Elham Jawa

Strategic Branding & Events leader with a strong background in using large-scale events and experiential activations to build, enhance, and sustain powerful brand identities. Skilled in developing and executing integrated brand strategies that drive engagement, consistency, and loyalty across all touchpoints—events, communications, activations, and internal culture. Adept at aligning creative direction with business objectives, managing cross-functional teams, and building strong stakeholder relationships across both governmental and private sectors. Passionate about storytelling, brand positioning, and creating impactful experiences that elevate brand equity and resonate with diverse audiences.

• Alesayi Brand Identity Launch, Led the full-scale rollout of Alesayi’s new brand identity, overseeing strategic and operational alignments across visual branding, event experience, guest journey, VIP and media representatives. Ensured seamless delivery and consistent brand narrative across all touchpoints, reinforcing the group’s renewed market position and executive vision.
• Okam 45th Anniversary & Brand Identity Launch, Directed the end-to-end rebranding activation of Okam, from concept development and narrative building to visual storytelling and live execution of the anniversary theme.
• Strategic Partnership (One year retainer contract – Royal Commission for Makkah Province), Identified and capitalized on a strategic opportunity with RCMC by proposing a comprehensive internal communications and employee engagement calendar, following the flawless execution of multiple high-profile internal events. My proactive relationship-building and delivery excellence led to securing a highly competitive one-year contract, positioning our agency as a long-term partner in enhancing RCMC’s internal brand and employee experience.
• Strategic Corporate Activations with Rua Al Haram (Two Year Contract), Successfully led multiple corporate activations for Rua Al Haram. Navigated high-pressure timelines and exceeded expectations, combined with strong client relationship management, resulted in the client signing with us a two-year retainer—underscoring the client’s trust in my strategic alignment with their brand and my ability to deliver under pressure.
• Dual High-Stakes Execution – Cityscape Global, Simultaneously managed two high profile clients at Cityscape: Delivered & managed a full execution for the Ministry of Interior Affairs within a six-day window, culminating in official recognition and a trophy awarded for outstanding performance. Coordinated Alesayi Holding’s multi-brand real estate representation, ensuring seamless brand integration across four sister companies. Both projects were delivered to exceptional standards under strict deadlines.
• Ministry of Foreign Affairs at Hajj Conference, Managed and executed the Ministry of Foreign Affairs’ presence at the Hajj Conference & Exhibition, delivering an experience that aligned with national identity, diplomatic sensitivity, and audience expectations.
• Government Collaboration Event – RCMC & GTC Briefing, Managed and executed the Industry Briefing on Makkah Key Projects event, a milestone collaboration between the Royal Commission for Makkah Province (RCMC) and GTC. This high-profile event brought together government officials, private sector stakeholders, and industry leaders, effectively positioning RCMC as a catalyst for strategic development.
• Saudi Founding Day 2025 – National Marathon of Events, Directed the planning and real-time execution of 11 concurrent events in a single day across multiple locations, stakeholders, and vendors—showcasing elite-level logistical coordination, resilience, and operational precision. All events were delivered flawlessly, reinforcing national brand presence on a significant cultural day.
• High-Level Signing Ceremonies Execution, Delivered several seamless signing ceremonies for Alesayi’s sister companies, including landmark partnerships with LG, Whirlpool, and UNA (Union of OIC News Agencies). Each ceremony was flawlessly executed, reinforcing brand credibility and stakeholder confidence at the executive level.
• Hoover New Product Launch (Dubai), Personally selected to lead the Hoover New Product Launch in Dubai — entrusted with full-spectrum execution including venue selection, brand experience curation and end-to-end vendor management. Delivered a world-class launch aligned with Hoover’s global brand identity.
• TCL New Products Launch, Directed the end-to-end unveiling new products launch of TCL, ensuring brand messaging, and guest experience aligned perfectly with the global brand image—garnering positive client feedback.

• Alesayi Star of the year for outstanding performance for the year 2024.
• Okam 45th Anniversary & Brand Identity Launch Recognition.
• Hoover New Products Launch Achievement.
• Ministry of Internal Affairs Recognition at Cityscape.
• Ministry of Foreign Affairs at Hajj Conference & Exhibition.

• Governmental
• PIF
• Corporate
• Agency
• Entertainment
• Sports
• FMCG
• Insurance
• Medical
• Pharmaceutical
• Electronics
• Facility Management
• Manpower