Business-focused specialist in operations, revenue assurance, and fintech product management, with proven expertise in POS systems, loan products, and merchant lifecycle optimization. Skilled in driving market growth, enhancing revenue collection, and strengthening strategic partnerships with banks, fintech providers, and merchants. Recognized for delivering measurable business impact through process improvements, stakeholder collaboration, and data-driven decision-making.
Managed financial operations and settlements for 1,000+ merchants, overseeing 10M+ daily transactions and improving on-time settlements by 30% in five months.
• Executed a merchant loan and financing project with Al Rajhi Bank, enabling tailored financial solutions and supporting business growth.
• Led an inactive BNPL campaign for booking invoices, preparing operational frameworks for future deployment.
• Built and strengthened strategic partnerships with banks, fintech providers, and merchants to drive adoption and revenue growth.
• Directed projects in digital payments, POS systems, and merchant lifecycle optimization, enhancing merchant and customer experience.
• Implemented process improvements and automation initiatives, increasing operational efficiency and minimizing errors.
• Delivered financial analysis and KPI reporting to support data-driven strategic decision-making.
• Conducted market analysis to identify growth opportunities, optimize product positioning, and tailor campaigns for diverse merchant segments.
• Led merchant onboarding, training, and awareness sessions, enhancing product understanding and user adoption.
• Spearheaded the go-to-market strategy for new payment products, driving merchant adoption and expanding market presence.
• Managed government and corporate accounts, ensuring accurate billing, contract compliance, and adherence to internal policies.
• Verified and audited revenue streams in line with regulatory standards to minimize financial risks.
• Collaborated with sales and operations teams to resolve discrepancies and enhance account performance.
• Supported the implementation of revenue management systems to improve reporting accuracy and compliance.
Business Operations & Process Optimization
POS & Loan Product Management, Fintech & Financial Products (SAMA Regulated)
Merchant Lifecycle Optimization & Customer Experience
Internal & External Communications, Stakeholder Management
Product Development, Go-to-Market Strategy
Business Development & Market Expansion
• Top Achiever 2025 (Jan & June) – Initiated the Charity Sector Sales Initiative, driving sales expansion by introducing POS self-service solutions for non-profit fundraising; secured key deals with Al Birr Association.
• Al Rajhi Bank Partnership: Collaborated with General Manager to establish strategic partnership for merchant financing and tailored financial products.
• Operations & Payment Automation: Led automation initiatives for payment operations, POS devices, and settlements, achieving faster and more accurate processing.
• Merchant Lifecycle Revamp: Re-engineered onboarding, credit checks, and retention for high-value merchants, improving satisfaction scores by 15%.
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• How to upgrade for an uncertain future – Misk, 2019
• Financial Planning Course – Monshaat, 2020
• E-Marketing Course – Monshaat, 2020
• Communication in the 21st Century Workplace – University of California, Irvine (Coursera), 2021
• Financial Accounting Fundamentals – University of Virginia (Coursera), 2021
• Completing the Accounting Cycle – University of California, Irvine (Coursera), 2021