Summary
Overview
Work history
Education
Skills
Websites
Certification
Languages
Date of birth
Timeline
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MOHAMMED ELHEFNAWY

MOHAMMED ELHEFNAWY

Hail,Saudi Arabia

Summary

Results-driven FMCG Sales Supervisor with over 8 years of experience in wholesale and retail sales management across Saudi Arabia and Egypt. Proven record of achieving and exceeding sales targets with annual growth rates up to 50%. Skilled in strategic planning, business development, negotiation, client relationship management, and team leadership. Adept at leading and coaching sales teams, achieving 23% revenue growth, and expanding market share. Proficient in SAP ERP, Microsoft Excel (Advanced), Power BI, SFA, BMB, and CRM platforms. Experienced in Route-to-Market, Distributor Management, Forecasting, and Channel Development with strong P&L responsibility.

Overview

8
8
years of professional experience
2016
2016
years of post-secondary education
1
1
Certification

Work history

Multi-Channel Supervisor

Binzagr Company
Hail
01.2025 - 09.2025
  • - Oversaw wholesale sales operations and achieved 102% of sales target in first six months.
  • - Developed and executed strategies to expand regional market share.
  • - Built strong relationships with key wholesale clients.
  • - Implemented SAP-based sales reporting to optimize performance.
  • - Led distributor management, territory development, and P&L responsibility.
  • - Coached and supervised sales teams to achieve consistent performance.

RVS Sales Supervisor

Binzagr Company
Madinah
02.2024 - 12.2024
  • - Achieved sales target attainment between 100% and 105%.
  • - Promoted from managing retail sales team (6 salesmen) to leading wholesale department.
  • - Designed and implemented sales campaigns in collaboration with marketing.
  • - Supported trade marketing initiatives and optimized Route-to-Market execution.
  • - Developed team skills through coaching and training.

Key Account Sales Supervisor

Rashideen Egypt for Trade
Tanta
03.2019 - 01.2024
  • - Consistently achieved 100%–120% of sales targets.
  • - Delivered annual growth averaging 24%, with exceptional 50% growth in 2020.
  • - Increased market share through strategic key account management.
  • - Strengthened client partnerships with tailored sales strategies.
  • - Mentored sales executives to improve productivity and negotiation skills.

Sales Executive

Rashideen Egypt for Trade
Tanta
05.2017 - 03.2019
  • - Managed key client portfolios with high customer satisfaction.
  • - Promoted cross-selling opportunities to boost revenues.
  • - Delivered product presentations to enhance client engagement.

Education

Bachelor of Law -

Tanta University

Skills

  • Sales Strategy & Execution
  • Key Account Management
  • Revenue Growth Planning
  • Territory & Route Management
  • Negotiation & Closing Skills
  • Data Analysis & Reporting
  • Team Leadership & Coaching
  • Business Development
  • Distributor Management
  • Route-to-Market Planning
  • P&L Responsibility
  • Microsoft Excel (Advanced)
  • SAP ERP Systems
  • CRM Platforms (Salesforce, Zoho)
  • Power BI & Data Visualization
  • Trade Marketing
  • Forecasting & Channel Development
  • Client Relationship Management

Websites

Certification

  • Data Analysis Course – Rashideen Egypt (2022)
  • Key Account Management Training – Rashideen Egypt (2021)
  • Negotiation Skills Course – Binzagr Company (2024)

Languages

Arabic – Native
English – Advanced

Date of birth

1/4/1992

Timeline

Multi-Channel Supervisor

Binzagr Company
01.2025 - 09.2025

RVS Sales Supervisor

Binzagr Company
02.2024 - 12.2024

Key Account Sales Supervisor

Rashideen Egypt for Trade
03.2019 - 01.2024

Sales Executive

Rashideen Egypt for Trade
05.2017 - 03.2019

Bachelor of Law -

Tanta University

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MOHAMMED ELHEFNAWY