Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Feras Masalkhi

Feras Masalkhi

Jeddah,Saudi Arabia

Summary

Over 15 years of experience in luxury retail in Saudi Arabia and I understand the culture and the business needs in the region, brands management, store audits, task management, visual
merchandising verification, quality control, supply chain, back office functions, demand forecasting, reduction in
operating costs and customers' experience.

Overview

17
17
years of professional experience

Work History

Retail Manager

Trafalgar Co.
Jeddah / Riyadh / Khobr, Saudi Arabia
02.2021 - Current
  • A Key player within luxury brands, such as TAG Heuer, IWC, Panerai, Jaeger-LeCoultre, Piaget, and Aigner.
  • Handle the overall management of stores operations, staff, merchandise and financial performances
  • Boosted overall store productivity with careful personnel management and motivation techniques.
  • Monitor and analyze sales performance, inventory levels, and other key metrics to make data-driven decisions.

Area Supervisor

Chalhoub Group (ALG)
Jeddah, Saudi Arabia
05.2018 - 02.2021
  • Managing the entire retail operations of the following brands: Tag Heuer, S.T. Dupont, Tumi, and Karl Lagerfeld.
  • Determined performance benchmarks and completed ongoing evaluation of employee work.
  • Evaluated employee skills and knowledge regularly, providing hands-on training and mentoring to individuals with lagging skills.
  • Coached employees and trained on methods for handling various aspects of sales, complicated issues and difficult customers.

Admin Sales Supervisor

Chalhoub Group (ALG)
Jeddah, Saudi Arabia
05.2017 - 05.2018
  • Managed customer queries to improve the overall service experience.
  • Delivered excellent customer service by addressing and resolving issues promptly.
  • Conducted regular staff training to increase product knowledge and sales skills.

Boutique Manager

Chalhoub Group (ALG) VERTU
Jeddah, Saudi Arabia
01.2015 - 05.2017
  • Tracking store target sales and assigning team tasks such as CRM, Aftersales, and merchandising.
  • Setting KPI's for the team on a daily, monthly, yearly basis to reach and exceed the target.
  • Managing events for VIP clients in and out of the store to generate more sales.

Assistant Store Manager

Chalhoub Group (FTC) Faces
Jeddah, Saudi Arabia
09.2007 - 01.2015
  • Managed opening and closing procedures and recommended changes to enhance the efficiency of daily activities.
  • Met or surpassed business targets regularly through employee engagement and forward-thinking planning.

Education

Diploma - Business Administration

HIBA
Syria

Skills

  • Sales techniques
  • Stock management
  • Data analysis
  • Budget management
  • Team leadership
  • Staff training and development

Languages

English
Advanced
Arabic
Native

Timeline

Retail Manager

Trafalgar Co.
02.2021 - Current

Area Supervisor

Chalhoub Group (ALG)
05.2018 - 02.2021

Admin Sales Supervisor

Chalhoub Group (ALG)
05.2017 - 05.2018

Boutique Manager

Chalhoub Group (ALG) VERTU
01.2015 - 05.2017

Assistant Store Manager

Chalhoub Group (FTC) Faces
09.2007 - 01.2015

Diploma - Business Administration

HIBA

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Feras Masalkhi