Faris Ibrahim

• Developed and executed strategic PR and communication plans to strengthen brand positioning.
• Built and maintained strong relationships with key media outlets to enhance press coverage and visibility.
• Planned and executed high-profile press events, media briefings, and corporate activations to enhance brand visibility.
• Secured media placements for company announcements, leadership interviews, and major campaigns.
• Managed internal, external, and crisis communications to ensure consistent corporate messaging and protect reputation.
• Handled communication during critical and sensitive situations to protect corporate reputation.
• Elevated brand perception through targeted storytelling and strategic message development aligned with audience engagement.
• Implemented integrated PR and digital campaigns across traditional and social platforms.
• Collaborated with executive leadership to align PR efforts with overall business goals.
• Led internal communication initiatives to promote corporate culture and employee engagement.
• Drafted and refined press releases, media statements, and official corporate content.
• Coordinated sponsorships and partnership activations to support communication objectives.
• Conducted media and market analysis to guide future communication and engagement strategies.
• Cultivated strong relationships with journalists, influencers, and key industry stakeholders.
• Managed editorial calendars to ensure timely placement of key stories and announcements.
• Reviewed and approved marketing materials to ensure consistency with brand identity.
• Conducted research to evaluate public opinion and organizational reputation.
• Oversaw media monitoring and analysis to identify insights and improvement opportunities.
• Worked cross-functionally with marketing teams to ensure unified messaging across all channels.
• Strengthened brand image through targeted public relations initiatives and reputation-building campaigns.

Responsibilities:

• Event & Partnership Management: Liaises with private and government entities to create and organize events, overseeing their seamless execution. Identifies suitable partnerships and selects executing companies to ensure project success.
• Artist Production Oversight: Manages the creative and production process for music videos and other artist-related content. Develops concepts, coordinates with directors, producers, and production teams, and ensures final outputs are ready for public release.
• Artist Public Appearances: Coordinates and organizes artists' appearances at local and international events, whether performing or attending as guests, in alignment with strategic goals to strengthen audience engagement.
• Media & Official Relations: Builds and maintains relationships between artists and media outlets, as well as with official entities and government institutions.
• Content Creation & Press Communications: Drafts and disseminates press releases and news about the department and new music releases to local, regional, and international media.
• Artist Image & Protocol Management: Provides guidance on artists' public appearances, ensuring their image aligns with the nature of each event and enhances their public persona.
• Festival & International Presence: Oversees the department's participation in local and international festivals, creating opportunities for new partnerships and expanding the brand's international reach.
• Media Campaign Strategy & Execution: Develops and implements media campaign strategies for the department and artists, ensuring alignment with the company's vision to maximize media exposure and audience engagement.
• Fostered sustained communication and coordination between our department and other departments within the company to exchange benefits, partnerships, and opportunities.

• Responsible for managing media campaigns for the department and individuals.
• Drafting press releases for events, and facilitating communication with government and media agencies.
• In charge of negotiating agreements between the department and official authorities, as well as coordinating local and international festivals and forums such as the Saudi Media Forum, Festival de Cannes International, Venice World Festival, El Gouna Festival, Red Sea Festival, Saudi Film Festival, and Gulf Festival.
• Additionally, accountable for creating business plans, organizing budgets, and handling logistics for all projects.

Starring as a lead actor in the first Saudi soap opera on MBC 1 and the Shahid platform, with the series running for 4 years.

• Developed a vision for radio programs.
• Introduced creative ideas to align with the interests of the radio audience.
• Delivered live visual broadcasts for the digital audience.
• Provided exclusive content for social media platforms to keep up with developments and overarching goals.
• Trained new presenters to conduct professional on-air programs, write news, select appropriate topics and journalistic materials, and launch media campaigns.
• Trained trainees on facing the audience and mastering how to engage and interact with them.

• Building an identity for the radio program.
• Creating program segments for a 4-hour program through extensive research to identify daily trends, organizing guests and topics for discussion with the audience daily.
• Segmenting program hours based on target listener demographics, such as employees, students, and women, using monthly Ipsos studies.
• Selecting appropriate guests based on the discussed topics. Choosing the program's musical intro.
• Managing live listeners on air, organizing their contributions, and engaging with them.
• Scheduling important events for coverage of the program.
• Handling advertisements and creating engaging content for advertisers by crafting daily attractive content to attract sponsors and generate interest within news segments, being an appealing factor for advertising and media campaigns.
• Creating media campaigns for sponsors within the program that align with the client's objectives and media vision, such as "Emirates Flights", "Meem Digital Bank" and "Autostar"...
• Extracting and editorially shaping media content after broadcast for publication on MBC's digital platforms.
• achievements include hosting "Sowaga Time" and another show, "Ahla Sabah", the top-rated radio shows in Saudi Arabia.

Programs Presenter