Sara Al Aqeel
Riyadh
Summary
Innovative marketing specialist with outstanding credentials in marketing and communications. Self-starter with broad comprehension of branding, social media and marketing tools. Exudes solid communication and analytical skills. Dynamic individual with desire to enrich skills in branding and marketing. Passionate with assisting team with SEO strategies and campaigns. Adaptable to fast-paced environment to meet tight deadlines. Eloquent individual well-versed with advertising and promotional campaigns. Competent in targeting ideal demographics. Leverages tools to stay abreast with marketing trends and embrace sustainability.
Overview
2
2
years of professional experience
Work history
Marketing specialist
Eyewa
Riyadh, Riyadh Region
2025.12 - Current
- Analysed consumer behaviour data to refine marketing strategies appropriately.
- Developed creative strategies for product launches, leading to increased market engagement.
- Managed advertising budget efficiently, ensuring maximum return on investment.
- Collaborated with sales team to develop joint promotional activities, resulting in greater reach.
- Oversaw email marketing campaigns, optimising content and delivery for maximum impact.
- Implemented SEO strategies for improved website visibility in search engine results.
- Advised clients on optimum mix of products and distribution channels for greatest success.
Front Desk Administrator & PT Coordinator
Forme Wellness
Riyadh, Riyadh Region
2024.12 - 2025.12
- Managed Private Training (PT) schedules and coordinated between clients and instructors.
- Monitored attendance, handled rescheduling, and ensured smooth session flow.
- Processed payments, handled memberships, packages, and renewals.
- Contributed to sales and upselling of packages and studio services.
- Maintained a high customer satisfaction rate through communication and problem-solving.
- Organized daily scheduling, supported front desk operations, and ensured workflow efficiency.
- Assisted in marketing promotions and seasonal studio campaigns.
Marketing Specialist
Tetra Al Aaliyah Company for Operations and Maintenance
Riyadh
2023.11 - 2024.12
- Boosted brand awareness by organising and executing effective marketing campaigns.
- Developed creative strategies for product launches, leading to increased market engagement.
- Implemented SEO strategies for improved website visibility in search engine results.
- Managed advertising budget efficiently, ensuring maximum return on investment.
- Generated new business opportunities through networking events.
- Coordinated trade shows and exhibitions, enhancing brand visibility amongst key demographics.
- Analysed consumer behaviour data to refine marketing strategies appropriately.
- Achieved high customer retention with excellent relationship management skills.
- Directed creation of compelling content for company blogs and websites, driving increased web traffic.
Education
Bachelor of Science - Information System Technology
Imam Mohamed Bin Saud University
Riyadh Skills
- Customer relationship management software
- Assessment proficiency
- Creative ideation
- Product positioning strategies
- Retail product placement
- Brand storytelling
Languages
English
Advanced
Arabic
Native
Timeline
Marketing specialist
Eyewa
2025.12 - Current
Front Desk Administrator & PT Coordinator
Forme Wellness
2024.12 - 2025.12
Marketing Specialist
Tetra Al Aaliyah Company for Operations and Maintenance
2023.11 - 2024.12
Bachelor of Science - Information System Technology
Imam Mohamed Bin Saud University