Shoug Almoshaigah
Riyadh,Saudi Arabia
Summary
First Class Honors graduate from King Saud University with professional experience in thought leadership, external communications, events, and digital marketing. Skilled in PR campaign management, media literacy, and data-driven communication, with a proven ability to craft clear, impactful messages for diverse audiences and enhance organizational reputation.
Overview
3
3
years of professional experience
9
9
years of post-secondary education
1
1
Certification
Work history
Public Relations COOP Trainee
KPMG Professional Services
Riyadh, Saudi Arabia
01.2025 - 08.2025
- Strengthened brand positioning and safeguarded corporate reputation through 34+ risk assessments and proactive evaluations.
- Developed and positioned thought leadership content, authored 10+ executive speeches, and supported 23+ marketing campaigns across sectors, including cybersecurity, audit, and CSR.
- Managed firm’s LinkedIn account, drafted press releases, and executed media outreach to expand reach, strengthen public profile, and increase engagement.
- Prepared four firm partners for high-stakes media interviews, ensuring message alignment and confidence.
- Conducted media monitoring, sentiment analysis, and performance reporting for leadership decision-making.
- Conducted in-depth market research to understand consumer behaviour.
Vice Head of Linguistic Committee
Wafud for Cultural Communication
Riyadh, Saudi Arabia
08.2024 - 12.2025
- Fostered cross-cultural communication by supporting more than 5 international delegations and workshops.
- Translated official content from Arabic to English for public platforms, ensuring accuracy and cultural sensitivity.
Peer Writing Consultant
King Saud University
Riyadh, Saudi Arabia
11.2023 - 12.2024
- Delivered 50+ hours of writing consultations and provided targeted feedback to improve clarity, consistency, and readability.
Student president
Creative Writing Group
Riyadh, Saudi Arabia
08.2022 - 12.2024
- Led weekly gatherings with club members and facilitated fruitful discussions that enabled creative flow and combated writer’s block.
- Collaborated with other writers to create compelling pieces of literature in a myriad of genres and literary formats.
- Hosted and judged 3 writing competitions
Education
Bachelor of Language Sciences - English Literature and Linguistics
King Saud University
Riyadh, Saudi Arabia 08.2021 - 05.2025
American High Schools Diploma - General Science
Riyadh Schools
Riyadh, Saudi Arabia 08.2016 - 05.2021
Skills
- PR Campaign Management
- Thought Leadership Content Development
- External Communications & Media Relations
- Executive Speechwriting & Media Training
- Data-Driven Communication Planning
- Social Media Management & Analytics
- Translation (Arabic ↔ English)
- Cross-Cultural Communication
Certification
IELTS Academic, British Council, Band 8.0 (C1) - Issued Jul 2025
Firm Brand Training, KPMG Professional Services -Issued Jul 2025
Data and Analytics, KPMG Professional Services - Issued Jun 2025
ANT Literature Training Program, Ministry of Culture - Issued Jul 2024
Writing Consultations, King Saud University - Issued Jul 2024
COP Simulation, European Union - Issued Mar 2024
Insight Partner, Human Capabilities Initiative - Issued Feb 2024
Creative Writing Mentorship Program, KSU - Issued Jul 2023
Timeline
Public Relations COOP Trainee
KPMG Professional Services
01.2025 - 08.2025
Vice Head of Linguistic Committee
Wafud for Cultural Communication
08.2024 - 12.2025
Peer Writing Consultant
King Saud University
11.2023 - 12.2024
Student president
Creative Writing Group
08.2022 - 12.2024
Bachelor of Language Sciences - English Literature and Linguistics
King Saud University
08.2021 - 05.2025
American High Schools Diploma - General Science
Riyadh Schools
08.2016 - 05.2021
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