SHAHAD ALKHATHLAN

Environment Fund (Incentives & Grants Department)

• Conducted current state assessments for 17 incentive schemes—including awards, grants, guarantees, and loans—targeting diverse beneficiary groups across multiple environmental domains, evaluating strategic alignment, design quality, and implementation effectiveness.
• Developed scheme-specific KPIs and engagement-level scoring methodologies to track performance, assess reach, and guide continuous program improvement.
• Prepared annual reports, supported budget planning and development, contributed to steering committee presentations, and created outreach materials while enhancing stakeholder engagement and public visibility through content development and outreach planning.

Ministry of Industry and Mineral Resources (MIM)

• Performed root cause analyses of the application workflow to identify bottlenecks and structural challenges and propose targeted enhancements to improve overall program delivery.
• Conducted current state and sensitivity assessments as part of the Industrial Competitiveness Program (ICP), including financial evaluations, eligibility scoring, and document validation.
• Developed a detailed operational manual for the project and created clear, user-friendly outreach materials to support a streamlined and accessible application process for potential applicants.

Economic Cities and Special Economic Zones (ECZA)

• Conducted socio-economic research and supply-demand analysis to identify investment gaps and formulate strategic opportunities for private sector participation.
• Designed targeted investment opportunity cards and investor profiles, supporting data-driven investment promotion efforts.
• Developed sector-specific performance indicators (KPIs) and contributed to building investment databases aligned with national economic priorities.

Ministry of Investment (MISA)

• Contributed to the development and growth of the Regional Headquarters (RHQ) project by conducting in-depth benchmarking of global best practices and analyzing the presence of multinational companies and their subsidiaries across the MENA region.
• Built and analyzed a multi-phase database to map corporate headquarters, delivering detailed profiles of global brands and their regional operations.
• Collaborated with cross-functional teams to support the preparation of strategic reports and high-impact panel presentations used for stakeholders’ engagement and enhancing program visibility.

• Built and managed a personal care e-commerce brand from concept to launch, leading business planning, branding, and full store operations.
• Conducted market research to identify industry gaps, trends, and competitive positioning, informing product development and innovation.
• Managed content creation, digital marketing, and influencer partnerships to elevate brand visibility and engagement.
• Optimized customer experience across online platforms and executed promotional strategies to drive sales and profitability.