Roderic Senapilo
Jeddah
Summary
Passionate interior design professional using extensive industry experience to transform commercial and domestic spaces. Creative and innovative in developing and delivering bespoke client briefs. Dedicated to maximising interior potential whilst minimising costs. Methodical Visual Merchandiser offering 10 years of experience creating memorable and effective visual displays for both interior and exterior applications. Skilled in acquiring and applying product knowledge to drive sales and manage overstock. Aiming to fulfill role of increased responsibility to contribute immediate value to the team.
Overview
12
12
years of professional experience
Work History
In Store Visual Merchandiser
Sun and Sands Sports
06.2019 - Current
- Took advantage of seasonal trends to create relevant and sophisticated displays.
- Replenished display inventory, restructuring based on available stock.
- Created interior displays to promote products in line with corporate sales objectives.
- Designed display signage to captivate customers' attention and provide details for products and promotions.
- Updated floor design for facility to make best use of sales space, enhancing product presentation.
- Liaised with store owners and managers to optimise set up of visual merchandising campaigns.
- Promoted seasonal products and trends to promote movement of stock.
- Optimised product and display locations to generate maximum visual impact.
- Reviewed product performance on periodic basis to refine marketing and merchandising strategies.
- Planned aesthetically pleasing displays to showcase company products and capture new sales.
- Anticipated and planned for department seasonal needs.
- Facilitated inventory flow management to reduce backstock.
Regional visual merchandiser
Al Futtaim Global Trading Company
09.2015 - 01.2019
- Reviewed product performance on periodic basis to refine marketing and merchandising strategies.
- Took advantage of seasonal trends to create relevant and sophisticated displays.
- Planned aesthetically pleasing displays to showcase company products and capture new sales.
- Updated floor design for facility to make best use of sales space, enhancing product presentation.
- Analysed sales trends to improve product availability and enhance profits.
- Promoted seasonal products and trends to promote movement of stock.
- Helped to increase in-store foot traffic by creating winning visual displays.
- Created interior displays to promote products in line with corporate sales objectives.
Regional visual merchandiser
Fawaz Alhokair
05.2012 - 05.2014
- Anticipated and planned for department seasonal needs.
- Maximised impact of displays by researching and incorporating latest lifestyle, demographics and design trends.
- Facilitated inventory flow management to reduce backstock.
- Developed creative and innovative visual merchandising solutions to support sales growth.
- Analysed sales trends to improve product availability and enhance profits.
- Replenished display inventory, restructuring based on available stock.
- Updated floor design for facility to make best use of sales space, enhancing product presentation.
Education
Bachelor of Business Administration - Human Resources
Holy Angel University
Skills
- Merchandising layout planning
- Product knowledge
- Merchandising plan creation
- Merchandising and display management
- Sales strategy
- Promotions planning
- Seasonal campaigns
- Stocking and replenishing
- Brand alignment
- Sales strategies
- Mannequin dressing
Accomplishments
Awarded as the most Improved Visual Merchandiser of the Year 2019.
Received the award of the Most Valuable Player (MVP) for August 2023.
Received the award of the Most Valuable Player (MVP) for April 2024.
Languages
English
Fluent
Arabic
Intermediate
Hobbies
I love editing photos and recording videos for vloging.
Timeline
In Store Visual Merchandiser
Sun and Sands Sports
06.2019 - Current
Regional visual merchandiser
Al Futtaim Global Trading Company
09.2015 - 01.2019
Regional visual merchandiser
Fawaz Alhokair
05.2012 - 05.2014
Bachelor of Business Administration - Human Resources
Holy Angel University