Summary
Overview
Work history
Education
Skills
Achievements
Certification
Timeline
Generic
Qusai J. Enani

Qusai J. Enani

Jeddah,Saudi Arabia

Summary

Industrial Engineer and retail expert with a strong desire to gain deeper knowledge and hands-on experience, striving to reach the highest level of professionalism. Well-prepared to contribute in dynamic environments with strong growth potential, leveraging a solid background in retail along with engineering, analytical, managerial, and supervisory skills to design and implement efficient systems focused on improving quality, productivity, and operational performance.

Overview

4
4
years of professional experience
1
1
Certification

Work history

Assistant Category Manager - Commercial

Panda Retail Company - Savola Group
Jeddah
06.2023 - Current
  • Lead category management for Beverages "Malt Beverages, Juices, Tea & Coffee" managing strategic partnerships with Carlsberg, Nestle, Lipton, AlMarai and AlRabie.
  • Highlight the opportunities to develop the business and solve the problems.
  • Developed responsive pricing and promotion strategies, benchmarking against competition.
  • Implemented a store typology-based on planogram strategy using bay capacity, supplier reach, and item performance to tailor assortment and coverage.
  • Built item and supplier-level roadmaps aligned with forecasts and margin targets, ensuring back and front margin optimization.
  • Calculate the demand and forecast with Supply Chain team as per the sales history.
  • Support the Marketing team to prepare the weekly leaflet offers and insure all the assortments are covered.
  • Launch Plan Activities / Store Activities / Season Activities.
  • Leading pricing and promotional strategy implementation while tracking competitor movements and adapting to market dynamics.
  • Worked closely with sales team to manage inventory levels effectively.
  • Facilitated training sessions for team members on efficient handling of category-specific tasks and responsibilities.
  • Identified potential suppliers by conducting thorough market analysis.
  • Developed promotional strategies, boosted product sales.
  • Improved product visibility by implementing innovative shelf layout strategies.
  • Reviewed performance metrics regularly, identified areas of improvement within the category management process.

Category Management Associate - Commercial

Panda Retail Company
Jeddah, Saudi Arabia
10.2022 - 06.2023
  • Implement sales price / margin settings based on the market potentials.
  • Highlight the potential brands.
  • Adding new assortments/items to develop category growth.
  • Reviewing the Availability for top items on a weekly basis.
  • Check the market prices on a weekly basis for the top selling items.

Supplier Management Specialist

Panda Retail Company - Savola Group
Jeddah, Mecca Region
09.2021 - 09.2022
  • Managing supplier's performance.
  • Develop & Renewal contracts along the cross-function alignments.
  • Generate different type of income to the business through other income channels.
  • Ensuring OTIF & Availability targets.
  • Enhanced supply chain efficiency by conducting regular audits of supplier performance.

Procurement Coordinator

Jeddah Central Markets Co.
Jeddah, Mecca Region
06.2021 - 09.2021
  • Managing procurement department
  • Develop a new contracts
  • Supply chain management
  • Warehouse management

Education

Bachelor of Science - Industrial Engineering

King Abdulaziz University
Jeddah, Mecca Region
04.2021

Skills

  • Microsoft Office
  • Training and development
  • Budget forecasting
  • Database organization
  • Planogram strategy
  • Promotional strategy
  • P and L management
  • Category insights identification
  • E-commerce systems
  • Strong problem solver
  • Inventory control
  • Data Analysis
  • Fully Functional under pressure
  • Critical Decision Maker
  • Socially Active
  • Category management
  • Category planning and management
  • Sales & Marketing budget management
  • Market Share Analysis
  • E-Commerce strategies

Achievements

  • Long term strategy with Al Rabie company after the implementation of the excise tax which leading to SAR +12M growth in 2024 Vs. 2023.
  • Total Beverages market share growth by 2.13% - Half one 2025.
  • Launching "ZOI ICED TEA" in Panda generating a total of SAR 8M.
  • Recipient of the “Share Grower Award” for highest market share growth in 2024 Vs. 2023 total grocery food division.
  • Generating SAR +2.5M/Yearly by Launching "Specialty Coffee" in MT.

Certification

CATMAN 2.0 - Level 4

Timeline

Assistant Category Manager - Commercial

Panda Retail Company - Savola Group
06.2023 - Current

Category Management Associate - Commercial

Panda Retail Company
10.2022 - 06.2023

Supplier Management Specialist

Panda Retail Company - Savola Group
09.2021 - 09.2022

Procurement Coordinator

Jeddah Central Markets Co.
06.2021 - 09.2021

Bachelor of Science - Industrial Engineering

King Abdulaziz University
Qusai J. Enani