Summary
Overview
Work history
Education
Skills
Websites
Languages
References
Certification
Work availability
Quote
Timeline
ResearchAssistant
Esraa Al-Wattar

Esraa Al-Wattar

Riyadh

Summary

My current objective is to apply my technical knowledge and product management skills to help lead a competitive growing company to a new level of success by applying agile product management & services and guiding them towards a new age of advanced technology to achieve high career growth through a continuous learning process and keep myself

Adaptive, visionary and competitive with the changing Successful marketing leader with proven success driving market growth and firm profits. An articulate and driven leader with high energy and an engaging personality. Hardworking team builders can motivate personnel to maximise sales performance.

Diligent Product Manager offering +5 years of industry success in product roadmap development, market research and data analysis. Highly skilled in identifying opportunities to maximise revenue.

Driven and strategic with a proven history of superior market penetration and product launch prowess.

Overview

5
5
years of professional experience
4
4
years of post-secondary education
1
1
Certification

Work history

Product & Services Development Manager

Tawuniya Insurance
Riyadh, Saudi arabia
08.2023 - Current
  • The first division of the ecosystem in all insurance companies in the Middle East
  • Developing the new ideas that related to non-insurance
  • Building strategic partnerships
  • Building customer experience related to non-insurance
  • Work on the 1st loyalty program in the Middle East to monitor driving behaviour via telematics 'Tawuniya Drive'
  • Planned team development according to current skillsets and potential growth areas.
  • Managed staff appraisals, recognising strengths and identifying areas for growth.
  • Oversaw product and operations strategy, highlighting development opportunities that support goals.
  • Balanced employee and business needs to deliver mutually-beneficial development schemes.
  • Managing the service's development, ensuring that the product aligns with customer needs and expectations
  • Managing the scoping of technical projects, and partnerships, planning the project, controlling processes, overseeing quality assurance, managing teams, and communicating with CEOs & stakeholders.
  • Evaluated project progress and implemented tactics to achieve growth targets.
  • Standardised learning and development plans to promote equal growth opportunities.
  • Assisted with service design and supported implementation of new services.
  • Designed and implemented new server standards for core business services.
  • Designed service policies to enhance customer experience.

Products Management Specialist

Tawuniya Insurance
Riyadh, Saudi Arabia
06.2022 - 01.2023
  • Manages and prioritizes the product backlog, translates stakeholders' strategies into development tasks, and understands customers' and market's requirements to represent the Mobility sector to the digital department
  • Ecosystem development and management
  • Design, execute, and manage products
  • Research and compile reports on the state of the industry, trend forecasts, and competitive analysis
  • Assist in the development and implementation of operational guidelines and objectives for the product portfolio
  • Build the road map for the new products
  • Develop prototypes and document product specifications
  • Evaluate consumer preferences using internal tools and turn them into recommendations for product enhancement or innovation.
  • Promoted new technologies to streamline management practices and achieve digital strategy.
  • Analysed product issues to diagnose cause of malfunctions or sub-optimal performance.

Digital Product Owner

Tawuniya Insurance
Riyadh, Saudi Arabia
01.2023 - 08.2023
  • Manages and prioritizes the product backlog, translates stakeholders' strategies into development tasks, and understands customers' and market's requirements to represent the Mobility sector to the digital department
  • Ecosystem development and management.
  • Liaised with Product Management to prioritise product backlog according to business value and ROI.
  • Coordinated project planning and execution with team members and team leads.
  • Championed customer experience throughout the product development process.
  • Analysed market trends using customer data, research, market reports and regulations.
  • Increased revenue by launching new services.
  • Facilitated validation of implemented solutions by defining user acceptance criteria.
  • Managed client expectations by ensuring clear, accurate completion of scoping documentation.
  • Translated unstructured work requests into actionable user stories, using Jira.

Tech Product Team Lead

trustangle
Riyadh, Saudi Arabia
01.2022 - 06.2022
  • Understanding and representing user needs
  • Monitoring the market and developing competitive analyses
  • Defining a vision for a product
  • Aligning stakeholders around the vision for the product
  • Prioritizing product features and capabilities
  • Creating a shared brain across larger teams to empower independent decision-making.
  • Developed and implemented strategic processes for improved productivity and profitability.
  • Held team meetings to discuss product value and vision while allowing team members to give ideas and suggestions.
  • Coordinated and controlled all production processes, ensuring products were delivered on time and within budget.
  • Coached employees in developing and achieving individual performance goals.

Technical Consultant

Hadif 'Almajd Network'
Riyadh, Saudi Arabia
12.2021 - 01.2022
  • Fix and enhance the Hadif application, guide the technical team, develop the app to be more user-friendly and reach customer success by using Agile methodology.
  • Advised clients on best practices for system optimisation and performance enhancement.
  • Analysed client workflows and processes to identify opportunities for automation.

Scrum Master

TACHYON
Riyadh, Saudi Arabia
09.2020 - 01.2022
  • Manage each project's scope and timeline
  • Coordinate sprints, retrospective meetings, and daily stand-ups
  • Coach team members in Agile frameworks
  • Facilitate internal communication and effective collaboration
  • Be the point of contact for external communications
  • Work with product owners to handle backlogs and new requests
  • Resolve conflicts and remove obstacles that occur
  • Help teams implement changes effectively
  • Ensure deliverables are up to quality standards at the end of each sprint
  • Guide development teams to higher scrum maturity
  • Help build a productive environment where team members 'own' the product and enjoy working on it.
  • Assessed project outcomes and identified iterative and incremental development possibilities.
  • Advised on best scrum theory, rules and practices to improve operational agility.
  • Recognised backlogs and highlighted solutions to progress development sprints.
  • Coordinated lifecycle projects, through tactical planning and execution, within agile development environments.
  • Delivered products on time and under budget through agile team leadership.
  • Facilitated release sprints to motivate product and development teams to timely completion.
  • Created visual representations of data for reports, presentations and meetings.

Software Products Developments Specialist

trustangle
Riyadh
03.2020 - 01.2022
  • Design, execute, and manage projects
  • Research and compile reports on the state of the industry, trend forecasts, and competitive analysis
  • Assist in the development and implementation of operational guidelines and objectives for the product portfolio
  • Develop prototypes and document product specifications
  • Evaluate consumer preferences using internal tools and turn them into recommendations for product enhancement or innovation.

Tech Web Developer Trainee

Kaian
Riyadh
09.2019 - 12.2019
  • Worked on converting an Adobe XD design into HTML page using HTML, CSS, and Bootstrap 4
  • Also, worked on the back-end side using PHP Laravel and MySQL.
  • Created custom websites by harnessing HTML, CSS and JavaScript skills.

Technical Support

General Lighting Power
, Saudi Arabia
01.2019 - 08.2019
  • Installation & configuration of a company's computer hardware operating systems and applications
  • Maintenance and monitoring of computer networks and systems
  • Logging the queries of customers and employees
  • Analysis of call logs in order to discover any underlying issues or trends
  • Diagnosing and solving hardware or software faults
  • Testing and evaluating new technology
  • Following instructions, either written or in diagram form, in order to set up a system or fix a fault.
  • Maintained internet and intranet websites to maximise reliability and usability.
  • Tracked computer system and network performance to identify root causes of issues.

Education

Bachelor in Science of Information Technology and Computing -

Arab Open University
Riyadh, Saudi Arabia
01.2015 - 04.2019

Skills

  • Product planning
  • OKR's
  • Agile
  • Comparison analysis
  • KPI's
  • Testing
  • Technical expertise
  • Interpersonal skills
  • Business skills
  • Communication skills
  • Scrum skills
  • Leadership skills
  • Management skills
  • Design Thinking
  • Business Model
  • Persona canvas
  • Customer Experience
  • Project Delivery
  • Product Design
  • Service Design
  • Digital Transformation
  • Product management
  • Lifecycle product processes
  • Agile business methods
  • Technical project management
  • Product launches
  • Competitor analysis
  • Revenue development
  • Campaign management
  • Quality Assurance

Languages

Arabic
Native
English
Fluent

References

  • Alaa Faraht - trustangle, +966555600714
  • Abulrahman Aljabo - Tachyon CEO, +966540051022
  • Khalid Abu Mahfouz - Almajd, +966535301535

Certification

  • TOT - Global Development Leaders Academy

  • NLP – NLP Trainers America

  • WordPress – Arab Open University

  • Software Quality Assurance – Udemy
    Leader Ship – Udemy

  • User Stories for Agile – Udemy

  • Fundamentals of professional project management - Udemy

  • Product Design and Development – Udemy

  • Agile & Scrum for Product Owners + Certification Preparation
    - Udemy
    Software testing, manual testing, SDLC, Testing plan – Udemy

  • Design Thinking - Udemy

  • IFCE –The Financial Academy

  • Strategic Planning Professional Level 1 – IBMI
    Price Optimization – VIFM
    Business Writing - American Consulting Experts (ACE)

Work availability

Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
morning
afternoon
evening
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Quote

Business opportunities are like buses, there’s always another one coming.
Richard Branson

Timeline

Product & Services Development Manager

Tawuniya Insurance
08.2023 - Current

Digital Product Owner

Tawuniya Insurance
01.2023 - 08.2023

Products Management Specialist

Tawuniya Insurance
06.2022 - 01.2023

Tech Product Team Lead

trustangle
01.2022 - 06.2022

Technical Consultant

Hadif 'Almajd Network'
12.2021 - 01.2022

Scrum Master

TACHYON
09.2020 - 01.2022

Software Products Developments Specialist

trustangle
03.2020 - 01.2022

Tech Web Developer Trainee

Kaian
09.2019 - 12.2019

Technical Support

General Lighting Power
01.2019 - 08.2019

Bachelor in Science of Information Technology and Computing -

Arab Open University
01.2015 - 04.2019

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Esraa Al-Wattar