Summary
Overview
Work history
Education
Skills
Timeline
Lana Othman

Lana Othman

Riyadh,Riyadh Region

Summary

I completed my education in Medical Laboratory at Al Ghad College. As part of my training, I spent a total of 12 months at prestigious medical institutions such as Saudi German Hospital and King Saud Medical City. Over the past 4 years, I have been an integral part of the Saudi Critical Care Society (SCCS), actively contributing to the organization's success across multiple domains such as Event Management, Public Relations, Marketing, Course Coordination, and Community Organization.

My passion for marketing and client engagement led me to explore new avenues, and I have spent around 9 months working as a Marketing Advisor for Nuyu Fitness Center and another 6 months as a Marketing Associate for Khotwa Medical Company. My professional experience also includes working as a Marketing and Business Development professional for Altabeeb Medical Company from October 2018 to August 2019.

As a Marketing and Public Relations Manager for One World Medical Company from September 2019 to March 2020, I had the opportunity to manage the brand's overall marketing and PR strategies while nurturing key relationships in the industry. In my most recent role, I worked for an established business company as a Marketing Manager from January 2023 until July 2023, where I was responsible for devising and implementing marketing strategies to drive growth and revenue.

Overall, my diverse experiences have honed my marketing and client engagement skills, and I am constantly seeking opportunities for personal and professional growth to excel in my work.

Overview

10
10
years of professional experience

Work history

Marketing Manager

Establishment Business Company
Riyadh, Riyadh Region
01.2023 - 07.2023


  • As a marketing manager, I developed marketing strategies to promote the company's products and services. I identified the target audience, created marketing campaigns and utilized various channels to reach them. I identified trends in the market and worked closely with the sales and product teams to develop effective strategies. Building relationships with customers and stakeholders was crucial for success. The experience taught me to be data-driven, creative, and adaptable to change.

Marketing , Public Relation

One World Medical Company
Riyadh
09.2019 - 03.2020
  • Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives
  • Maintaining relationships with important clients by making regular visits,understanding their needs, and anticipating new marketing opportunities
  • Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks
  • Developing quotes and proposals
  • Developing sales goals for the team and ensuring they are met
  • Negotiating contracts with advertisers
  • Improving customer service experience.

Marketing and business development Manger

AlTabeeb Medical Company
Riyadh, Riyadh Region
10.2018 - 09.2019
  • Pitching services
  • Maintaining fruitful relationships with existing customers Preparing PowerPoint presentations and sales displays.
  • Contacting clients to inform them about new developments in the company’s products.
  • Developing quotes and proposals.
  • Negotiating and renegotiating by phone, email, and in person.
  • Developing sales goals for the team and ensuring they are met.
    Negotiating contracts with advertisers.
  • Creating ad campaigns for television, radio, and internet. Reviewing survey material for marketing plans.
  • Improving customer service experience.

Marketing Associate

Khotwa Medical Company
Riyadh, Riyadh Region
04.2018 - 09.2018
  • I Work with customers to find what they want, create solutions and ensure a smooth sales process
  • I might work to find new sales leads, through business directories, client referrals, etc
  • Inside sales reps are friendly, well-spoken and ready to close the deal.

Marketing Advisor

Nuyu Fitness Center
Riyadh, Riyadh Region
08.2017 - 03.2018
  • I was responsible for driving brand awareness through the field, face-to-face interaction with consumers and provide valuable information about products and services to consumers (Best achiever).

Marketing and administration coordinator

Saudi Critical Care Society
Riyadh, Riyadh Region
04.2013 - 04.2017
  • Primary responsibilities
  • Manage staff responsible for event coordination activities
  • The primary role is to maintain the quality and consistency of instruction in multiple-section courses
  • I did schedule regular meetings with faculty and provide resources to support teaching and learning in the courses I coordinate
  • Coordinate the details of events such as conferences, sales meetings, business meetings, employee appreciation events, and virtual events
  • I support the work of marketing managers and executives on projects directed at maximizing company profits and developing sales strategies or marketing campaigns
  • Public Relation.

Education

Diploma of Higher Education - Medical Laboratory

International Academy for Health Science's, Riyadh, Riyadh Region
09/2009 - 04/2013

Skills

    SOFT SKILLS:
    - Effective leadership abilities
    - Proven track record of successful teamwork
    - Self-motivated with a strong work ethic
    - Excellent communication skills, both written and verbal
    - Organized and detail-oriented
    - Highly dependable with a consistent track record
    - Skilled in problem-solving and critical thinking
    - Strong time management skills
    - A creative and innovative mindset

    TECHNICAL SKILLS:
    - Excellent written and oral communication abilities
    - Strong conceptual and analytical skills
    - Effective interpersonal skills
    - Ability to manage multiple priorities
    - Exceptional presentation skills
    - Adaptability to new technologies and tools
    - A sociable personality
    - Ability to bridge the gap between the company and its customers with ease

Timeline

Marketing Manager - Establishment Business Company
01.2023 - 07.2023
Marketing , Public Relation - One World Medical Company
09.2019 - 03.2020
Marketing and business development Manger - AlTabeeb Medical Company
10.2018 - 09.2019
Marketing Associate - Khotwa Medical Company
04.2018 - 09.2018
Marketing Advisor - Nuyu Fitness Center
08.2017 - 03.2018
Marketing and administration coordinator - Saudi Critical Care Society
04.2013 - 04.2017
International Academy for Health Science's - Diploma of Higher Education, Medical Laboratory
09/2009 - 04/2013

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Lana Othman