Summary
Overview
Work History
Education
Skills
Personal Qualifications
Home Town
Marital Status
Sponsor
Current Location
Brand Manager Experience
Medical Sales Supervisor Experience
Western Area Supervisor Experience
Senior Medical Representative Experience
Medical Representative Experience
Product Specialist Experience
Novartis Medical Representative Experience
Sales And Skills Courses
Personal Information
Timeline
Generic
Mohamed Ali Moustafa

Mohamed Ali Moustafa

Sharkia

Summary

Results-driven Brand Manager develops and implements successful marketing plans and brand strategies. Utilizes customer insights to develop creative strategies that drive customer loyalty and brand recognition. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.

Overview

15
15
years of professional experience

Work History

Brand Manager

Biotech Gulf
04.2023 - Current
  • Relaunch one of promising dermo cosmetic brands specially after hard period of liquidation from previous supplier, developed innovative marketing campaigns based on key objectives.
  • Analyzed competitor offerings to identify opportunities for differentiation and capitalize on unique selling points.
  • Planned, implemented, and tracked sales and marketing strategies to promote brand products.
  • Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
  • Boosted product sales with innovative promotional strategies and attractive packaging designs.
  • Managed budgets, ensuring efficient allocation of resources for maximum return on investment in marketing initiatives.
  • Enhanced brand recognition by developing and executing targeted marketing campaigns.
  • Recruited and trained staff.
  • Created and managed social media campaigns to increase brand engagement.
  • Principal communication
  • Sales analysis and tracking
  • Developing different promotional materials.
  • Researched market trends to identify customer needs and preferences for strategic planning.
  • Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.

Brand Manager

Biotech Gulf
01.2021 - 03.2023
  • Developed innovative marketing campaigns based on key objectives
  • Optimized social media presence to engage customers, resulting in higher online visibility and interaction rates.
  • Managed budgets, ensuring efficient allocation of resources for maximum return on investment in marketing initiatives.
  • Researched and identified new opportunities for product and brand development.
  • Recruited and trained staff.
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
  • Principal communication
  • Sales analysis and tracking
  • Developing new GTM techniques
  • Conducting training for big pharmacy chains
  • Developing different promotional materials.

Brand Manager

Biotech Cigalah
01.2020 - 12.2020
  • Developed innovative marketing campaigns based on key objectives
  • Principal communication
  • Sales analysis and tracking
  • Developing new GTM techniques
  • Conducting training for big pharmacy chains
  • Developing digital promotional materials.
  • Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
  • Optimized social media presence to engage customers, resulting in higher online visibility and interaction rates.

Brand Manager

Biotech Cigalah
01.2019 - 01.2020
  • Developed innovative marketing campaigns
  • Principal communication
  • Sales analysis and tracking
  • Developing new GTM techniques
  • Conducting training for big pharmacy chains
  • Developing different promotional materials.
  • Researched market trends to identify customer needs and preferences for strategic planning.
  • Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.
  • Analyzed competitor offerings to identify opportunities for differentiation and capitalize on unique selling points.

Medical Sales Supervisor

Biotech Gulf
04.2018 - 01.2019
  • Managing field force on of Avene and a PFD( Curacne )
  • Follow up With K.O.Ls and organizing related activities
  • Forecasting Year sales plan.
  • Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows.
  • Handled customer complaints, resolved issues, and adjusted policies to meet changing needs.
  • Evaluated employee performance and coached and trained to improve weak areas.
  • Achieved results by working with staff to meet established targets.

Western area Supervisor

Pierre Fabre Dermatology
01.2014 - 03.2018

Managing field force on of Avene and a PFD( Curacne

Follow up With K.O.Ls and organizing related activities.

Forecasting Year sales plan.

  • Follow up With K.O.Ls and organizing related activities
  • Provided ongoing coaching to staff members, promoting skill development and career progression.
  • Oversaw daily operations to ensure adherence to company policies and procedures, maintaining consistency across all locations.
  • Trainer for RTDs concerning all HCPs (physicians, nursing, pharmacists & laser specialists) for western area
  • Trainer For chain pharmacists for ( Avene & PFD & Rene Furterer ) Brands.

Medical Representative

Pierre Fabre Dermatology
02.2013 - 12.2013
  • Launch and promotion of Curacne (isotretinoin caps) for all Jeddah area dermatologists, Makah & TAif as remote.
  • Arranged appointments with doctors, pharmacists and medical teams to raise awareness of latest product launches.

Product Specialist

Pfizer
06.2011 - 02.2013
  • Promoting and direct selling of Prevenar vaccine ( Sharkia,Ismailia&Kaliobia)
  • Later promoting of Lyrica & Celebrex (Sharkia center&10th of Ramadan).

Medical Representative

Novartis Pharma
05.2009 - 06.2011
  • Promoting of Diclofenac ranges (Cataflam, Voltaren, Anuva, Catafast,Flotac& Arthrofast) in Sharkia Bricks and pharmacies in the area
  • Organizing and operating events(A.V & Business dinner).
  • Established strong relationships with healthcare professionals, resulting in increased trust and credibility for the organization.
  • Assisted physicians with patient education efforts, providing resources and support as needed.

Education

Master Degree of Microbiology -

Faculty of Veterinary Medicine
Zagazig University
2012

Bachelor degree of veterinary medicine -

Faculty of Veterinary Medicine
Zagazig University
05.2008

Skills

  • Market Analysis
  • Partnership Development
  • Sales Support and analysis
  • Brand strategy
  • Event Coordination
  • Product Management
  • Staff Coaching
  • Brand positioning
  • Brand-building strategies
  • Campaign Planning
  • Strategic Planning
  • Price Structuring

Personal Qualifications

  • Excellent Presentation skills, Self-motivated, Self-confident & ambitious
  • Ability of building an effective business network
  • Co-ordination of major event

Home Town

Sharkia - Egypt

Marital Status

Married

Sponsor

Cigalah - transferable

Current Location

Jeddah, KSA

Brand Manager Experience

  • Biotech Cigalah, Relaunch one of the promising dermo cosmetic brands specially after hard period of liquidation from previous supplier, developed innovative marketing campaigns based on key objectives., Developed innovative marketing campaigns., Principal communication., Sales analysis and tracking., Developing new GTM techniques., Conducting training for big pharmacy chains., Developing different promotional materials.
  • Biotech Cigalah, Developed innovative marketing campaigns., Principal communication., Sales analysis and tracking., Developing new GTM techniques., Conducting training for big pharmacy chains., Developing different promotional materials.
  • Biotech Gulf, Developed innovative marketing campaigns based on key objectives, specially we planned to develop and relaunch most of items with new positioning., Principal communication., Sales analysis and tracking., Developing new GTM techniques specially during COVID 19 crisis., Developing digital promotional materials.
  • Biotech Gulf, Relaunch one of the top dermo cosmetic brands specially after moving from previous supplier, developed innovative marketing campaigns based on key objectives. Principal communication., Sales analysis and tracking., Developing new GTM techniques., Conducting training for big pharmacy chains., Developing different promotional materials.

Medical Sales Supervisor Experience

Biotech Gulf, Western & Southern area, KSA, Managing field force on of Avene and a PFD( Curacne ), Follow up With K.O.Ls and organizing related activities., Forecasting Year sales plan.

Western Area Supervisor Experience

Pierre Fabre Dermatology, Jeddah, KSA

Senior Medical Representative Experience

Pierre Fabre Dermatology, Jeddah, KSA, Promotion of Avene and a PFD( Curacne ) portfolio to the Key accounts (Jeddah, Madina & Tabuk), Follow up With K.O.Ls and organizing related activities., Trainer for RTDs concerning all HCPs (physicians, nursing, pharmacists & laser specialists) for western area., Trainer For chain pharmacists for ( Avene & PFD & Rene Furterer ) Brands.

Medical Representative Experience

Pierre Fabre Dermatology, Jeddah, KSA, Launch and promotion of Curacne (isotretinoin caps) for all Jeddah area dermatologists, Makah & TAif as remote.

Product Specialist Experience

Pfizer, Egypt, Promoting and direct selling of Prevenar vaccine ( Sharkia, Ismailia & Kaliobia)., Later promoting of Lyrica & Celebrex (Sharkia center & 10th of Ramadan)

Novartis Medical Representative Experience

Novartis Pharma, Egypt, 05/2009, 06/2011, Promoting of Diclofenac ranges (Cataflam, Voltaren, Anuva, Catafast, Flotac & Arthrofast) in Sharkia Bricks and pharmacies in the area., Organizing and operating events(A.V & Business dinner)

Sales And Skills Courses

  • Effective Selling Skills program (impact Consulting and training solutions- Dr. usama Edward)
  • Pfizer selling skills CFSA
  • Persuasive Skills
  • Time Management
  • Closing with confidence & Will to Win
  • Novartis Selling Skills

Personal Information

  • Relocation: Flexible
  • Date of Birth: 11/13/86
  • Nationality: Egyptian
  • Driving License: Valid Saudi driving license

Timeline

Brand Manager

Biotech Gulf
04.2023 - Current

Brand Manager

Biotech Gulf
01.2021 - 03.2023

Brand Manager

Biotech Cigalah
01.2020 - 12.2020

Brand Manager

Biotech Cigalah
01.2019 - 01.2020

Medical Sales Supervisor

Biotech Gulf
04.2018 - 01.2019

Western area Supervisor

Pierre Fabre Dermatology
01.2014 - 03.2018

Medical Representative

Pierre Fabre Dermatology
02.2013 - 12.2013

Product Specialist

Pfizer
06.2011 - 02.2013

Medical Representative

Novartis Pharma
05.2009 - 06.2011

Master Degree of Microbiology -

Faculty of Veterinary Medicine

Bachelor degree of veterinary medicine -

Faculty of Veterinary Medicine
Mohamed Ali Moustafa