MOHAMED ATWAN

As National Retail for Al-Dawa Sellout , leading team contributed with 16 pharmacy rep and 2 beauty advisors to streamline achieving target 125 M SR all over from contributed brands [ Avene - Eucerin - Filorga - Mustela - Pharmaceris - Uriage - Foltene - Svr - Payot - Lee Stafford ] .

My role centers on driving frontline sales delivery, implementing targeted campaigns, and fostering strong partnerships with retail channels to ensure each brand achieves its sell-out objectives and sustains competitive growth in marketplace.

Sales & Profitability:

• Achieve and exceed sales targets and (KPIs).
• Analyze sales data to identify trends and opportunities for growth.
• Implement strategies to increase sales and profitability.

Team Management:

• Recruit, train, and supervise retail staff.
• Motivate and develop team members to achieve their full potential.
• Create positive and supportive work environment.
• Conduct performance reviews and provide constructive feedback.
• Manage employee schedules and ensure adequate staffing levels.
• Ensure that store displays are attractive, organized, and up-to-date.

Reporting & Administration:

• Prepare regular sales reports and other relevant reports for management.
• Maintain accurate records and documentation.

Experienced Sales Supervisor for FMCG products [ Pigeon - Fam Fresh - Botanical - Nair - Arm and Hammer ] for leading and managing a team of sales representatives to achieve sales volume, distribution, and service targets across assigned territories including pharmacies , modern trade and wholesale.

Job assignment:
• set-up, maintenance and ongoing development plan of continuous sales and marketing objectives.
• Implementing company vision throw accounts.
• Optimize existing sellout.
• Define targets and role to achieve.
•participate in sales discussions to aid in discover gaps, analysis, and
troubleshooting.

Dynamic and results-oriented Key Account Manager with extensive experience in derma sector, specializing in developing and executing strategic plans to manage and grow key accounts.

Job Assignment:

• Proven ability to build and maintain strong relationships with major clients.

• lead contract negotiations, and collaborate cross-functionally to achieve sales targets and drive business growth.

• Analyzing market trends, preparing sales forecasts, and implementing joint business plans.