Business and Science
Riyadh, Saudi Arabia01.2019
Skills
Lighting Product Knowledge (LED, Architectural, Smart Lighting Systems)
B2B and B2C Sales Strategy
Project Estimation and Proposal Development
Client Relationship Management
Business development and planning
Lead prospecting
Business networking
Sales funnel management
Relationship building
Sales expertise
Sales planning
Project management
Websites
Certification
Project Management – Google For Professionals
References
Available upon request
Timeline
Lighting Sales Executive
Vialighting Lighting Solutions
11.2023 - Current
Bachelor of Business Administration (BBA) -
Modern University of Business and Science