Bassim Al Sarafandi

I am writing to express my interest in the Sales Director position at stc. As an accomplished sales professional with over 19 years of experience in the telecommunication industry, I have also served as an Acting Sales Director for more than 6 years and have been responsible for running the department's performance and managing the sales team.

In my role as Acting Sales Director, I have successfully led the sales team to achieve and exceed revenue targets consistently. I have been responsible for developing and implementing effective sales strategies, identifying new business opportunities, and generating revenue. I have also managed the sales team, set goals, and ensured that sales targets were met.

My strong leadership and people management skills have enabled me to motivate and inspire my team to perform at their best and achieve outstanding results. I have a customer-centric mindset and a focus on understanding and meeting the needs of clients, which has allowed me to build strong relationships with clients and stakeholders.

In addition to my experience as an Acting Sales Director, I possess exceptional technical, communication, and analytical skills. I am proficient in sales and marketing, requirements analysis, project management, strategic planning, customer focus, strategic partnership, team building, conflict management, contract negotiation, procurement process, IT budget planning, and technology expertise.
I am confident that my skills and experience make me a strong candidate for the position of Sales Director. I have a proven track record of consistently exceeding sales targets and have achieved many awards and achievements, including being recognized as the Best Achiever in Managed Account LB with 157% in 2019 and overachieving the target with 127% in 2020, even during the COVID-19 pandemic and over achieve my Telco & ICT target during the last 3 years 2022 , 2021 & 2020 with outstanding performance.

Furthermore, I am familiar with all ICT solutions provided by stc subsidiaries, including stcs, Sirar, Alibaba Cloud, IOT Squared, Center3, and Specialized. I have the capability to sell all these solutions to clients and have managed to generate new business in the ICT field with oil & gas, petrochemical, industrial, and retail businesses.

I am confident that my qualifications and experience make me an ideal candidate for the Sales Director position at stc.

Sincerely,
Bassim Al Sarafandi

- Received VP Award as the best achiever in our general department OGFS.
- Successfully opened a new strategic opportunity with Aramco with TCV 151 Mn for NVIDIA, with personal involvement.
- Over-achieved Telco target in all quarters during 2022.
- Over-achieved ICT target with 179% during 2022.
- Closed MSOC deal with personal involvement in 2021.
- Over-achieved Telco target in all quarters during 2021.
- Over-achieved ICT target with 161% during 2021.
- Over-achieved Telco target in all quarters during 2020.
- Over-achieved ICT target with 143% during 2020.

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