Naif Alkassem
Riyadh
Summary
Creative Marketer, successfully managing multiple concurrent client projects. Sales strategist and business growth expert.
Articulate communicator and hardworking team player with planning and problem-solving abilities.
Overview
4
4
years of professional experience
1
1
Certification
Work History
General Manager
Kite Marketing Services
Riyadh
04.2021 - Current
- Developing and implementing a sales plan so assure increase in revenue.
- Enhancing operational performance by developing effective business strategies, systems and procedures.
- Tracking monthly sales to generate reports for business development planning.
- Delivering exceptional client experiences through hands-on leadership of associates and managers.
- Overseeing all corporate communications to streamline data and information sharing initiatives.
- Establishing clear performance goals and metrics for revenue, customer service and customer retention.
- Participating in organizational transformation and implementation activities to monitor corporate restructures.
- Building and maintaining loyal, long-term customer relationships through effective account management.
- Designing sales and service strategies to improve revenue and retention.
- Recruiting, interviewing and hiring qualified staff for open positions.
- Developing service and sales strategies to improve retention and revenue.
- Training employees on duties, policies and procedures.
- Supervising employees through planning, assignments and direction.
Marketing Manager (freelance)
Zija Flowers
Riyadh
12.2020 - 06.2021
- Supported program outreach by managing marketing communications, public relations and government affairs to maximize branding initiatives.
- Formulated and launched marketing and promotional campaigns to maximize profits.
- Penetrated new markets and retail channels through strategic planning, competitive analysis and product concepts.
- Researched market competitors to identify potential new products and service opportunities.
- Developed and implemented digital marketing plans that incorporate SEO, social media platforms and video campaigns.
Digital Marketing Specialist
National Water Company
Riyadh
12.2020 - 04.2021
- Spearheaded social media initiatives and created digital content for Facebook, Twitter and Instagram.
- Interfaced with clients to discuss budget allocation to determine project scope.
- Developed improved digital content for website and social media platforms.
- Managed and developed new content for company website, app and social media platforms.
- Developed Social Media Strategies for NWC Accounts
- Tracked campaign performance and presented detailed results.
- Verified consistency in content and tone to optimize social media accounts.
Campaign Manager
Ways Marketing Solutions
Riyadh
06.2020 - 10.2020
- Developing and implementing marketing strategies to drive substantial growth in sales and online presence.
- Working with vendors to maintaining strong relationships and negotiate contracts.
- Researching competitors' offerings to develop advertising campaigns that penetrates new markets.
- Strengthening online presence to capitalize on emerging trends.
- Creating promotions campaigns to drive strategic initiatives and raise awareness of new products.
Digital Marketing Specialist
Ways Marketing Solutions
Riyadh
09.2019 - 06.2020
- Creating and implementing media plans to help the digital team with the paid ads campaigns.
- Creating and implementing marketing strategies to help the business grow and develop.
- Running and managing social media marketing campaigns.
- Collaborating with content contributors to build thorough Social media strategies.
- Managing clients digital marketing strategies to meet their goals and objectives.
- Improving digital content for social media platforms.
- Developing social media Strategies to engage current fans and acquire new ones.
- Working with the creative team to develop top-notch ads and commercials.
Education
Bachelor of Arts - Business Administration , Marketing
Seattle Pacific University
Seattle7 2019
Skills
- Marketing Strategies
- Sales Strategies
- Sales team development
- Social Media Marketing
- Public Speaking
- Communication
- Microsoft Office
- Project Management
- Team Player
- Fluent in both Arabic and English reading and writing
Certification
- Twitter Video ads Badge 11/Aug/2020
- Google Search Ads 360 Basics 01/Oct/2019
- Google Ads Display Certification 26/Aug/2020
- Project Management Professional Preparatory. Western Michigan University. May 2016
- Risk Management Certificate. Western Michigan University. May 2016
Accomplishments
- Led team to achieve annual sales target, earning recognition from upper management and financial reward.
- Developed relationships with over 100 new clients and typically exceeded sales goals by 150%.
Timeline
General Manager
Kite Marketing Services
04.2021 - Current
Marketing Manager (freelance)
Zija Flowers
12.2020 - 06.2021
Digital Marketing Specialist
National Water Company
12.2020 - 04.2021
Campaign Manager
Ways Marketing Solutions
06.2020 - 10.2020
Digital Marketing Specialist
Ways Marketing Solutions
09.2019 - 06.2020
Bachelor of Arts - Business Administration , Marketing
Seattle Pacific University
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