Hany Anter
Sales Development Manager
Riyadh
Summary
Experienced with building and maintaining strong client relationships. Utilizes strategic account management techniques to maximize client satisfaction and retention. Track record of effective communication and problem-solving skills.
Overview
16
16
years of professional experience
5
5
Certifications
Work History
National Sales Manager
Proland
01.2024 - Current
- Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
- Improved sales forecasting accuracy, utilizing data analytics to predict market trends and adjust sales strategies accordingly.
- Drove regional sales growth, implementing innovative marketing strategies and cultivating key partnerships.
- Negotiated partnerships with complementary businesses, creating synergies and expanding customer base.
- Prepared sales presentations for clients showing success and credibility of products.
Key Account Manager
Panda Multi-Brands For Trading
01.2023 - 12.2023
- Reduced D&NE from 11% to 4% in Q1 23 vs 22
- Increased sales by 700K in Q1 23 vs 22
- Achieved a profitability increase of 1M+ in Q1 23
- Managed a portfolio of national accounts, ensuring timely response to customer inquiries and efficient problem resolution.
- Achieved successful contract negotiations by utilizing strong persuasion skills and industry knowledge.
- Established quarterly sales targets for national accounts team members that aligned closely with corporate objectives.
Trade Marketing Manager
Multi-Brands
04.2022 - 12.2022
- Brand Owner and Category Manager for 12 brands
- Developed monthly promotional plans for each brand
- Helped develop opportunities of seasonal programs and marketing programs to achieve retail needs and maximize sell-through.
- Reviewed sales forecasts to anticipate inventory needs accurately, avoiding stockouts or excess inventory costs.
- Expanded distribution channels by successfully negotiating agreements with new retail partners.
- Balanced profit, volume and share objectives to deliver long-term growth.
Key Account Sales Manager
DR. Schaar - Gluten Free KSA
11.2020 - 04.2022
- Increased sales by 4M in 22 vs 21
- Reduced D&NE from 18% to 5%
- Achieved high client satisfaction by identifying and addressing key account needs.
- Identified new business opportunities through market research and competitive analysis, driving revenue growth.
- Increased overall sales performance by implementing strategic account management plans.
- Built and maintained strong client relationships to drive business growth.
- Created sales forecasts to target daily, monthly and yearly objectives.
Area Sales Supervisor
NIDAL GROUP
11.2018 - 09.2020
- Analyzed market trends and competitor activity to identify new business opportunities within the area.
- Developed comprehensive sales plans for the region, resulting in consistent growth and increased market share.
- Managed budgets, inventory, and supply chains to optimize resource allocation and minimize costs for the area.
- Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
Sales Supervisor
La Gourmet Company
01.2014 - 01.2018
- Analyzed sales data to set quotas and assess potential areas of growth.
- Handled escalated customer issues promptly, ensuring timely resolution and high levels of client satisfaction.
- Assisted in forecasting sales trends, allowing for proactive strategy adjustments based on market conditions.
- Facilitated cross-departmental collaboration to ensure cohesive sales and marketing strategies.
Salesman
Organic Food Company
01.2009 - 01.2014
- Dealt with Habib & Dawaa Pharmacies as the first project in KSA to sell healthy food in pharmacies
- Initiated B2B sales for the company
- Provided after-sales support, addressing any issues promptly to ensure ongoing client satisfaction.
- Negotiated prices, terms of sales and service agreements.
Education
Bachelor's degree - management and accounting
Mansoura University - Egypt
Skills
Sales Management
Certification
Soft Skills for Sales Professionals from LinkedIn learning.
Timeline
Developing Business Acumen
07-2024
Becoming Head of Sales : Developing your playbool
07-2024
Sales Skills : How to adapt your value proposition
06-2024
National Sales Manager
Proland
01.2024 - Current
Key Account Management from LinkedIn learning.
04-2023
Soft Skills for Sales Professionals from LinkedIn learning.
03-2023
Key Account Manager
Panda Multi-Brands For Trading
01.2023 - 12.2023
Trade Marketing Manager
Multi-Brands
04.2022 - 12.2022
Key Account Sales Manager
DR. Schaar - Gluten Free KSA
11.2020 - 04.2022
Area Sales Supervisor
NIDAL GROUP
11.2018 - 09.2020
Sales Supervisor
La Gourmet Company
01.2014 - 01.2018
Salesman
Organic Food Company
01.2009 - 01.2014
Bachelor's degree - management and accounting
Mansoura University - Egypt
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