RAZI OBAIDULLA GHORI
Jeddah,Saudi Arabia
Summary
Experienced Automotive Operations Leader with 9+ years in premium brands (Audi, Genesis, Hyundai, Ford), specializing in vehicle operations, workshop management, and service process optimization. Skilled in cross-department coordination, KPI optimization, CSI improvement, staff leadership (35+ team members), and operational efficiency. OEM-certified and pursuing an MBA in Financial Technology to strengthen strategic decision-making. Ready to drive operational excellence as a Vehicle SOC Manager.
Overview
11
11
years of professional experience
2020
2020
years of post-secondary education
1
1
Certification
Work history
Acting Service Manager / Vehicle Operations Lead
Audi (Samaco Group)
Madinah
2023.04 - 2024.03
- Oversaw aftersales operations, including workshop, service advisors, technicians, and support teams
- Managed vehicle flow for 400–600 cars/month, ensuring timely delivery, quality control, and operational efficiency
- Improved workshop productivity by 20% and customer satisfaction (CSI) by 6%
- Controlled labor revenue, branch budgets, and operational costs, reporting KPIs to Brand Manager
- Designed staff incentive programs to drive productivity, CSI, and upselling
- Coordinated cross-department operations including parts, service advisors, and technicians
Senior Service Advisor
Audi (Samaco Group)
Jeddah
2021.08 - 2023.04
- Managed workflow coordination between service advisors, workshop staff, and parts department
- Ensured on-time vehicle delivery, warranty compliance, and high CSI ratings
- Provided technical coaching and process guidance to improve team performance
Senior Service Advisor
Hyundai & Genesis (Mohammed Yousef Al Naghi Co.)
Saudi Arabia
2016.01 - 2021.01
- Oversaw premium service operations for Genesis and Hyundai vehicles
- Reduced turnaround time by 15% through process improvement and workshop planning
- Implemented customer retention programs and trained service advisors
- Maintained strong customer loyalty and satisfaction
Senior Service Advisor
Body Shop, Ford (Al Jazeera Vehicles)
Saudi Arabia
2013.01 - 2015.01
- Managed accident inspections, insurance claims, and repair estimates
- Achieved 98% insurance claim approval and 15% revenue growth
- Ensured accurate documentation and clear communication to customers regarding repair procedures
Education
MBA - Financial Technology
University of Hong Kong
Hong KongB.Tech - Mechanical Engineering
APJ Abdul Kalam University
India,indore Skills
- Vehicle Operations & Workshop Management
- Cross-Functional Team Leadership (35 staff)
- KPI Optimization & CSI Improvement
- Budgeting & P&L Responsibility
- Warranty & OEM Compliance
- Process Improvement & Workflow Optimization
- CRM/DMS Systems: Auto Line, CDK, SAP, RTS
- Technical Certifications: Audi, Ford, EV/Hybrid Maintenance
- Auto Line (CDK), RTS, SAP CRM, Audatex
- Microsoft Excel (Pivot Tables, VLOOKUP), Word, PowerPoint
- AutoCAD, Revit
Certification
- Technical & OEM:
- Audi Certified Service Manager
- Certified Service Advisor – Ford
- Hybrid & EV Maintenance – Audi AG
- Advanced Vehicle Diagnostics – HITS
- Customer Service & Leadership:
- Certified Customer Service Professional
- Leadership Development in Service Management
- Excellence in Complaint Handling
- Emotional Intelligence for Service Leaders
- Other:
- ISO 9001:2015 Lead Auditor
- Active Advising & Selling Techniques
Languages & Personal Info
English (Fluent), Arabic (Intermediate), Hindi/Urdu (Fluent)
Driving License: Valid Saudi Arabia
Iqama Status: Transferable
References
References available upon request.
Timeline
Acting Service Manager / Vehicle Operations Lead
Audi (Samaco Group)
2023.04 - 2024.03
Senior Service Advisor
Audi (Samaco Group)
2021.08 - 2023.04
Senior Service Advisor
Hyundai & Genesis (Mohammed Yousef Al Naghi Co.)
2016.01 - 2021.01
Senior Service Advisor
Body Shop, Ford (Al Jazeera Vehicles)
2013.01 - 2015.01
MBA - Financial Technology
University of Hong Kong
B.Tech - Mechanical Engineering
APJ Abdul Kalam University