Melaf Alromi
riyadh,Saudi Arabia
Summary
I have experience in managing media and marketing projects, and I consistently strive to achieve results aligned with strategic objectives. I focus on skill development and excel in solving problems through innovative approaches.
Overview
2
2
years of professional experience
4
4
years of post-secondary education
Work history
Co-Founder & Operations Manager
Step Marketing Company
riyadh
02.2024 - Current
- Co-founded company, establishing operational and business strategies.
- Managed budgets and pricing strategies to enhance profitability.
- Oversaw bidding and project execution on Etimad government platform.
- Led company events and internal communication programmes to boost morale.
- Supervised recruitment and interdepartmental coordination to optimise workflow.
- Prepared quarterly and annual administrative and financial reports.
- Cultivated relationships with clients and suppliers to ensure service quality.
- Developed targeted marketing strategy, significantly increasing client engagement.
Digital Marketing Specialist (Tamheer Program)
Hamat Holding Company
riyadh
02.2023 - 07.2025
- Conducted performance analysis and produced periodic reports.
- Managed marketing campaigns across digital and traditional platforms.
- Wrote content and managed social media accounts.
- Supervised and improved the company’s mobile application.
- Coordinated with internal teams and external stakeholders.
marketing specialist
ARCO Human Resources Company
riyadh
11.2023 - 02.2025
- Managed the company’s participation in exhibitions and events.
- Executed advertising campaigns to increase app downloads.
- Allocated budgets to maximize return on investment.
- Prepared bilingual company profiles in Arabic and English.
- Wrote copy for advertisements, campaigns, and marketing videos.
- Created and managed social media content and website materials.
Internal Communication Specialist (Co-op Training)
Ministry of Health
riyadh
08.2023 - 11.2023
- Created internal awareness and promotional content.
- Managed the Ministry’s official Snapchat account.
- Supported internal campaigns and events.
- Wrote monthly reports and coordinated with external organizations.
Education
Bachelor's degree in media and communication - Journalism and E-Publishing
Imam Muhammad Ibn Saud Islamic University
Riyadh 11.2018 - 12.2022
Skills
- Business development
- Market research
- Digital marketing
- Supply chain coordination
- Product development
- PR management
- Government Platform Experience (Etimad)
- Tools: Trello, Google Workspace
Training & Courses
- Comprehensive Marketing Training Diploma (50 hours).
- Google Digital Data Analytics.
- Google Search Engine Optimization (SEO).
- Currently studying for the PMP certification.
Timeline
Co-Founder & Operations Manager
Step Marketing Company
02.2024 - Current
marketing specialist
ARCO Human Resources Company
11.2023 - 02.2025
Internal Communication Specialist (Co-op Training)
Ministry of Health
08.2023 - 11.2023
Digital Marketing Specialist (Tamheer Program)
Hamat Holding Company
02.2023 - 07.2025
Bachelor's degree in media and communication - Journalism and E-Publishing
Imam Muhammad Ibn Saud Islamic University
11.2018 - 12.2022
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