Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
Generic
Maryam  Al-Sanea

Maryam Al-Sanea

Riyadh,Saudi Arabia

Summary

Dynamic and results-oriented Operations and Retail manager of comprehensive experience in overseeing and optimizing retail operations. Demonstrated success in strategic planning, team leadership, and driving profitability across multiple store locations. Expert in streamlining processes, enhancing customer experiences, and implementing innovative solutions to achieve business goals. Proven ability to manage P&L, develop high-performing teams, and adapt to rapidly changing market conditions. Adept at collaborating with cross-functional teams to drive sales growth, improve operational efficiency, and ensure compliance with industry regulations.

Overview

18
18
years of professional experience
1
1
Certification

Work History

Commercial Manager - AGI

Al-Othaim
Riyadh, Saudi Arabia
01.2024 - Current
  • Develop and implement operational strategies that align with the company’s overall business objectives and growth plans.
  • Monitor market trends and competitor activities to inform strategic decisions.
  • Oversee daily operations to ensure efficient and effective processes.
  • Optimize supply chain, inventory management, and logistics to ensure timely product availability and delivery.
  • Lead, mentor, and develop a high-performing operations team.
  • Foster a positive and collaborative work environment that promotes teamwork and continuous improvement.
  • Develop and manage the operational budget, ensuring cost control and maximization of profitability.
  • Analyze financial data to identify areas for cost savings and operational efficiencies.
  • Develop and manage the annual budget for the brand, aligning with the overall company financial goals.
  • Forecast sales, costs, and profits to ensure accurate financial planning and target setting.
  • Monitor and manage the P&L statement, ensuring revenue and expense targets are met.
  • Analyze financial performance, identifying areas for improvement and implementing corrective actions.
  • Ensure customer services meet quality standards and regulatory requirements, Implement and monitor quality control processes to maintain high standards of customer satisfaction.
  • Enhance the customer online experience by ensuring seamless operations from buying to delivery.
  • Address customer feedback and complaints, implementing improvements to enhance satisfaction.
  • Establish and maintain relationships with key vendors and suppliers.
  • Negotiate contracts and manage supplier performance to ensure reliability and cost-effectiveness.
  • Collaborate with sales and marketing teams to develop and execute promotional strategies and campaigns.
  • Ensure operational readiness for new product launches and marketing initiatives.
  • Develop key performance indicators (KPIs) to measure operational success.
  • Prepare and present regular reports on operational performance to senior management.
  • Identify and implement process improvements and technological advancements to enhance operational efficiency.
  • Foster a culture of innovation and continuous improvement within the operations team.
  • Build and maintain strong relationships with internal and external stakeholders.
  • Communicate effectively with all levels of the organization, ensuring alignment and collaboration.

Brand manager - Mango

Cenomi
Riyadh, Saudi Arabia
06.2021 - 11.2023
  • Attend showroom for product selection to fit our customer’s needs as well as working on product development for special collection, pricing and collection launching
  • Ensure brand consistency across all retail locations, including store displays, signage, and promotional materials.
  • Work closely with area managers to optimize in-store customer experience and sales performance.
  • Monitor and analyze sales performance data to identify trends, opportunities, and areas for improvement.
  • Develop and implement action plans to drive sales and achieve revenue targets.
  • Conduct market research and gather customer feedback to inform brand strategies and product development.
  • Lead and mentor a team of brand and marketing professionals, fostering a collaborative and innovative work environment.
  • Provide training and development opportunities to enhance team skills and performance.
  • Implement and maintain employee engagement initiatives to foster a positive work environment.
  • Develop and oversee performance management systems, including goal setting, appraisals, and feedback.
  • Conduct performance evaluations and providing constructive feedback.
  • Identify training and development needs based on performance assessments.
  • Manage professional development initiatives, including mentorship programs and career development plans.
  • Monitor and evaluate the effectiveness of training programs.
  • Develop and implement comprehensive brand strategies that align with company goals and market trends.
  • Define and communicate the brand’s vision, mission, and values internally and externally.
  • Oversee the creation and execution of marketing campaigns, including digital, social media, print, and in-store promotions.
  • Work with the marketing team to develop engaging content that promotes brand awareness and drives customer engagement.
  • Collaborate with product development and merchandising teams to ensure products align with brand identity and meet customer expectations.
    Provide input on product design, selection, and pricing strategies.
  • Track and report on budget performance, making adjustments as needed.

Brand Manager, Monsoon Accessorize

Cenomi
Riyadh, Saudi Arabia
11.2019 - 11.2021
  • Ensure brand consistency across all retail locations, including store displays, signage, and promotional materials.
  • Work closely with area managers to optimize in-store customer experience and sales performance.
  • Monitor and analyze sales performance data to identify trends, opportunities, and areas for improvement.
  • Develop and implement action plans to drive sales and achieve revenue targets.
  • Conduct market research and gather customer feedback to inform brand strategies and product development.
  • Lead and mentor a team of brand and marketing professionals, fostering a collaborative and innovative work environment.
  • Provide training and development opportunities to enhance team skills and performance.
  • Implement and maintain employee engagement initiatives to foster a positive work environment.
  • Develop and oversee performance management systems, including goal setting, appraisals, and feedback.
  • Conduct performance evaluations and providing constructive feedback.
  • Identify training and development needs based on performance assessments.
  • Manage professional development initiatives, including mentorship programs and career development plans.
  • Monitor and evaluate the effectiveness of training programs.
  • Develop and implement comprehensive brand strategies that align with company goals and market trends.
  • Define and communicate the brand’s vision, mission, and values internally and externally.
  • Oversee the creation and execution of marketing campaigns, including digital, social media, print, and in-store promotions.
  • Work with the marketing team to develop engaging content that promotes brand awareness and drives customer engagement.
  • Collaborate with product development and merchandising teams to ensure products align with brand identity and meet customer expectations. Provide input on product design, selection, and pricing strategies.
  • Track and report on budget performance, making adjustments as needed.

Brand Manager, IAM & Six

Cenomi
Riyadh, Saudi Arabia
02.2019 - 10.2019
  • Visited and inspected stores in all regions to ensure proper functioning of operations and visual merchandising display.
  • Ensured stock levels are within average range to avoid missing opportunities.
  • Managed, developed and motivated the sales team to provide high professional standards of customer service.
  • Planned, organized and analyzed promotions in order to get stay in line with our budgets Managed the brands’ P&L.
  • Conduct workshops and training to develop the team.

Area Manager, Flormar, Skinfood, Nature Republic,

Cenomi
Riyadh, Saudi Arabia
02.2017 - 01.2019
  • Set up and roll out retail operations managing the full cycle of operations and driving growth Recruited and enabled cross functional teams.
  • Conceptualized and drove growth strategies to ensure customer’s satisfaction Coordinated the overall brand management and marketing activity Responsible for end to end operations and business.
  • Undertook purchasing, and drove all brands’ performance, replenishment and stock rotation Drove efficient and profitable operations and ensured continual quality customer service.
  • Conducted training sessions to educate employees on best practices and procedures, increasing team performance.
  • Upskilled staff through targeted training opportunities, enhancing team capabilities.
  • Managed staffing schedules for high numbers of employees, delivering operational efficiency whilst remaining under budget.

In-Store Operation Manager

Alshaya
Riyadh , Saudi Arabia
12.2014 - 12.2016

Executive assistant to CEO

Taqweem Medical & Co
Riyadh , Saudi Arabia
06.2013 - 11.2014

Business Development Officer

Altafarod Alarabi
Riyadh, Saudi Arabia
07.2011 - 05.2013

Call Center Supervisor

Saudi British Bank
Riyadh, Saudi Arabia
10.2009 - 06.2011

Retail Makeup Team leader

Radwa Fashion Retail
Riyadh, Saudi Arabia
06.2007 - 06.2009

Education

High School Diploma -

Al Raed High School
Riyadh, Saudi Arabia

Skills

  • Leadership and Team Management
  • Strategic Planning
  • Operational Excellence
  • P&L
  • Customer Focus
  • Sales and Marketing
  • Communication
  • Problem-Solving
  • Project Management
  • Time Management
  • Stock management
  • Business development
  • Staff training
  • Competitor analysis
  • Sales and marketing strategy
  • Retail leadership

Languages

Arabic
Native
English
Fluent

Certification

Certified Sales Trainer, DEI Sales TrainerHESS, Riyadh, KSA.

Certified Brand Manager, Leoron Institute, Riyadh, KSA.

Timeline

Commercial Manager - AGI

Al-Othaim
01.2024 - Current

Brand manager - Mango

Cenomi
06.2021 - 11.2023

Brand Manager, Monsoon Accessorize

Cenomi
11.2019 - 11.2021

Brand Manager, IAM & Six

Cenomi
02.2019 - 10.2019

Area Manager, Flormar, Skinfood, Nature Republic,

Cenomi
02.2017 - 01.2019

In-Store Operation Manager

Alshaya
12.2014 - 12.2016

Executive assistant to CEO

Taqweem Medical & Co
06.2013 - 11.2014

Business Development Officer

Altafarod Alarabi
07.2011 - 05.2013

Call Center Supervisor

Saudi British Bank
10.2009 - 06.2011

Retail Makeup Team leader

Radwa Fashion Retail
06.2007 - 06.2009

High School Diploma -

Al Raed High School
Maryam Al-Sanea