Hani Sammour
Sales & Marketing Manager
Riyadh
Summary
Accomplished B2B Sales and Marketing Manager with a decade of experience excelling in converting sales leads, nurturing client relationships, and optimizing market penetration strategies. Adept at navigating complex global business landscapes, particularly in the Gulf area, North Africa, Levant, and Iraq. Recognized for a strong work ethic, strategic thinking, and a results-oriented approach to achieving sales targets and fostering long-term partnerships.
Overview
17
17
years of professional experience
2007
2007
years of post-secondary education
2
2
Certifications
2
2
Languages
Work History
Sales and Marketing Manager
The National Company for Glass Industries
10.2022 - Current
- Developed and executed innovative sales strategies, resulting in a notable 15% increase in sales and a 13% boost in profits
- Managed a high-performing sales team, providing leadership and guidance to drive exceptional sales performance
- Utilized strong negotiation skills to secure key partnerships and contracts, contributing to business growth and market expansion
- Implemented data-driven sales forecasting techniques to optimize inventory management and meet customer demands effectively
- Spearheaded the launch of a new product line, coordinating cross-departmental efforts to ensure a successful market introduction
- Conducted regular sales training workshops to enhance team members' skills and product knowledge, resulting in improved sales performance
- Established performance metrics to track sales progress and evaluate team performance, leading to increased productivity and efficiency
- Collaborated with the marketing team to develop targeted advertising campaigns that effectively reached and engaged the target audience
International Sales & Marketing Manager
Reef Glass Pot Caps LTD
01.2016 - 09.2022
- Directed B2B marketing activities and communication strategies, overseeing a diverse portfolio of clients and markets
- Mentored and coached sales teams to enhance their sales skills and exceed revenue targets consistently
- Implemented a customer relationship management system to streamline sales processes and enhance client engagement
- Conducted regular sales training sessions to ensure team members were up-to-date on product knowledge and sales techniques
- Analyzed market trends and competitor activities to identify opportunities for growth and develop strategic sales plans
- Collaborated with product development teams to introduce new product features based on customer feedback and market demands
- Managed key client accounts, maintaining strong relationships and ensuring high levels of customer satisfaction
- Led negotiations for major contracts, securing advantageous terms and expanding the company's market reach
Senior Sales Executive
Emirates Metallic Industries Company Limited
01.2011 - 12.2016
- Led sales initiatives, driving revenue growth through strategic account management and business development efforts
- Demonstrated exceptional sales acumen by consistently exceeding sales quotas and revenue targets
- Collaborated with cross-functional teams to develop and execute integrated marketing campaigns that effectively promoted products and services
- Utilized analytical skills to identify market trends and opportunities, leading to the successful expansion of the customer base
- Conducted market research to assess customer needs and preferences, informing product development and marketing strategies
- Implemented a CRM system to track customer interactions and streamline sales processes, improving efficiency and customer service
- Provided ongoing training and support to the sales team, fostering a culture of continuous learning and skill development
- Participated in industry events and trade shows to network with potential clients and stay abreast of industry trends
Branch Sales Manager
Modern Industries Paints and Chemical Company (Dulux Paints)
01.2008 - 12.2011
- Managed all aspects of branch operations, including sales, customer service, and team leadership
- Implemented performance metrics to track sales progress and evaluate team performance, leading to increased productivity and sales effectiveness
- Developed and executed strategic sales plans to penetrate new markets and maximize revenue opportunities
- Fostered a culture of excellence within the sales team, resulting in improved customer satisfaction and retention rates
Education
Bachelor's - Computer Information System
Al-Isra Private University
06-2027
Skills
- Sales Strategy Development
- Leadership & Team Management
- Negotiation & Partnership Building
- Market Analysis & Planning
- Product Launch & Management
- CRM Implementation
- International Business Expertise
- Data-Driven Decision Making
- Cross-Functional Collaboration
- Industry Knowledge
- Continuous Learning
Certification
Selling Strategies: Sales & Marketing, 2008
Yearsofexperience
10
Training
- Leadership, Behavior, and Process Workshop
- Introduction to Business Ethics and Enterprise Risk Management
- Capital Market Authority
Expertise
Glass Packaging Industry
Timeline
Sales and Marketing Manager
The National Company for Glass Industries
10.2022 - Current
International Sales & Marketing Manager
Reef Glass Pot Caps LTD
01.2016 - 09.2022
Senior Sales Executive
Emirates Metallic Industries Company Limited
01.2011 - 12.2016
Branch Sales Manager
Modern Industries Paints and Chemical Company (Dulux Paints)
01.2008 - 12.2011
Selling Strategies: Sales & Marketing, 2008
ISO Training Courses, Internal Quality Auditing (ISO 9001:2008), ISO 22000:2005 Food Safety Management System, ISO 9001 Awareness (Year 2008 Version), ISO 22000:2005 Internal Auditor
Bachelor's - Computer Information System
Al-Isra Private University
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