Muhammed Shibili Jasir K
Digital Marketing Specialist
Abha
Summary
Performance-driven Digital Marketing Specialist with proven expertise in generating qualified leads and improving ROI through Meta Ads, Google Ads, and SEO strategies. Experienced in managing end-to-end marketing operations including campaign strategy, execution, optimization, and performance tracking.
Achieved up to 35% increase in lead generation and 30% improvement in ROI across multiple client campaigns through data-driven decision making and conversion-focused strategies. Strong ability to align marketing efforts with business growth objectives.
Currently based in Saudi Arabia | Open to relocation across Riyadh & Jeddah | Available immediately
Overview
4
4
years of professional experience
5
5
Certifications
Work History
Digital Marketing Manager
Astack Innovatives
06.2024 - 02.2026
- Managed and executed digital marketing campaigns for 10+ clients across e-commerce, healthcare, and education sectors
- Increased client lead generation by 35% within 6 months through performance marketing strategies
- Improved campaign ROI by 30% and reduced ad spend wastage by 20% using data-driven optimization
- Led a team of 5 marketers, ensuring timely delivery and maintaining 95% client satisfaction rate
- Developed full-funnel strategies combining paid ads, SEO, and landing page optimization
Senior Digital Marketing Executive
Blockbuster Technologies
04.2023 - 05.2024
- Managed and optimized digital campaigns for 15+ clients, increasing qualified leads by 40%
- Improved organic traffic by 50% through advanced SEO strategies and content optimization
- Reduced ad spend wastage by 18% through performance analysis and campaign restructuring
- Developed and executed high-converting landing pages to improve lead conversion rates
- Collaborated with cross-functional teams (design, content, development) to deliver integrated marketing campaigns
- Contributed to campaign strategy and performance planning for multiple client accounts
Digital Marketing Executive (SEO)
SpiderWorks Technologies Pvt Ltd
04.2022 - 04.2023
- Improved organic traffic by 30% across multiple client websites
- Conducted keyword research, competitor analysis, and backlink strategies
- Optimized website performance using Google Analytics and Search Console
- Executed SEO and content strategies to improve rankings and visibility
Education
Master of Business Administration - MBA - Marketing
Lovely Professional University (LPU)
Punjab, India08-2025
BCA - Digital Marketing & Data Science
CMS College of Science and Commerce
Coimbatore, India01-2022
Skills
- Industry Knowledge: Performance Marketing (Meta Ads, Google Ads), Lead Generation & Funnel Optimization,
Search Engine Optimization (SEO) , Conversion Rate Optimization (CRO) , Marketing Strategy & Campaign Planning , Marketing Automation & CRM Integration ,
Data Analysis & Reporting - Tools & Technologies: SEO & Analytics: Google Analytics (GA4), Search Console, SEMrush, Ahrefs
- Advertising Platforms: Google Ads, Meta Ads Manager (Facebook Ads), WhatsApp Business Ads , Snapchat Ads , Tiktok Ads , Linkedin Ads
- CRM & Marketing Automation: HubSpot, Neodove ,Privyr, Zapier, Pabbly , Make , Wati , Aisensy
- Programming & Data: HTML, Python (basic), R Programming
Accomplishments
- Ranked high-competition keywords to #1 position
- Scaled lead generation by 35% within 6 months
- Managed campaigns for 25+ clients across multiple industries
- Boosted organic traffic by 50%+ using SEO strategies
- Trained sales teams and improved lead handling, driving higher conversion rates
Certification
- Semrush SEO Crash Course with Brian Dean Semrush
Timeline
Digital Marketing Manager
Astack Innovatives
06.2024 - 02.2026
Senior Digital Marketing Executive
Blockbuster Technologies
04.2023 - 05.2024
Digital Marketing Executive (SEO)
SpiderWorks Technologies Pvt Ltd
04.2022 - 04.2023
BCA - Digital Marketing & Data Science
CMS College of Science and Commerce
Master of Business Administration - MBA - Marketing
Lovely Professional University (LPU)