Fahad Mugharbel
Riyadh,Saudi Arabia
Summary
Content strategist and digital media expert with a proven track record of building and scaling platforms, leading multidisciplinary teams, and delivering impactful campaigns. Skilled in content creation, audience engagement, brand integration, and effective communication, with experience managing large-scale projects and producing high-quality content across multiple platforms. Adept at driving measurable growth through strategic planning, innovative storytelling, and fostering strong stakeholder relationships.
Overview
7
7
years of professional experience
Work history
Founder
Tashmeera Studios
Riyadh/Jeddah, Saudi Arabia
09.2022 - Current
- Built a regional digital platform with 300K+ YouTube subscribers, 70M+ YouTube views, and 250M+ TikTok views in under two years.
- Produced 100+ YouTube episodes and 400+ vertical shorts, blending storytelling with strategic brand integration while actively participating in content.
- Delivered full-cycle content production services for clients, including concept development, scripting, filming, and editing, tailored for platform optimization and audience growth.
Lead Content Strategist
UTURN Entertainment
Ritadh, Saudi Arabia
05.2023 - 07.2024
- Created and managed 10+ social media shows, driving audience engagement through platform-specific content strategies.
- Strengthened partnerships with platforms like Snapchat and TikTok, enhancing the company’s digital footprint.
- Designed workflows to optimize team productivity and align with strategic goals.
Assistant Project Manager
UTURN Entertainment
Riyadh, Saudi Arabia
12.2022 - 05.2023
- Led the Hektar app launch, delivering 450+ pieces of content within a $1M+ SAR budget.
- Coordinated branding efforts at major events like LEAP 2022, managing influencer campaigns and video production teams.
- Oversaw stakeholder communications, ensuring alignment with marketing objectives.
Content Producer & Team Lead
UTURN Entertainment
Riyadh, Saudi Arabia
12.2020 - 05.2023
- Produced innovative content formats, increasing engagement and audience loyalty.
- Managed cross-functional teams to ensure seamless pre-production and post-production workflows.
- Collaborated on creative branding strategies across platforms to drive cohesion and impact.
Snapchat Content Producer
UTURN Entertainment
Riyadh, Saudi Arabia
03.2020 - 12.2020
- Created and published 50+ weekly content pieces, boosting Snapchat Discover’s audience growth.
- Directed and performed in short-form sketches, enhancing brand recognition.
Integrated Media Planning Executive
Zenith
Dubai, United Arab Emirates
07.2019 - 03.2020
- Developed media strategies for Nestlé brands, delivering 360° campaigns across social, TV, and OoH.
- Analyzed performance data to optimize ad spend and improve campaign results.
Social Media Executive
Mindshare MENA
Dubai, United Arab Emirates
01.2019 - 06.2019
- Designed social media strategies for clients like Warner Bros., Sanofi, and Dyson delivering measurable campaign success.
- Managed performance reporting and content integration to enhance audience engagement.
Education
Bachelor of Arts - Mass Communication/Media Studies
American University of Sharjah
Sharjah, United Arab Emirates /2014 - /2018
Skills
- Content Strategy: Expert in ideation, storytelling, and brand integration
- Team Leadership: Proven ability to lead multidisciplinary teams for high-impact projects
- Media Planning & Analytics: Skilled in campaign performance optimization and audience insights
- Technical Tools: Adobe Photoshop, Illustrator, After Effects; Google Analytics
Languages
Arabic
Native
English
Fluent
Timeline
Lead Content Strategist
UTURN Entertainment
05.2023 - 07.2024
Assistant Project Manager
UTURN Entertainment
12.2022 - 05.2023
Founder
Tashmeera Studios
09.2022 - Current
Content Producer & Team Lead
UTURN Entertainment
12.2020 - 05.2023
Snapchat Content Producer
UTURN Entertainment
03.2020 - 12.2020
Integrated Media Planning Executive
Zenith
07.2019 - 03.2020
Social Media Executive
Mindshare MENA
01.2019 - 06.2019
Bachelor of Arts - Mass Communication/Media Studies
American University of Sharjah
/2014 - /2018
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