Bilal Mahmoud
Riyadh
Summary
Strategic Commercial Manager & Biomedical Engineer with more than 10 years of experience in the KSA Medical Device market. Expert in Patient Monitoring & Emergency medical Services Solutions, specializing in capturing market share through strategic brand conversions and NUPCO tender management.
Proven track record of managing Key accounts to exceed multi-million-SAR targets.
Overview
11
11
years of professional experience
5
5
years of post-secondary education
Work history
Commercial Manager
aljeel Medical
Riyadh, Saudi Arabia
2020.07 - 2026.03
- Direct the commercial execution and market penetration for the Monitoring Solution & Emergency Medical Services (MS & EMS) portfolios across the Kingdom of Saudi Arabia, consistently exceeding multi-million SAR annual revenue targets.
- Lead the end-to-end lifecycle for high-value national government tenders, including technical specification alignment, pricing strategy within NUPCO Tender, Framework Agreements, Direct Purchase, and ensuring 100% compliance with MOH Cluster requirements nationwide.
- Cultivate and maintain high-level strategic partnerships with Biomedical Engineering Key Opinion Leaders and Clinical Leads (ICU/OR/ER) at Tier-1 accounts and major private healthcare groups.
- Utilize deep market intelligence to execute 'switch strategies' across the Kingdom, successfully displacing legacy competitor systems with integrated, high-acuity technological solutions.
- Provide accurate sales forecasting and competitive landscape analysis for the KSA market, identifying emerging trends in Hospital Information System (HIS) integration and central monitoring solutions.
- Bridge the gap between clinical needs and commercial feasibility by directing national product trials and technical presentations for high-acuity monitoring and resuscitation systems.
Assistant Commercial Manager
aljeel Medical
Riyadh, Saudi Arabia
2019.05 - 2020.07
- Organized the end-to-end business development plan for the Monitoring Solution & Emergency Medical Services, identifying high-growth opportunities within the KSA private and government healthcare sectors.
- Directed systematic stock management protocols to maintain optimal inventory levels of monitors and defibrillators, ensuring rapid response to customer demand and minimizing lead times for critical care installations.
- Led collaboration with regional clinical and technical teams to ensure the seamless implementation of MS & EMS field operations, guaranteeing that complex installations met both international standards and customer clinical requirements.
- Mapped and executed comprehensive business processes using a "solution-selling" approach, transitioning the portfolio from standalone equipment sales to integrated clinical workflow solutions.
- Managed the allocation of technical and human resources to ensure the successful delivery of large-scale medical equipment projects, maintaining strict adherence to timelines and budgetary constraints.
- Provided expert technical consultancy during equipment pre-purchase assessments, ensuring clinical feasibility and infrastructure compatibility of MS & EMS solutions for Tier-1 hospitals.
Product Specialist
aljeel Medical
Riyadh, Saudi Arabia
2016.09 - 2019.05
- Sales Executive for Physio Control & Metro Agencies.
- Forecasts Reports.
- Weekly & Monthly Reports.
- Market Analysis.
- Customer Relationship Management Reports (Including Invoicing Report, Pending Report, Costing Report).
Product Specialist
Ana Health Est.
Riyadh, Saudi Arabia
2015.06 - 2016.08
- Sales Executive for Orthopedic Products.
- Stock forecasting and management in quarterly basis.
Education
B.Sc - Medical Engineering
Al Ahliyya Amman University
Amman, Jordan 2010.10 - 2015.06
Agile Leadership Principles and Practices - undefined
University of Maryland
2020.05 - 2020.06
Consultative Selling Skills - undefined
Quick Wins
Introduction to Public Speaking - undefined
University of Washington
2021.08 - 2021.09
Customer Segmentation and Prospecting - undefined
University of Washington
2021.08 - 2021.09
Skills
- Project Management
- Leadership
- Time Management
- Problem-Solving
- Long-Term planning
- Ethical business conduct
- Project management aptitude
- Proficiency in CRM software
- Microsoft office suite mastery
- Market trend awareness
- Team Leadership
Accomplishments
- MENA Closure Champion Award - Stryker, Georgia 2019
- Biggest Single Order - GE Healthcare, Saudi Arabia, 2022
- Highest Treatment Product Mixed Sales - Stryker, UAE , 2023
- Sales Target Exceeded: Exceeded annual sales target by 37%, contributing significantly to company revenue increase.
- Client Retention Boost: Improved client retention rates by 19% through strategic relationship management initiatives.
- Cost Reduction Achieved: Reduced operating costs by 40% through optimized stock management and resource allocation.
Market Share Expansion: Developed a successful marketing strategy leading to a 35% increase in market share.
Timeline
Introduction to Public Speaking - undefined
University of Washington
2021.08 - 2021.09
Customer Segmentation and Prospecting - undefined
University of Washington
2021.08 - 2021.09
Commercial Manager
aljeel Medical
2020.07 - 2026.03
Agile Leadership Principles and Practices - undefined
University of Maryland
2020.05 - 2020.06
Assistant Commercial Manager
aljeel Medical
2019.05 - 2020.07
Product Specialist
aljeel Medical
2016.09 - 2019.05
Product Specialist
Ana Health Est.
2015.06 - 2016.08
B.Sc - Medical Engineering
Al Ahliyya Amman University
2010.10 - 2015.06
Consultative Selling Skills - undefined
Quick Wins