Summary
Overview
Work history
Education
Skills
Websites
Languages
Timeline
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Rasha Alhemyari

Jeddah,Saudi Arabia

Summary

Accomplished Digital Marketing Executive with over five years of robust experience in driving transformative marketing strategies that yield significant business growth and enhance brand equity. Expertise in aligning marketing initiatives with corporate vision, leveraging data analytics to inform strategic decisions, and fostering cross-functional collaboration to optimize performance. Proven ability to lead high-impact campaigns that engage diverse audiences and achieve measurable results. A strategic thinker with a strong record of building and nurturing client relationships, committed to delivering innovative solutions that resonate in competitive markets. Passionate about utilizing cutting-edge digital tools and methodologies to elevate brand presence and drive sustainable growth.

Overview

7
7
years of professional experience

Work history

Senior Digital Marketing Executive

Taajeer Finance | تأجير للتمويل
Jeddah, Saudi Arabia
03.2023 - Current
  • Spearhead the development and implementation of comprehensive marketing strategies that align with corporate goals, driving brand awareness and customer acquisition
  • Oversee all digital and offline communications, ensuring cohesive messaging that enhances brand identity and fosters customer loyalty
  • Manage internal communication campaigns and Corporate Social Responsibility initiatives, promoting engagement and awareness among employees and stakeholders
  • Utilize analytics tools to monitor campaign effectiveness, refine strategies, and drive continuous improvement
  • Led a successful brand identity overhaul that positioned Taajeer Finance as a market leader, resulting in a 25% increase in brand recognition
  • Conceptualized and executed a marketing campaign recognized as the 'Best Marketing Campaign,' by international finance award.
  • Won an award of best employee at 2023.
  • Elevated customer engagement rate to 7% and conversion rate by 6.5%, directly contributing to a 20% increase in quarterly revenue.

Digital Marketing Manager

Epic
Jeddah, Saudi Arabia
11.2020 - 02.2022
  • Directed end-to-end digital marketing strategies for a diverse portfolio of clients, including Bestune, Amana, Anis, JAC, and Taajeer Finance
  • Worked closely with creative teams to design and implement data-driven marketing solutions that met client objectives and maximized ROI
  • Enhanced client Satisfaction through tailored marketing strategies and proactive account management
  • Implemented advanced data analytics techniques to optimize marketing campaigns, resulting in a 40% improvement in lead conversion rates.
  • Optimised SEO strategies, leading to improved web traffic.

Client Servicing

Sawerly Co.
Jeddah, Saudi Arabia
07.2020 - 03.2021
  • Managed marketing communications and project execution for high-impact photography and videography projects, ensuring alignment with client branding and marketing goals
  • Fostered strong client relationships through regular updates and feedback sessions, creating a collaborative environment that encouraged innovation and success.


Account Executive

E-page Global
Jeddah, Saudi Arabia
03.2018 - 06.2020
  • Developed and executed marketing strategies for key accounts, including Home Center, Damas, and Centerpoint, resulting in increased client satisfaction and retention
  • Effectively negotiated with suppliers and partners to secure favorable terms, enhancing campaign quality and performance
  • Increased client portfolio through targeted business development efforts and exceptional service delivery.

Education

Bachelor of E-Commerce -

Saudi Electronic University
Jeddah, Saudi Arabia
/2014 - /2018

Skills

  • Microsoft Office Suite (Excel, Word, PowerPoint) – Excellent
  • Media Buying – Excellent
  • Adobe Creative Suite (Photoshop, Illustrator) – Excellent
  • WordPress Management – Excellent
  • Search Engine Optimization (SEO) – Excellent
  • Google Analytics & AdWords – Proficient
  • Photography & Videography – Very Good

Languages

Arabic
Native
English
Fluent

Timeline

Senior Digital Marketing Executive

Taajeer Finance | تأجير للتمويل
03.2023 - Current

Digital Marketing Manager

Epic
11.2020 - 02.2022

Client Servicing

Sawerly Co.
07.2020 - 03.2021

Account Executive

E-page Global
03.2018 - 06.2020

Bachelor of E-Commerce -

Saudi Electronic University
/2014 - /2018

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Rasha Alhemyari