Rong Cao

Customer Relationship Development & Management

• Established a network of over 100 core customers (including 15+ key opinion leaders) in the region by leveraging regular visits, academic conferences, and a 24-hour response mechanism, which boosted customer satisfaction to over 95%.
• Led the resolution of 10+ complex customer complaints by coordinating with the technical and quality teams, reducing the average resolution cycle to between 2 and 4 days.

Tender Process Management & Project Implementation

• Actively participated in government and private hospital tender projects, responsible for analyzing tender requirements, formulating bidding strategies, and coordinating cross-departmental resources; successfully secured bids in Saudi Arabia, Kuwait, Oman, Armenia, etc., with a cumulative awarded value of USD 4 million.
• Oversaw the post-award product trial installations and developed a clinical trial data collection template to ensure accurate feedback on trial performance.

Market Event Planning & Distributor Empowerment

• Planned and executed over 10 online and offline academic events, including 12 international workshops, 5 masterclasses, and PMCF activities for two different products across two countries, effectively enhancing brand influence and product awareness.
• Established a tiered training system for distributors, conducting more than 20 product technical training sessions with over 50 distributor representatives trained, significantly improving their independent order acquisition capability.

Compliance Operations & Sales Target Management

• Led product registration and certification efforts (e.g., Saudi SFDA MDMA, Iran FDA), successfully driving the market launch of 2 core products.
• Actively participated in distributor conferences and prestigious offline academic events and trade shows such as the 2023/2024 CMEF, ARAB HEALTH 2025, IFSOMENAC (2022/2023/2024), and SASMBS (6th–8th editions), continuously enhancing professional influence and industry leadership.