Karim Qureshi
Jeddah,Saudi Arabia
Summary
Customer-orientated, strategic-thinking Sales Professional with over 15 years of experience in building relationships, cultivating partnerships, retaining top accounts, and growing profit channels. Multi-tasking and self-motivated leader with expertise in expanding network connections, persuasively introducing products, implementing pricing models, inventory control and projections, vendor relations, territory development, and revealing customer needs to deliver solutions.
Overview
16
16
years of professional experience
8
8
years of post-secondary education
1
1
Certification
Work History
Area Sales Manager
Sadafco
Jeddah
08.2015 - Current
- Implementing the smooth Sales operation plan and conduct market visits to ensure availability and visibility of our products
- Execute the agreements with Key accounts, according to instructions and maintain good business relations with the representatives of Key Accounts in the area
- Make and execute the daily journey planning for the sales supervisor in the team, in cooperation with the respective salesmen and in alignment with the management, in order to plan customer's routes efficiently
- Ensure monitoring the Product's Shelf Life at the stores, to ensure that the reserved product's space is filled up accordingly and no expired product is displayed, and ensure wastage control according to policies and procedures
- Ensure the required number and quality of people, and people management in line with Sadafco HR policies, in order to enable the realization of the S&D targets
- Ensure the administration and reporting with MSF'A according to the S&D policies and procedures to ensure data entry into systems is both accurate and timely
- Identity business opportunities within respective area and evaluate learning's to develop business initiatives and tactics to realize the sales potential
- Understand and respond to competitive activities and initiate and recommend actions to counter-act these in order to help protect our market position
- Plan and allocate resources to optimize cost effectiveness of operation and maximize efficiency
- Following up with the teams about customers queries/complaints
- Compile and submit reports on promotional activities in accordance to established formats and schedule
- Execute the approved company payment and credit policies and ensure credit and collection management for all sales in the Area, ensuring timely payments.
Area Sales Manager
Jumairah Markeeting
Dammam
05.2012 - 06.2015
- Responsible for Panda, Al Raya, Farms, Star and AFS also (Dammam & Khobar)
- Prepares and sets sales plans, targets and incentives schemes to sales team
- Monitors the sales plans of the sales team in his area through constant market visits to manage and work closely with them to ensure that they understand their area sales plans
- Sets up the monthly sales target for the team members & conducts on-the-job training to ensure that sales, distribution and collection objectives are achieved
- Leads daily sales team meetings & executes daily sales strategy
- Provides in-field coaching and develops sales reps ability to increase business
- Educates sales teams on products, service offerings, and newest promotions
- Must possess strong communication skills, a strong worth ethic, high energy, enthusiasm, and a passion for technology
- Timely arranged the promotion for customers to achieve MTD & YTD target
- Timely identification of issues hampering the business growth for further action
- Timely responsible all the clearance issues like checks payments and monitor the entire near expiry
- Review the last year performance will make the next year Forecasting
- To assist the RSM in providing a professional and excellent level of customer service with existing and new customers
- Handle customer issues, resolution and communicate escalated issues to the RSM.
Territory Sales Manager
Engro Foods Limited
Lahore
- Preparation of sales and area coverage plans and execute proper strategies to gain maximum
- To prepare feasibility of distribution Model and ensure ROI at distribution level
- Hiring of Sales Staff including Sales Operations & Route Settlement
- Efficiently manage Cold Assets in the market
- Executing an effective distribution set up to tap entire markets and towns in the area
- Ensuring achievement of organic and real internal growth targets through a balanced primary & Secondary sales with efficient utilization and controls on trade and other financial budgets
- Ensuring that all S & D objectives are met within the budget, through prudent deployment and Regular monitoring and optimum utilization of corporate trade assets in the market
- Ensuring adequate stock mix through monthly cycle planning estimates and liaison primary ordering
- Implementation of agreed distribution plans, business development initiatives
- Continuous development of subordinates and training them in good business practice
- To monitor placement and keep record of company's assets in market
- To monitor and implement merchandising activities in assigned territory
- To monitor the competitors activity and reporting to management in time
- Training and motivating sales team by providing them a winning.
Customer Manager
Lahore
10.2007 - 04.2010
- Maintained a liaison with Buying Team, Market Intelligence Unit and Store Operations team
- To review marketing test results, including tracking and analyzing sales mix and financial information, assists in developing conclusions, and preparing reports of findings for management
- To monitor the calls, coaching and feedback, responsibility for delivery of the defined customer experience in every call
- To produce management reports highlighting performance and adherence to KPI's
- Forecasting in every month to all portfolio customer for the basis of last month sales
- Built and maintained positive working relationships with customers
- Making strategies to enhance the sales and make sure to achieve the desired targets
- Responsible for the sales in assigned territory to all small and medium size retail
- Responsible to deliver targets based sales on the assigned key account customers and regular customers
- Primarily be responsible to enhance the turnover in terms of volume of sales of a key account and then regular customers
- Also be maintaining a liaison with buying teams and store operations team in order to facilitate the key accounts and regular customer on special requirements.
Education
MBA - Marketing
Comsats University
Pakistan 08.2005 - 12.2007
BSc (Math,Statitics & Economics) - Econimics
Islamia University
Pakistan 04.2002 - 02.2005
ICS - Computer Science
Minhaj-UL-Quran
PAkistan 01.2000 - 12.2002
Skills
- Presentation Negotiation skills with air Leader
- Promotional activity analysis
- Brand building
- Excellent analytical & interpersonal skills
- Computer literate in MS Office, excel, word and
- Route planning, optimization & people management skills
- Team Leader & maintain the team motivation in challenging times
- Keenly focused and eager to learn in any IT development
- CRM
- Customer Introduction and Product Knowledge
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Accomplishments
- Certificate of Appreciation Employ of the year, 2008, Annual Sales Conference.
- Achieved highest volume growth in 2009
- Volunteered for conducting seminars in Comsats University Lahore Campus
Languages
English
Advanced
Arabic
Advanced
Urdu
Native
Punjabi
Advanced
Personal Information
- Place of Birth: Khan Pur
- Date of birth: 12/15/83
- Gender: Male
- Nationality: Pakistan
- Marital Status: Married
Custom
Watching movies and hoteling
Certification
Advanced Selling Skills
CRM
Making business with profitable decision
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Every problem is a gift—without problems we would not grow.
Tony Robbins
Timeline
Area Sales Manager
Sadafco
08.2015 - Current
Area Sales Manager
Jumairah Markeeting
05.2012 - 06.2015
Customer Manager
10.2007 - 04.2010
MBA - Marketing
Comsats University
08.2005 - 12.2007
BSc (Math,Statitics & Economics) - Econimics
Islamia University
04.2002 - 02.2005
ICS - Computer Science
Minhaj-UL-Quran
01.2000 - 12.2002
Territory Sales Manager
Engro Foods Limited
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