SYED TARIQ AHMED
Riyadh,KSA
Summary
Multifaceted sales professional with over 23 years of experience driving business growth in the pharmaceutical sector. Proven expertise in strategic planning, people management, and sales effectiveness, leading to consistent target achievement. Strong background in marketing optimization and tender management, with established networks across Middle Eastern markets. Seeking to leverage extensive experience in managing businesses and strategic partnerships to foster growth and success.
Overview
23
23
years of professional experience
Work history
Sales Head & Business Development Manager
Taqnyet Addawa Pharma co.
Riyadh, Saudi Arabia
2025.03 - 2026.03
- Taqnyet Addawa Pharma co., hired me as a business development manager and sales head based in Saudi Arabia.
- I started as the Business development manager of TA starting from 5 Million SAR business in Saudi Arabia.
- I gave them a business of 18.2 million SAR within the first year.
- That marked up to the total growth of 45% in the Saudi market, excluding Saudi Arabia Private Market.
- Meeting sales target set by the management.
- To handle sales of TA pharma product in government hospitals and organizations.
- Developed detailed sales forecasts for management to inform strategic decisions.
- Secured consistent stock supply through accurate sales forecasts and effective shipment management.
- Specially the sales team by assigning them sales targets and conducting weekly analysis and staff meeting regarding sales targets and back falls.
- Created tender pricing proposals for NUPCO and GCC contracts to enhance competitive positioning.
- Follow and implement the compliance guidelines of MOH and Saudi FDA for medication imports.
- Liaised between multiple business divisions to improve communications
- Meeting with all Supplier.
- Achievements:
- The first-year sales mounted up to 0.8 million SAR in Syria
- Directed cross-functional teams towards achieving company objectives.
- Influenced product development based on market insights, aiding in the creation of relevant offerings.
- Executed strategic plans to achieve organisational goals.
- Developed new business partnerships for expansion of market reach.
- Implemented robust sales processes, leading to improved efficiency.
- Built enduring client relationships, ensuring repeat business.
- Achieved market dominance with innovative sales strategies.
Country Manager & Business Development Manager (GCC)
NEXCAPE PHARMACEUTICALS PVT. LTD /LiquidSun Pharmaceuticals Pvt.ltd.
Riyadh, Saudi Arabia
2017.09 - 2025.03
- Launched as business development manager at Nexcape, establishing operations from zero business in Saudi Arabia.
- Generated £1.2 million in revenue within the first year through targeted business development efforts.
- Drove business growth in GCC region through strategic initiatives and distributor engagement.
- That marked up to the total growth of 27% in the GCC market, excluding Saudi Arabia.
- The Saudi Arabian chapter also excelled beyond expectations giving a total of 4.5 million SAR in the very first year of starting up the office.
- I expanded my responsibilities to include the Pakistan and Afghanistan markets, along with the GCC market.
- The first-year sales mounted up to 0.8 million GBP in Pakistan and Afghanistan market.
- I started taking the follow up from all the distributors in GCC as soon as I took charge as a business development manager.
- I served as the General Manager of the Saudi Arabia chapter.
- As soon as Nexcape decided to open their own office in Saudi Arabia, I became the key role player in the complete setup of the Saudi Arabia chapter of Nexcape.
- I established HR, accounts, and sales departments for the Saudi Arabia chapter.
- I initiated the recruitment process, eventually hiring a team of 15 enthusiastic staff members.
- I managed the staff of all the departments single handedly.
- Specially the sales team by assigning them sales targets and conducting weekly analysis and staff meeting regarding sales targets and back falls.
- Developed pricing strategy for NUPCO tenders in GCC market
- I followed and implemented the compliance guidelines of MOH and Saudi FDA for medication imports.
- Liaised between multiple business divisions to improve communications
- Highlighted key accomplishments in business development
- We dealt in the non-registered products in the GCC market.
- The Saudi Arabian chapter also excelled beyond expectations giving a total of 4.5 million SAR in the very first year of starting up the office.
- Increased market share by devising and implementing strategic business plans.
- Enhanced visibility of the brand by participating at trade fairs and industry events.
- Developed annual budgets which resulted in cost optimisation.
- Streamlined processes, improving efficiency across all departments.
- Devised sales strategies, resulting in significant revenue growth.
- Managed overall operations, enhancing company's presence in the region.
- Ensured compliance with regulatory requirements, maintaining high standards of conduct.
- Improved competitive position through continuous market research and analysis.
Country Manager & Business Development Manager (GCC)
SAUDI BIOTECHNOLOGY MGF CO
Riyadh, Dh Region
2016.07 - 2017.08
- Signed new business deals by coordinating requirements, negotiating contracts, and integrating them with business operations.
- Proposed business deals by contacting potential partners and exploring opportunities.
- Screen potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending equity investments.
- Develop negotiating strategies and positions by studying integration of new venture with company strategies and operations; examining risks and potentials; estimating partners' needs and goals.
- Documented key achievements in business development
- Introduced four international pharmaceutical companies to Saudi Biotech, facilitating their in-licensee contracts.
- These companies signed the In-licensee contract with Saudi Biotech under my supervision and coordination.
- I managed a sale of SAR 18 million.
- Achieved sales target established by management.
- Maximize sales opportunities by creating professional sales script and building rapport with potential new and existing customers.
- Gathering industry data and analyzing spend patterns to highlight the potential for future growth.
- Writing detailed sales forecasts for senior company manager.
- Submitted tenders to secure business contracts
- Identify trendsetter ideas by researching industry and related events, publications, and announcements, tracking individual contributors and their accomplishments.
- All Government Hospital covered the whole Kingdom Of Saudi Arabia.
- All custom related work clearance etc.
- Apply SFDA for import permit and CR letter.
- Increased market share by devising and implementing strategic business plans.
- Enhanced visibility of the brand by participating at trade fairs and industry events.
- Collaborated with global counterparts for sharing best practices and knowledge transfer.
Country Manager
WOCKHARDT LTD
Saudi Arabia & Bahrain
2013.04 - 2016.07
- Managed sales of Wockhardt products across government hospitals and organisations, contributing to market presence.
- Achieved sales targets set by management, ensuring consistent revenue generation.
- Prepared and submitted tenders for government contracts, securing strategic business opportunities.
- Managed all customs clearance processes to ensure timely import of products.
- Applied to SFDA for import permits and commercial registration letters to meet compliance requirements.
- Secured consistent stock supply by providing accurate sales forecasts and managing shipments appropriately.
- Writing detailed sales forecasts for senior company managers.
- Meeting with all distributors.
- All Government Hospital covered the whole Kingdom of Saudi Arabia.
- Fostered strong relationships with key stakeholders for improved operational effectiveness.
- Established successful partnerships by negotiating contracts with local vendors.
- Conducted economic and commercial surveys to successfully locate most profitable markets.
- Established budgets for programme activities and controlled expenditure to meet targets.
Sales Manager
EBRAHIM M ALMANA BROS & CO
Riyadh, Saudi Arabia
2012.08 - 2013.03
- Achieved sales targets set by management.
- Expanded clientele base to support sales targets.
- Meeting with all principal companies.
- Visiting sub-agents and hospital's purchasing departments.
- Tender pricing specially NUPCO and GCC.
- Submitted tender documents to relevant authorities.
- Coordinated delivery of tender materials to designated locations.
- Hospital covered whole central region.
- All custom-related work clearance etc.
- Apply SFDA for import permit and CR letter.
Sales Executive
EBRAHIM M ALMANA BROS & CO
Riyadh, Saudi Arabia
2011.02 - 2012.08
- Achieved sales targets set by management through strategic engagement and relationship management.
- Expanded client base, contributing to overall sales growth.
- Managed relationships with hospitals including KKUH, KFMC, NGHA, GCC, and NUPCO.
- Conducted visits to sub-agents and hospital purchasing departments to enhance collaboration.
- Monitored competitor activities to inform strategic decision-making and enhance sales tactics.
- Tender pricing especially NUPCO and GCC.
- Completed tender submission process for various projects.
- Coordinated delivery of tender materials to stakeholders.
Regional Manager
MSD, Merck Sharp & Dohme
Karachi , Pakistan
2007.12 - 2010.12
- Oversaw three nationwide sales teams to drive sales performance.
- Managed team of 26 across multiple locations to enhance operational effectiveness.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Assessed each location's individual and team performances, analysing data trends to determine best methods to improve sales results.
- Led teams for Renitec, Cozar, and Zocor products, aligning strategies to maximise market impact.
- Developed effective retail marketing strategies to increase brand awareness.
- Fostered a positive work environment, boosting employee morale.
- Achieved efficiency by streamlining regional operations.
- Navigated challenging market conditions to maintain steady growth in the region.
- Implemented cost-saving measures, significantly reducing operational expenses.
Professional Sales Officer
MSD, Merck Sharp & Dohme
Karachi , Pakistan
2003.08 - 2007.11
- Consistently achieved sales targets for assigned products over the past 12 quarters.
- Maintained and enhanced sales growth of Cozaar, Zocor, Renitec, Noroxin through targeted strategies.
- Recognised with ELITE club membership for outstanding sales performance in 2007.
- Received stock options as a reward for high performance in 2007.
- Facilitated round table discussions and marketing activities with targeted customers, resulting in increased engagement and product visibility.
- Executed micro-marketing strategies effectively to enhance product visibility.
- Develop Key Opinion Leaders on Merck products and excellent relations with key audience of cardiovascular specialty.
- To achieve 100% assigned targets.
- To demonstrate Leadership behaviors consistent with Merck's Standards and Values.
- To assist the Sales Manager in preparing for Business Review.
- To ensure compliance of Ethical Business Practices as per policy within a team.
- Conducted round table discussions and marketing activities according to the plan.
Education
MBA - Marketing
Karachi University
Karachi01.2003
Bachelor of Science - Sceince
Karachi University
Karachi08.2001
Skills
- Sales analytics
- E-Commerce strategies
- Direct sales techniques
- Inspiring motivation
- Sales forecasting
- Data visualisation
References
References available upon request.
Professional Training and Courses
- Ethical Business Practices by Merck & Co., Inc
- High Impact Leadership
- Leadership Skills:
- Performance Review Feedback
- Targeting and Selection
- Call Reporting System
- Career Path Implementation
- Merck Marketing Principles
- Professional Communication Skills Course I and II
- Group Communication Skills
- Presentation Skills
- Micro Marketing
- Product and Disease Knowledge
- MS Office& Internet.
Personal Information
- Date of Birth: 21-08-1980
- Nationality: Pakistani
- Father Name: Syed Shoaib Ahmed
- Passport No: CM1158614
- Driving license: Valid 30/01/2030
- Transferable: IQAMA (2300120728)
- License (KSA): 2300120728
Timeline
Sales Head & Business Development Manager
Taqnyet Addawa Pharma co.
2025.03 - 2026.03
Country Manager & Business Development Manager (GCC)
NEXCAPE PHARMACEUTICALS PVT. LTD /LiquidSun Pharmaceuticals Pvt.ltd.
2017.09 - 2025.03
Country Manager & Business Development Manager (GCC)
SAUDI BIOTECHNOLOGY MGF CO
2016.07 - 2017.08
Country Manager
WOCKHARDT LTD
2013.04 - 2016.07
Sales Manager
EBRAHIM M ALMANA BROS & CO
2012.08 - 2013.03
Sales Executive
EBRAHIM M ALMANA BROS & CO
2011.02 - 2012.08
Regional Manager
MSD, Merck Sharp & Dohme
2007.12 - 2010.12
Professional Sales Officer
MSD, Merck Sharp & Dohme
2003.08 - 2007.11
MBA - Marketing
Karachi University
Bachelor of Science - Sceince
Karachi University