Latifa Alawad
Public Relations Specialist
Summary
As a Public Relations professional, I have been engaged in various aspects of it such as Marketing, Event Management, Graphic Design, Social Media Management, Photography, and Documentation
Overview
2
2
years of professional experience
3
3
years of post-secondary education
3
3
Certifications
2
2
Languages
Work History
Public Relations Specialist
Mohammed Al-Mana College for Medical Sciences
Dammam
03.2023 - Current
- Arrange and coordinate the logistics
- Event management work for the meetings ex: selecting hotel and dinner venues, special events, trips and tours, coordinate transportation and security
- Planning publicity strategies and campaigns.
- Writing and producing presentations, articles, press releases and social media posts.
- Designing or project managing the production of visual communications and digital content.
- Dealing with enquiries from the public, the press and related organizations.
- Organizing and attending promotional events such as press conferences, open days, exhibitions, tours and visits.
- Providing clients/colleagues with information about new promotional opportunities and current PR campaigns' progress.
Marketing & Communications Specialist
Mohammed Al-Mana College for Medical Sciences
Dammam
03.2021 - Current
- Develop and support strategic communication planning and execution.
- Manage internal and external communications through strong partnerships with management, affiliate network, key stakeholders, corporate communications.
- Developed campaigns and specific marketing strategies.
- Wrote engaging and successful marketing, advertising, and website copy.
- Conducted research to analyze customers' behavior, preferences and purchasing habits.
- Tracked various product sales and costs by analyzing and entering sales, business data and expenses.
Education
Bachelor of Arts - English Language And Literature
IMAM ABDULRAHMAN BIN FAISAL UNIVERSITY
Saudi Arabia 08.2017 - 12.2020
Skills
Team Leading
Design and Video Editing
Photography and Documentation
Adobe Illustrator
Social Media Advertisement
Newsletter Execution
Social media expertise
Public Relations
Certification
Effective Corporate Communications
Timeline
Professional Event Planning Management
08-2023
Effective Corporate Communications
07-2023
Digital Marketing
07-2023
Public Relations Specialist
Mohammed Al-Mana College for Medical Sciences
03.2023 - Current
Marketing & Communications Specialist
Mohammed Al-Mana College for Medical Sciences
03.2021 - Current
Bachelor of Arts - English Language And Literature
IMAM ABDULRAHMAN BIN FAISAL UNIVERSITY
08.2017 - 12.2020