Accomplished Professional with 15+ years of comprehensive experience in Supply Chain and Logistics operations, promoting strategic leadership, transformational capabilities, and integrated value chain implementation skills by managing complex supply chain and logistics operations, directing the development of Technology and Transformation plans, and ensuring end-to-end supply chain solutions. Leveraged prowess & perspective in heading new setups and diversification, emphasizing value addition to supply and fulfillment operations, escalating business progressively by generating significant cost savings, and developing operational policies.
Throughout my career, I have worked and managed multiple industries, from factories and industrial firms to trading and distribution organizations for food and non-food, including Retail , Hospitality , wellness, and Home furnishing, also worked in E-commerce and online fulfillment centers with high hourly capacity and a same day delivery concept in which you challenge every process and adapt to different modes of supply chain.
Managing and leading several system implementations with different operating systems , across multiple countries in the scope of warehousing, transportation, fleet management, and global supply chain operations, including import, export, yard, and port operations, and lately implementing WMS-TMS for Blue Yonder one of the most advanced warehouse management system integrating warehouse management system with fully automated storage solutions and 15 KM conveyor in 125k SQM Distribution Centres in Riyadh and in KAEC with yearly budget of 225M SAR.
Proven ability to implement cost-effective management initiatives, build long-term strategic plans, increase business effectiveness, gather technical and functional requirements, support teams to reach the business objectives, negotiate with all supply partners, drive supplier performance, and achieve the level of service by meeting the agreed quality standards set by the company. Collaborative communicator and leader; build strong relationships with internal and external customers, suppliers, and key accounts by delivering continuous improvement plans within the business, Strong believer in performance management and KPI’s .
Lead and manage the logistics operations, including warehousing, Distribution, fleet management and customer care, for one of the biggest retailers in MENA with more than 45 international brands, plus 1650 manpower and more than 2900 Outlets in KSA (Home Furnishing, Food & Beverage, Fine dining & Retail & Fashion).
Key Contributions:
• Lead end to end Warehousing and Logistics operation through regional and local distribution
networks with inventory optimizations and market cross balancing.
• Leading the logistics transformation project and introducing Pulse & Connect initiatives.
• Implemented more than 12 Systems design and rolls-outs (WMS, OMS, ERP Integration) and
Managed the execution of Alshaya Automated DC project Being the POC for 3 migration projects
along with BY system implementation.
• Delivered turn key projects for WMS module and Order management tracking and dashboards – through external and internal IT Service providers.
• Undertook challenging assignments with a passion for organizational turnaround, relationship building, and strategic planning to enhance activities efficiency year-on-year and lead to business growth. Owned strategic process improvements to drive continued operational excellence for the Responsible for operating budget of SAR 110 million reducing 12% from logistics cost by negotiation of logistics strategy, developing 3PL in some delivery lines and LMD and also Manpower paying lines.
• within prescribed cost.
• Participate with seniormanagement in the development and formulation of long- and short-term.
Lead and manage the logistics operation Sunbulah group one of the leading food manufacturers and 5th exporter of Honey worldwide.
Sunbulah decided to develop and implement business model for subsidiary company “DUROUB Logistics” reducing the overall logistics cost and generating SAR 4M profit in the first year with a gross sale of SAR 50 million.
Key Contributions :
• Develop & select strong freight network with service providers for Import & Export.
• Negotiation for freight rates & operations for the 3PL BU.
• introduce new suppliers, freight service providers with competitive rates.
• Introduced SOP & KPI’s, Incentive scheme and Dashboard monitoring system.
• Lowered the operational costs, business overhead and the company headcount increasing
employee’s utilisation, productivity, and operational efficiency.
• Consolidation of resources and distribution centres within same city, also re-designing the delivery
network using OTM & Handheld route optimization software.
Provide the shareholders with strategies on the development and implementation of logistics and supply chain services, serving their internal business in a 3PL profit center company. Manage several operations. including, QA/QC, customs clearance, warehouse operations, transportation, and fleet workshops. Establish a warehouse operations network in 14 cities in KSA, including Hub's and Sub’s. Maintain relationships with key stakeholders, customers, and accounts. Monitor daily activities and ensure all work is performed in accordance with organizational standards and procedures.
Key Contributions:
• Develop an annual operating budget and manage a system of controls to ensure service levels and
operational performance goals are met within prescribed cost, revenue and profit parameters.
• Participate with senior management in the development and formulation of long and short-range
planning, policies, programs and objectives related to supply chain management.
• Improved supplier relationship management and supplier performance by developing solid
relationship with suppliers through negotiation.
• Created an effective fleet maintenance setup which results in reducing downtime and minimising
the fleet maintenance costs.
• Introduced SOP & KPI’s, Incentive scheme and Dashboard monitoring system.
• Lowered the operational costs, business overhead and the company headcount increasing
employee’s utilisation, productivity, and operational efficiency.
• Consolidation of resources and distribution centres within same city, also re-designing the delivery
network using OTM & Handheld route optimization.
Managed the two plastics factories logistic operations, including Al Sharq plastics industries and Savola Packaging Systems. Oversaw daily business operations by managing 32 warehouses and leading 11
logistics staff and 95 labour, drivers, and forklift operators.
Key Contributions:
• Reduced logistics costs, contracted manpower and company warehouse number of sites.
• Improved manpower utilisation and productivity and ensured smooth running of operations.
• Consolidation of management for warehouse and fleet operation for all savola sites in KSA.
• SABIC handling project initiative and management saving 30% of handling cost.
• Leading the implementation of IMS and KPI’s.
• Lead distribution team across KSA
• Managed the port offices in Jeddah and Dammam, including port operations and Custom clearance
• Executed the distribution plan across 14 branches, for 750 vehicles for daily dispatch plans.
• Managing the tactical operations as well as strategic function of the department.
• Coordinatingmaintenance, fuelling, and repairs of vehicles.
• Ensuring drives meet required operating skills, training, and transportation reporting.
• Managing the transportation operations budget