Ayesha Nuzha
Hyderabad,India
Summary
Dynamic individual with strong objective to gain work experience in digital marketing industry. Committed to assist team in writing engaging content. Adaptable to high demands and ready to fulfill deadlines.
Overview
4
4
years of professional experience
6
6
years of post-secondary education
Work History
Senior Digital Media Associate
Google Operations Centre
Hyderabad
04.2023 - 10.2023
- Provided professional marketing guidance and advice to clients.
- Built unique brand experience and drove revenue through curated campaigns. .
- Designed graphic elements for print ads, product literature and social media.
- Provided subject matter expertise to influence others at operational and strategic levels.
- Brainstormed ideas with clients and stakeholders to maximise project potential.
- Analysed paid and organic website data to enhance Return On Investment (ROI).
- Networked with media and PR professionals to build campaign reach.
- Predicted and interpreted consumer trends to improve product offerings.
- Evaluated campaign performance to optimise return on investment.
- Built public relations strategies for broadened advertising scope.
- Devised creative strategies for highlighting goods and promoting specific attributes.
- Maximised media coverage through tactical planning and communications.
- Compiled industry data on competitor pricing, materials costs and supply chain issues to help set accurate pricing.
- Managed multi-channel advertising campaigns to support sales objectives.
Senior Process Executive
Cognizant Technology Solutions
Hyderabad, India
08.2019 - 04.2022
- Developed scripts in Python or R language to automate regular tasks related to Big Data Analysis
- Followed industry innovations and emerging trends through scientific articles, conference papers or self- directed research.
- Project Design
- Tutoring and Mentoring
- Programming
- Digital Media Expertise
- Assisted in the development of digital media campaigns to meet organizational objectives
- Created and edited content for webpages, blogs, and social media platforms
- Developed comprehensive analytics reports to measure performance of digital media initiatives
- Created detailed reports on project progress and performance metrics
- Prepared reports summarizing findings from data analysis projects and presented results to stakeholders
- Optimized existing SQL queries for better performance when working with large datasets
- Explored different ways of representing complex relationships between entities within a dataset using network diagrams or maps.
- Energy, enthusiasm, and commitment to task - always open for customer service.
Education
Diploma of Education - Information Technology
Kamala Nehru Polytechnic For Women
India 05.2012 - 05.2015
Bachelors of Engineering - Computer Science
Stanley College of Engineering And Technology For Women
India 06.2015 - 05.2018
Skills
- Highly-motivated employee with desire to take on new challenges Strong worth ethic, adaptability and exceptional
- Interpersonal skills Adapt at working effectively unsupervised and quickly mastering new skills
- Strong analytical and problem-solving skills
- Market research expertise
- Digital marketing
- Analytics and SEO
Accomplishments
- Assisted with onboarding new developers into the organization's development environment, providingguidance on best practices when using Google tools such as App Engine or Compute Engine
- Training And Development
- Six months training at ELOIRA RCI, dept of Planning and production of Gyros
- Full Year Specialising Project "Isolated Health Surveillance System Through IoT Using Raspberry Pi ”
- Full Year Specialising Project "Online Food Ordering System"
- Attended seminars and workshops to discover latest advances in computer education
- Devised project-based assignments to create opportunity for hands-on practice and skill building
- Conducted research in the field of Computer Science and published results in scholarly publications
- Engaged with alumni networks to promote ongoing relationships between former students and the universitycommunity.
Affiliations
Research Paper on : Isolated Health Surveillance System Through IoT Using Raspberry Pi
Publication date
2020
Conference
Advances in Decision Sciences, Image Processing, Security and Computer Vision: International Conference on Emerging Trends in Engineering (ICETE), Vol. 2 Pages 700-706
Publisher
Springer International Publishing
Link to article : https://link.springer.com/chapter/10.1007/978-3-030-24318-0_80
Research Paper on:
Edge Computing Enactments Cloudlet and Mobile Edge Computing.
Publication date
2018/10/2
Journal
Grenze International Journal of Engineering & Technology (GIJET)
Volume 4 Issue 3
Research Paper on:
Framework to Software Testing and Type
Publisher International Journal of Research e-ISSN: 2348-6848 p-ISSN: 2348-795X
Volume 05 Issue 21
October 2018
Research Paper on:
Remote and Intelligent Health monitoring System through IoT and Edge ComputingPublished 2018
Publisher International Journal of Research
Languages
English
Native
Timeline
Senior Digital Media Associate
Google Operations Centre
04.2023 - 10.2023
Senior Process Executive
Cognizant Technology Solutions
08.2019 - 04.2022
Bachelors of Engineering - Computer Science
Stanley College of Engineering And Technology For Women
06.2015 - 05.2018
Diploma of Education - Information Technology
Kamala Nehru Polytechnic For Women
05.2012 - 05.2015
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