
Commercial and procurement professional with over five years of progressive experience in multinational retail organisations, specialising in category management, commercial strategy, procurement, supplier relationship management, demand forecasting, pricing strategy and business development. Currently serving as Associate Manager at Carrefour Saudi Arabia, I lead commercial initiatives within the beverages category—developing growth strategies, optimising category performance, strengthening supplier partnerships, improving inventory availability and collaborating with executive leadership to deliver sustainable business growth. Recognised for building high-performing supplier relationships, driving operational improvements through data-driven decision-making, and executing commercial initiatives that improve profitability while maintaining exceptional customer experience.