Mazen Abdoh

2019-05 - Current

Business Development Manager

Old Town "Al Qaryah Al Qadimah LLC" , Riyadh

· Business Planning and Strategy:

- Established company from ground up, overseeing recruitment, purchases, sales, and legal and financial documentation.

- Developing Project planes and strategy for lunching new Home Accessories and furniture trading.

- Defining project goals, Budget, and timelines for showroom, online retail and wholesale channels.

· Product Development and Launch:

- Coordinating with design and production suppliers to develop new home accessories and furniture products " over 6 main line categories, over 60 collections "

- Participated in local and international exhibitions: As visitor in China (CIFF), India (Delhi Fair), Dubai, and France (Maison & Objet) to source new suppliers and ideas. As exhibitor in Riyadh INDEX, FOODEX, and other popup galleries.

- Managing launch of new products on e-commerce platforms, showroom and wholesale distribution channels. " OLDTOWN-sa.com, and AL-QARYAH AL-QADIMAH showroom, Anas bin Malik, Riyadh"

- Handling small interior renovation, fit-out, and supply furniture for apartments, cafes, and restaurants.

- designing and installation of stands in local exhibitions." Index , Foodex , MEP"

· E-commerce Platform Management: OLDTOWN-SA.COM

- Overseeing the setup and optimization of online retail platforms, including website design, product listings " over 1900 SKU ", and user experience.

- Implementing SEO strategies to increase online visibility and drive traffic.

· Logistics and Inventory Management:

- Managing supply chain logistics overseas and local to ensure timely delivery of products from suppliers and to clients in and outside the kingdom of Saudi Arabia.

- Coordinating with suppliers and manufacturers and all websites and showrooms to maintain inventory levels and meet demand.

· Marketing and Sales Strategy:

- Developing and executing marketing campaigns to promote products online and through showroom and wholesale channels.

- Managing sales team in and out showroom.

- Analyzing market trends and customer feedback to adjust strategies and improve sales.

- Overseeing ADD's online "Google, Social media, and marketing campaign with other websites "

- Contracting with many markets place and other website to display our items and their items on our website. " our products available on over 10 websites " Baytonia, Homzmart, Amazon, Noon, Herehome, Kemitt, .... "

· Customer and Relationship Management:

- Ensuring excellent customer service and guide team to handle any issues or complaints promptly.

· Financial Management:

- Monitoring project budgets, including costs for product development, marketing, and distribution.

- Analyzing sales data and financial reports to ensure profitability and take actions when I need to.

· Team Leadership and Coordination:

- Building Team and Leading cross-functional teams, including marketing, sales, design, and logistics.

- Facilitating communication and collaboration among team members to achieve project goals.

· Performance Monitoring and Reporting:

- Tracking key performance indicators (KPIs) for online, retail and wholesale sales.

- Preparing detailed reports on project progress, sales performance, and financial outcomes for stakeholders.

· Risk Management:

- Identifying potential risks related to product launches, supply chain disruptions, collections, or market fluctuations.

- Developing and taking actions to address these risks.

· Oversaw all departments with direct supervision of sales, purchases and imports.

- Change supplier from local market to China, India, Dubai, and Turkey.

· Managed showrooms and wholesale sales.

- Create wholesale department and supplying to the local market.

· Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.

Supervised operations staff and kept employees compliant with company policies and procedures.

· Supervised wholesale and retail sales, supplying products to various showrooms and small shops, and direct selling to final consumers.

· Handled customer relations issues, enabling quick resolution, and client satisfaction.

Built long-lasting client relationships through excellent customer service and consistent follow-ups.

· Supervised women's clothing department, achieving sales targets and organizational goals.

· Leading team and making guide line catalogue for all brands and designer.

· Handling any issue with clients

· Daily and monthly sales and performance indicators target to high management.

· Oversaw daily operations of sales floor, delegating tasks appropriately to ensure smooth functioning at all times.

· Managed inventory levels effectively, ensuring optimal product availability while minimizing overstock issues.

· Resolved escalated customer issues swiftly, maintaining strong relationships with loyal customers while preserving company reputation.

· Create education catalogs for all Brand.

· Trained and mentored sales staff to improve their product knowledge and enhance customer service skills.

· Managed showroom for international brands "Alcott, Stradivarius" women's and kids' clothing.

· Served as assistant brand manager.

· Oversaw daily operations of showroom, ensuring clean, organized, and welcoming environment for customers.

· Supervised inventory and placed orders to replenish low running supplies.

· Increased showroom sales by implementing effective visual merchandising strategies and product displays.

Trained and mentored sales staff to improve their product knowledge and enhance customer service skills.

· Sales and marketing for Aluminum profiles and insulation.

· Participated in local exhibitions for cladding and decoration. " BuildEX , Damascus"

Follow-up with current and potential clients, contractors, and interiors.