Summary
Overview
Work History
Education
Skills
LANGUAGES
Timeline
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LEMA ALONAIZY

Khobar

Summary

Results-oriented marketing professional with experience in digital strategy, procurement optimization, and financial research. Skilled in campaign design, data analytics, and CRM platforms. Adept at blending creativity with data-driven insights to deliver measurable growth. Strong communicator with a passion for driving brand success.

Experienced with marketing strategy development, campaign execution, and analytics. Utilizes data-driven insights to optimize marketing efforts and improve ROI. Track record of creating engaging content that resonates with target audiences and drives brand growth.

Overview

4
4
years of professional experience

Work History

Procurement Intern

Talabat
08.2023
  • - Conducted supplier and vendor research to enhance procurement strategies, improving cost efficiency by 12%.
  • - Developed Power BI dashboards to track supplier performance and procurement metrics, reducing reporting time by 30%.
  • - Collaborated with cross-functional teams to ensure timely procurement of materials supporting marketing campaigns.

Marketing Consultant

Booba Company
01.2025 - 01.2026
  • - Collaborated with a team to design and launch a digital marketing strategy covering social media, distribution, sales strategies, and promotional activities.
  • - Delivered actionable recommendations aligned with business goals, KPIs, and budget allocations.
  • - Strengthened brand visibility across online platforms through targeted campaign execution.

Financial Research Assistant Intern

AyaCapital
01.2022 - 01.2023
  • - Researched cryptocurrency trends, blockchain technologies, and SEO strategies to support internal reports and content planning.
  • - Collected and organized financial and digital asset data for decision-making insights.
  • - Supported administrative operations including record management, scheduling, and reporting.

Education

Bachelor of Business - Marketing

University of Wollongong
01.2025

Skills

  • Digital Marketing
  • Content Strategy
  • Market Research
  • Campaign Management
  • SEO & SEM
  • Social Media Analytics
  • Paid Ads (Google Ads, Meta Ads)
  • Marketing Automation
  • CRM (HubSpot, Salesforce)
  • Data Analytics (Power BI, Excel)
  • Supplier relationship management
  • Supply chain optimization
  • Strategic sourcing

LANGUAGES

Arabic – Native
English – Native

Timeline

Marketing Consultant

Booba Company
01.2025 - 01.2026

Procurement Intern

Talabat
08.2023

Financial Research Assistant Intern

AyaCapital
01.2022 - 01.2023

Bachelor of Business - Marketing

University of Wollongong

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LEMA ALONAIZY