HAO MA

• Trade Expansion
  1.Partnered with J&T Express international warehouse to expand Chinese overstock resources in Saudi Arabia; established stable cooperation with local clients to drive continuous business growth.
  2.Optimized the sourcing and sales workflow of overstock goods, significantly reducing turnaround cycles and improving overall profitability.
  3.Coordinated cross-border supply chains and local logistics to ensure on-time delivery and enhance client satisfaction.
• Bubble Tea Market Research
  1.Conducted field research across three major Saudi cities, collecting first-hand consumer data to uncover flavor preferences and purchase behaviors.
  2.Produced market analysis identifying 18–35-year-olds as the core consumer segment and recommended focused product strategies.
  3.Data revealed strong demand for "innovative flavors" and "low-sugar options," providing actionable insights for brand development.

• Sales Team Management
  1.Led a sales team of 100+ across multiple regions, ensuring high service quality and operational efficiency.
  2.Implemented KPI systems and incentive mechanisms that boosted overall team performance by 30% and annual revenue by 15%.
  3.Recruited and trained diverse talents, reducing turnover rate and enhancing team cohesion.
  4.Provided hands-on coaching to front-line sales staff, improving conversion rate by 25%.
• Sales Team Training
  1.Designed and executed customized training programs covering product knowledge, customer service, and sales techniques; achieved 95% satisfaction rate.
  2.Launched a fast-track onboarding plan enabling new hires to be fully competent within 2 weeks.
  3.Monitored training effectiveness through feedback loops and performance tracking, with over 80% knowledge-to-performance conversion.
• In-store Brand Image Management
  1.Standardized brand display and visual identity across key retail locations.
  2.Optimized store layouts and interactive zones based on market trends, increasing per-store sales by 12%.
  3.Led store upgrade projects (lighting, POSM, experience zones) to reinforce premium brand positioning and customer engagement.

• Market Expansion & Client Relations
  1.Developed and managed a network of 80+ core distributors, expanding regional market coverage by 25%.
  2.Increased monthly sales volume from 1,000 to 2,000 units, contributing to 20% of total annual company revenue.
• Sales Strategy & Resource Allocation
  1.Executed strategic resource allocation plans, achieving 18% year-over-year growth in regional sales.
  2.Oversaw store renovation projects and regional marketing investments, resulting in a 30% increase in brand awareness and a 15% rise in in-store foot traffic.
• Team Leadership & Performance Management
  1.Led a sales team of 30 members, consistently maintaining over 90% of sales targets.
  2.Boosted overall team performance by 25% and reduced staff turnover to an industry-low 5% through performance incentives and structured coaching.
• Retail Execution & Customer Engagement
  1.Directed in-store upgrades across 20+ retail locations, driving a 12% uplift in average store sales.
  2.Optimized product displays and customer journey, increasing average customer dwell time by 30%.
• Data-Driven Operations & Reporting
  1.Improved inventory turnover by 40% through daily KPI tracking and real-time sales analytics.
  2.Delivered regular performance and market insight reports to support executive-level decision-making and long-term planning.

1.Optimized product listings (titles, descriptions, pricing, and inventory) to ensure accuracy, maximize visibility, and improve conversion rates.
2.Revamped user interface based on customer feedback, reducing bounce rate by 15% and boosting user retention by 20%.
3.Ensured 100% on-time order fulfillment; managed after-sales support to drive satisfaction and reduce refund and complaint rates.
4.Conducted in-depth analysis of user behavior and sales performance to identify growth opportunities and inform data-driven decisions.
5.Partnered with supply chain and logistics teams to resolve inventory challenges, enhancing delivery efficiency by 30%.
6.Systematically managed customer reviews and inquiries to strengthen brand credibility and foster long-term loyalty.