ISLAM MOHAMMED ABOUGRIDA

• Managed inventory effectively to ensure timely delivery of products.
• Reviewed sales reports diligently, enabling data-driven decision making.
• Developed strategic sales plans for increased market penetration.
• Collaborated with marketing department for successful promotional events.
• Enhanced customer satisfaction with proactive communication strategies.
• Monitored sales performance regularly to identify areas of improvement.
• Trained junior staff members, improving their skills and knowledge base.
• Fostered positive work environment, enhancing overall team performance.
• Conducted regular product training sessions, leading to improved product knowledge within team.
• Implemented innovative marketing campaigns to attract new clients.
• Maintained high standards of customer service, ensuring client retention.
• Built strong relationships with customers for repeat business opportunities.
• Established achievable sales targets, motivating team towards success.
• Negotiated contracts with key industry players for beneficial partnerships.
• Resolved customer complaints promptly, maintaining company reputation.
• Led team meetings, resulting in better coordination and communication.
• Coordinated with other departments for smooth functioning of operations.
• Streamlined sales processes to improve efficiency and productivity.
• Analysed sales reports to identify trends and update strategies.
• Oversaw planning and execution of targeted sales and marketing strategies.
• Developed marketing plans to support department strategies.
• Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
• Managed team of 25 staff, driving performance with motivational strategies to exceed sales targets.
• Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
• Developed pricing structures based on historical and current trends, competitor activities and supply chain data.
• Strategised cross-promotions with new and existing partners to expand sales and marketing opportunities.
• Established budgets for programme activities and controlled expenditure to meet targets.

Provided strategic leadership and nationwide execution of commercial vehicle sales operations, with strong focus on driving Total annual sales volume, achieving revenue targets, maximizing gross profit margins, and ensuring high customer retention rates."

Full P&L responsibility, ensuring revenue growth, cost control, and profitability optimization across all sales operations.

• Define and implement strategic KPIs for sales team, closely monitoring performance and driving continuous improvement to exceed targets.
• Develop and execute market expansion plans to increase market share and strengthen brand positioning.
• Total annual sales volume, revenue target achievement, gross profit margin, and customer retention
• Establish and maintain high-level relationships with OEM partners, aligning product strategy and market needs to maximize sales opportunities.
• Act as primary liaison with executive leadership and board members, presenting performance reports, growth strategies, and business forecasts.
• Lead cross-functional collaboration to ensure seamless alignment between sales, marketing, service, and finance functions in achieving corporate objectives.
• • Oversee negotiation and closure of major deals, ensuring high-value partnerships and long-term customer relationships.
• • Expanded company’s portfolio by adding Italian crane brand, Chinese van brand, and full range of Egyptian buses through direct engagement and negotiation with manufacturers.
• Oversee strategic sales initiatives and business development for HINO and FAW trucks.
• Drive revenue growth and market expansion through innovative sales strategies and comprehensive market analysis.

• Directed sales operations and development across Western Region, focusing on mega project integrations.
• Achieved and exceeded sales targets through precise forecasting, effective stocking, and robust sales and marketing strategies.
• Revitalized sales department by recruiting and training team of high-caliber sales professionals.
• Implemented daily monitoring and management practices for sales staff to ensure target achievement.
• Conducted regular reviews of sales performance, initiating tailored training programs to enhance sales techniques and product knowledge.
• Managed key customer relationships, personally engaging with top prospects to secure and maintain business.
• Uphold stringent customer satisfaction standards in line with HINO's guidelines.
• Developed comprehensive reports on market dynamics, competitive strategies, and sales outcomes to guide strategic decisions.
• Formulated and executed regional sales objectives and action plans, including network expansion and strategic marketing collaborations.
• Assisted in formulation of annual financial and operational budgets to support strategic sales efforts.
• Explored market potentials and coordinated with service departments to dominate market share.
• Negotiated and closed over 25 fleet deals, generating approximately SAR 200 million.
• Consistently expanded market share in Western Region, significantly increasing business volume year-over-year.
• Facilitated sale of over 2000 trucks for major religious expansion project in Saudi Arabia.
• Orchestrated company participation in major industry events, enhancing brand visibility and market presence.
• Enforced adherence to legal guidelines and internal policies whilst conducting business operations.
• Partnered with HR department in staff recruitment process to maintain high-performing sales team.
• To strengthen customer relations, provided post-sale support as needed.
• Collaborated closely with marketing department to align sales forecasts and inventory needs.
• Negotiated contracts with prospective clients to secure profitable deals.
• Analysed market trends and competitor activities for strategic planning purposes.
• Led team training sessions to increase product knowledge and sales techniques.
• Developed competitive pricing strategies for increased market share.
• Coordinated logistics for efficient delivery of goods to customers within region under management.
• Facilitated regular team meetings, fostering open communication and teamwork within sales force.

Develop and maintain strong relationships with potential and existing clients to understand their fleet requirements and provide tailored solutions.
• Conduct product presentations and demonstrations, highlighting technical features and advantages of truck models to meet customer needs.
• Prepare and deliver competitive quotations, negotiate terms, and close sales agreements to achieve monthly and annual targets.
• Coordinate with internal departments including finance, logistics, and service teams to ensure seamless delivery and after-sales support.
• Analyze market trends and competitor activities to identify opportunities and adjust sales strategies accordingly.
• Maintain up-to-date knowledge of products, industry regulations, and market developments to advise clients effectively.
• Follow up on leads and manage sales pipeline using CRM tools, ensuring timely reporting and accurate forecasting.
• Attend trade shows, exhibitions, and industry events to promote brand awareness and generate new business leads.

• Reporting to RSM regarding daily sales activities and customer relations.
• Achieved Sales Target of 167% (7mln p.a).
• Supporting in new model products launch.

• Promoting products with big accounts in Government and Private Projects.
• Build and strengthen relationship with buyers and End-Users.
• Providing product details to End-Users and Buyers.