Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Loai Khalid Babgi

Loai Khalid Babgi

Jeddah

Summary

Seasoned banking and sales leader with over 20 years of progressive experience driving retail sales growth and leading high-performing teams across top-tier financial institutions in Saudi Arabia. Known for transforming underperforming regions into strong, sustainable business units through strategic leadership, people development, and operational discipline. A collaborative, human-centered leader who builds trust, empowers teams, and delivers measurable results through clarity, accountability, and a deep understanding of customer and market dynamics.

Overview

21
21
years of professional experience
1
1
Certification

Work History

Regional Manager Direct Sales Western Region

BSF
10.2023 - 10.2025
  • Directed the strategic restructuring of the Western Region Direct Sales division, boosting efficiency, and strengthening a performance-driven culture.
  • Recruited top talent and rebuilt the sales culture, delivering strong improvements in team performance.
  • Successfully restored growth trajectories across key remote cities.

• Enhancing operational efficiency and fostering a performance-driven culture. Recruited and developed top talent, driving strong team performance improvements.
• Restored growth in key remote cities and achieved exceptional YoY results: Home Finance +240%, Credit Cards +84%.
• Elevated per-agent productivity across all product lines: Home Finance +228%,Credit Cards +100%.

Regional Sales Manager

Emirates NBD
03.2022 - 10.2023
  • Oversaw multi-product lending teams: Personal Loans, Home Finance, Auto Leases, Credit Cards.
  • Expanded operations into new strategic markets, including Makkah and Taif.
  • Generated +270% growth in Personal Finance and +400% growth in Credit Cards while stabilizing Auto Finance at +50% growth amid high turnover.
  • Built high-performing teams through structured coaching, rapid capability
    development, and operational discipline.

AVP, Regional Sales Manager– Western Region

First Abu Dhabi Bank (FAB)
09.2020 - 03.2022
  • Ranked Top 2 Kingdom-wide in sales KPIs through team development and
    performance management.
  • Led a multi-product sales team across Home Finance, Personal Finance, and Credit Cards.
  • Delivered regional growth through coaching and territory planning.
  • Achieved significant mortgage financing turnaround, growing from zero sales to sustainable performance.

Regional Sales Manager – WA

Emirates NBD
09.2018 - 08.2020
  • Drove retail finance growth: Personal Loans +153%, Leasing Finance +27%, Credit Cards +280%.
  • Managed Western Region sales teams for Personal Finance, Auto Lease, Home Finance, and Credit Card products.
  • Driving growth, building high-performance standards, and turning around regional underperformance.
  • Salesforce was +85 across all products.
  • Established the first Home Finance team in the region, achieving top Kingdom-• wide performance in 2019.

Senior Sales Manager

Alawwal Bank
05.2018 - 08.2018
  • Managed outdoor sales operations for personal finance, credit cards, and home finance, achieving consistent growth under high-pressure conditions.
  • M2, I am managing outdoor businesses: PF, CC, and HF.

Sales Manager

Alawwal Bank
07.2014 - 05.2018
  • Sustained consistent revenue growth in high-pressure market environmentsBuilt and led a larger outdoor team.
  • Executed marketing campaigns, and improved client satisfaction.
  • Delivered consistent growth in high-pressure environments.

Manager Of Filed Sales / Branches Network Sales

Samba Financial Group
11.2004 - 06.2014
  • Led a field sales team & branches, structured target zones, and enhanced customer conversion.
  • Delivered consistent growth under high-pressure environments.
  • Enroll new sectors in the existing approved sectors.
  • Create more sales opportunities for the sales team.
  • Gather more information about SAMBA competitors and prepare a market scan.
  • Conducted training for new hires and developed succession plans.


Education

Bachelor of Science - E-Commerce/Electronic Commerce

Saudi Electronic University
Jeddah, Saudi Arabia
05-2019

Associate of Science - Electrical And Power

College of Technology
Jeddah
08-2004

Skills

    Revenue Growth Planning

    Performance Turnaround

    Market Penetration & Expansion

    Coaching & Mentoring

    Sales Strategy & Execution

    Team Leadership & Development

    Retail Banking

    Direct Sales

Certification

  • Crucial Conversations - Crucial Learning - 2023-02
  • License to Lead - PwC's Academy Middle East - 2023-01
  • INSEAD OEP DTCB - INSEAD - 2020-10
  • Focus of Fraud - Edcomm Banker's Academy - 2016-11
  • Exceptional Manager Program - rogenSi is now TeleTech Consulting, Learning & Performance - 2016-08
  • Credit Adviser Professional Exam - Second Edition - The Financial Academy - 2016
  • Retail Banking Foundations Professional Exam - Second Edition - The Financial Academy - 2016

Timeline

Regional Manager Direct Sales Western Region

BSF
10.2023 - 10.2025

Regional Sales Manager

Emirates NBD
03.2022 - 10.2023

AVP, Regional Sales Manager– Western Region

First Abu Dhabi Bank (FAB)
09.2020 - 03.2022

Regional Sales Manager – WA

Emirates NBD
09.2018 - 08.2020

Senior Sales Manager

Alawwal Bank
05.2018 - 08.2018

Sales Manager

Alawwal Bank
07.2014 - 05.2018

Manager Of Filed Sales / Branches Network Sales

Samba Financial Group
11.2004 - 06.2014

Bachelor of Science - E-Commerce/Electronic Commerce

Saudi Electronic University

Associate of Science - Electrical And Power

College of Technology
Loai Khalid Babgi