Fouz Alarjani
Riyadh,Saudi Arabia
Summary
A detail-oriented Marketing Professional skilled in developing effective marketing strategies, conducting market research, building strong brand identities, and enhancing both internal and external communication. Experienced in project management, improving brand presence, and delivering high-quality outcomes that support organizational growth and future direction including contributing to the objectives of Saudi Vision 2030.
Overview
3
3
years of professional experience
Work history
Marketing specialist
Prima International Co.
12.2024 - Current
- Leading and managing marketing projects across departments to align with organizational goals.
- Developing comprehensive marketing strategies and annual plans that drive brand growth.
- Conducting market research and competitive analysis to guide decisions and identify opportunities.
- Creating and maintaining the company's visual identity consistently across all digital and printed materials.
- Designing and producing marketing materials aligned with brand identity.
- Managing internal and external corporate communications and content.
- Planning and executing marketing campaigns for new product launches from concept to rollout.
- Leading cross-functional collaboration to ensure smooth initiative execution.
- Managing marketing requirements for major exhibitions and events including deliverables and partner communications.
- Developing digital event assets and supervising cultural and visual design for exhibition booths to reflect Saudi identity.
- Enhancing internal communication flow and proactively solving problems while managing multiple tasks with high attention to detail.
Marketing intern
XY Marketing Labs.
01.2024 - 07.2024
- Monitored industry trends, ensuring that marketing strategies remained relevant.
- Collaborated on market research projects, providing valuable insights into consumer behaviour.
- Developed comprehensive marketing strategies and conducted benchmarking to assess competitive positioning.
- Prepared detailed technical and financial proposals to support business development initiatives.
- Compiled and analyzed marketing reports to inform strategic decisions.
- Enhanced client engagement through effective communication and relationship-building.
- Utilized advanced AI tools to optimize marketing processes and outcomes.
- Managed and grew social media accounts, increasing audience engagement.
Design & Editing Committee Member
Official Marketing Student Club.
08.2022 - 11.2022
- Designed creative visuals for projects and events.
- Participated in brainstorming sessions to generate innovative ideas for upcoming projects.
- Supported team initiatives and campaigns.
- Managed social media accounts.
- Produced digital content.
- Networked with other committees for collaborative opportunities and shared best practices.
- Enhanced communication with clear, concise meeting minutes.
Education
Bachelor of Business Administration - Marketing
King Saud University
09/2019 - 05/2024
Skills
- Proficiency in Microsoft Office programs (Excel, Word, PowerPoint)
- Communication and soft skills
- Eager to learn
- Adapting to change
- Work effectively within the team under different conditions
- Fluent English proficiency
- Copywriting
- Graphic design proficiency
- Creative conceptualization
- Strong problem-solving
- Market research analysis
Courses
- Contemporary issues in Marketing - King Saud University | August 2023
- Cognitive guidance course to build the personal and professional future - King Saud University | November 2023
- Creative thinking skills - Doroob | November 2023
- Self Marketing - Doroob | July 2025
- Foundations of Project Management - Coursera | December 2025
Languages
- Native Arabic
- Fluent English
Timeline
Marketing specialist
Prima International Co.
12.2024 - Current
Marketing intern
XY Marketing Labs.
01.2024 - 07.2024
Design & Editing Committee Member
Official Marketing Student Club.
08.2022 - 11.2022
Bachelor of Business Administration - Marketing
King Saud University
09/2019 - 05/2024