

Dynamic Director of Commercial Services with a proven record of driving revenue growth, enhancing customer satisfaction, and improving sales, revenue and marketing team’s performance. Strategic planning, and innovative marketing campaigns to increase bookings and brand visibility. I am committed to contributing to the continued success and growth of my next organization.
· Developing a commercial strategy covering all segments and channels to maximize total revenue and profit performance as well as market share penetration of the hotel.
· Drive the planning and execution of the commercial strategy and activity through supporting the Revenue Management team, Sales, Catering and Events, Marketing, E-commerce, and Public Relations teams, through working effectively with area support teams. F&B commercial activities, shared responsibilities with the F&B Manager, Director of Operations and GM
· Assist in leading all proactive day-to-day sales activities, with a focus on building long-term, value-based customer relationships that enable the achievement of sales objectives.
· Proposing strategies for the development of the travel agency, maintaining the financial account details, facilitating the customers in the booking of tickets and accommodation arrangements
· Managing the travel agency’s work activities and devising new tour and travel plans and packages.
· Liaising with travel partners, including airlines and hotels.
· Joined as sales manager then transferred to revenue management.
· leading the revenue management meetings, set the strategy to maximize the overall revenue of the hotel.
· Mentor and trained the team to up selling the rooms, prepared LSOPs to meet the job needs.
· Preparation of weekly and 14-day rooms forecast, input and projections at rate strategy.
· Prepare 30-, 60-, and 90-day forecasts, controls rooms inventory, preparation of yearly budget. launching promotion on GDS and online channels as needed.
· Managing the reservation department and group bookings, made sure YOY RGI growth.
· Worked as a reservation in charge for all kinds of daily operations.
· Preparing groups and individual reservations
· Worked on Holidex to update the points and inventories for priority club members.
· I was responsible for maintaining the reservation department.
Data-driven forecasting
Customer service expertise
Financial budgeting expertise
Effective sales and negotiation skills
Skilled in achieving steady profit margins
Strong technical skills Strong organizational skills Excellent
People management
Relationship building
CMI Level 5 Certificate in Management and Leadership (UK)The Certificate CMI - UK
· Won the award “Sultan of Revenue Plan” 2015” received from the Area Support Office in Dubai Completed preopening tasks of revenue managements for 6 properties.
· Highest Package Share 2016 Achieved highest market share for selling packages on Expedia.com in Jeddah
· Best Room Night Share 2016 Achieved highest market share for selling room nights on Expedia.com in Jeddah
· Rookie of Year 2015, Best-selling hotel on expedia.com among the new openings in Jeddah in 2015
· EAME Rate Audit for Revenue Management Conducted by Starwood Hotels & Resorts Through Core Rate Management Team
· 99.80% score 2008 Audit Calendar
· 100 % score 2009 Audit Calendar
· 100% score 2010 Audit Calendar
CMI Level 5 Certificate in Management and Leadership (UK)The Certificate CMI - UK