
Strategic Finance Leader with over 18 years of experience across the QSR, Finance, and Banking sectors, currently serving as Finance Director at McDonald’s Saudi Arabia (RICC). Spearheaded cost optimization initiatives across 280+ branches and head office, reducing operating expenses directly contributing to a 3x increase in company profitability within one years. leading enterprise-wide digital transformation, and influencing board-level strategic decisions. Strong expertise in financial planning, taxation, governance, automation, and profit optimization, with direct reporting exposure to CEO and EMEA Corporate Finance.