Lujain Faleh
Jeddah
Summary
Experienced marketing and communications professional with 5 years of expertise in the luxury and automotive industry in Saudi Arabia. Passionate about utilizing creative ideas, marketing strategies, analytical skills, and campaign management to drive successful outcomes, I have successfully managed a car group of over 200 members in the Ferrari Owners Club, which has grown to become one of the largest and most active sport car groups, I have also managed and organized the grand opening of the Ferrari Showroom in 2022 along with the team with +500 attendees. Awarded to be the best improvement dealership in the Middle East for two consecutive years.
Overview
6
6
years of professional experience
Work History
Senior Marketing Consultant
Juffali Automotive, Mercedes-Benz
03.2024 - Current
Experience Manager - (Marketing Department)
Fast Auto Technic - Ferrari
07.2019 - 02.2024
- Managing and developing clients within store community
- My responsibilities encompass various tasks such as planning and organizing events, obtaining new & unique locations to locate Ferrari TA by implementing product placement successfully
- Supporting regional office with events & campaigns that maximize the customer experience (Shell, Formula1, Ferrari events, Riyadh season..) I organize special trips, events, and gatherings for Ferrari Owners Club to enhance their customer experience and introduce potential customers to the Ferrari community to convert them into Ferrari owners
- Additionally, I am involved in development of PR strategies, coordinating PR events, press releases & photoshoots & ensuring our social media and website content are up-to-date
- Skilled at building strong relationships with media and public, I'm also responsible for overseeing delivery ceremonies and designing gifts for each touchpoint, such as new product launches, TD, season greetings, car deliveries, and addressing customer issues.
CRM - Marketing Assistance
Fast Auto Technic - Maserati
02.2019 - 07.2019
- Ensuring accurate segmentation of customer database for targeted marketing, updating leads and customer sections in CRM regularly, obtaining feedback from customers to improve their experience, resolving customer complaints following company guidelines, using paid and organic content for effective campaigns, customizing marketing reports from CRM for analysis and decision-making, and developing engaging marketing materials to drive impactful campaigns and enhance brand awareness.
Call Centre Agent
Samaco - Audi
07.2018 - 12.2018
- Successfully managed high volume of over 25 inbound and outbound calls, ensuring timely responsiveness, Identifying customers' needs, clarifying information, researching every issue, and providing solutions.
Education
Bachelor Degree: Public Administration -
King Abdulaziz University
07.2017
Skills
- Quick learner
- Report preparation
- Communication skills
- Planning and Organizing
- Open to trying new things
- Project management skills
- Responds well under pressure
Languages
Arabic
Proficient
C2
English
Intermediate
B1
Training
- CRM Introduction
- Marketing Ferrari Digital Empowerment
- How to sell the dream
- Ferrari Digital Foundations Digital Communication Policy
- Driving the Customer Experience
References
- Ferrari National Marketing Manager +966545014355
- Ferrari Owner's Club President +966507111144
Timeline
Senior Marketing Consultant
Juffali Automotive, Mercedes-Benz
03.2024 - Current
Experience Manager - (Marketing Department)
Fast Auto Technic - Ferrari
07.2019 - 02.2024
CRM - Marketing Assistance
Fast Auto Technic - Maserati
02.2019 - 07.2019
Call Centre Agent
Samaco - Audi
07.2018 - 12.2018
Bachelor Degree: Public Administration -
King Abdulaziz University
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