Bshayer Khushail

Spearheaded the development and execution of comprehensive marketing strategies for the SoHo products .

Led cross-functional teams in the go-to-market planning process, ensuring alignment across product development and customer service departments.

Conducted in-depth market research and competitive analysis to identify emerging trends and opportunities, informing product development and marketing campaigns.

Implemented data-driven marketing strategies, utilizing analytics to measure campaign effectiveness, identify areas for improvement, and optimize marketing spend

• Design and develop products and services from concept to implementation and commercialization
• Drive Go To Market activities, touchpoints awareness, product communication & media
• Drive digitization activities through all channels
• Manage product Lifecycle, product performance & KPI's, prepare Studies, gap analyzes and deep-dive to enhances product portfolio design and rationalization
• Work closely with teams to provide product support, enhance customer experience journey

• Managed access to confidential and sensitive reports, ensuring that information security protocols were strictly adhered to
• Handled numerous requests from other departments by Translating and converting confidential reports into different formats providing them with necessary data to reflect their financial returns
• Worked closely with business owners to track and report on the sales rate of their products and services, including IoT devices and stc TV
• Maintained a vigilant role in the fixed sector, providing the team with critical data and insights to drive business results
• Managed Fixed Services operations in the consumer business unit, handling order placement for a wide range of services including landline, fixed wireless, and Stc TV home services to ensure customer satisfaction
• Ensuring the efficient tracking to the fulfillment of orders on the CRM
• Utilized MicroStrategy software on a daily basis for exporting reports that indicated the status of orders, providing key insights into order completion and pending fulfillment

• Managed Fixed Services operations in the consumer business unit, handling order placement for a wide range of services including landline, fixed wireless, and Stc TV home services to ensure customer satisfaction.
• Ensuring the efficient tracking to the fulfillment of orders on the CRM.Utilized MicroStrategy software on a daily basis for exporting reports that indicated the status of orders, providing key insights into order completion and pending fulfillment

• Managed a high volume of inbound and outbound calls, addressing customer inquiries and resolving product or service issues
• Achieved and consistently exceeded monthly sales targets through effective up-selling and cross-selling techniques
• Leveraged excellent communication and interpersonal skills to build strong relationships with customers, leading to increased loyalty and repeat business

• IT department (networking & network security)
• UX/UI department (SHAR system and web developing)
• SAP department (SAP system)